CallataGuides

Business phone system for hardware stores

How hardware stores use the phone, how big their teams are, where they operate, and what calling and texting cost on Callata versus per-seat pricing.

U.S. establishments
15,694CBP 2023
Employees
153,041mid-March 2023
Avg. team
9.8employees per establishment
Metro areas
767with published counts

Hardware stores in the United States

County Business Patterns counted 15,694 hardware stores in the U.S. in 2023 (NAICS 444130, Hardware Stores). They employed 153,041 people in mid-March and paid $5.2 billion in annual payroll. The average establishment has 9.8 employees. That is 4.6 establishments for every 100,000 residents.

California has the most (1,235), followed by Texas (1,106), New York (1,038), and Florida (833). Relative to population, North Dakota leads with 13.1 per 100,000 residents, and District of Columbia has the fewest at 1.1.

Hardware stores in the U.S., 2023
MeasureUnited States
Establishments15,694
Mid-March employees153,041
Annual payroll$5,229,959,000
Payroll per employee$34,174
Employees per establishment9.8

Source: Census County Business Patterns 2023.

Why the phone matters for hardware stores

Independent hardware stores answer calls asking whether an item is in stock, often from contractors who need it today. Fast answers keep them coming back.

Calls hardware stores commonly handle:

Texting and after-hours calls

Stores text special-order arrival notices.

After-hours calls are mostly stock questions.

How big hardware stores are

39.0% of U.S. hardware stores with employees had fewer than five people in March 2023. 60.3% had fewer than ten. Most phone decisions in this industry are made for small teams, where one shared number and sensible routing matter more than a desk phone per person.

U.S. hardware stores by employment size, 2023
Employment sizeEstablishmentsShare
1–4 employees6,12339.0%
5–9 employees3,33521.3%
10–19 employees4,35327.7%
20–49 employees1,69910.8%
50 or more employees1841.2%

Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.

Hardware stores by state

Establishment counts for the 51 states (and DC) where Census published a figure, with the rate per 100,000 residents.

Hardware stores by state, 2023
StateEstablishmentsEmployeesPer 100k residents
California1,23513,4763.1
Texas1,1069,7833.5
New York1,0387,1365.2
Florida8339,3863.6
Pennsylvania6426,2654.9
Michigan6386,7086.3
Ohio6115,5365.1
Illinois5355,6294.2
North Carolina5074,3664.6
Georgia4744,3704.2
Minnesota4634,4478.0
Wisconsin4425,7057.4
Indiana3973,9205.7
Tennessee3633,2655.0
Washington3494,4674.4
Missouri3282,6965.3
Massachusetts3023,0404.2
Virginia2932,7393.3
Iowa2902,5358.9
South Carolina2902,6875.3
Kentucky2862,1726.2
Alabama2742,2415.3
New Jersey2611,8222.7
Arizona2513,4523.3
Louisiana2502,0065.4
Colorado2433,2664.1
Oklahoma2391,9655.8
Oregon2382,7735.6
Kansas2192,1387.4
Maryland1791,8522.9
Mississippi1781,4526.0
Arkansas1761,3255.7
Nebraska1671,3458.3
Maine1461,39710.4
Utah1431,6204.1
Connecticut1291,4083.5
Montana1231,64510.8
Idaho1111,3105.5
New Mexico1091,1305.1
West Virginia1088276.1
North Dakota1041,00213.1
South Dakota1041,21011.2
New Hampshire999177.0
Nevada941,0122.9
Wyoming7466912.6
Vermont7177210.9
Alaska516506.9
Delaware494854.7
Hawaii43—3.0
Rhode Island313502.8
District of Columbia8—1.1

Source: Census County Business Patterns 2023; Census Vintage 2024 state population estimates.

Largest metro areas for hardware stores

Census published hardware store counts for 767 metro and micropolitan areas. The 25 largest:

Top metro areas for hardware stores by establishments, 2023
AreaEstablishmentsEmployees
New York, NY-NJ7394,427
Los Angeles, CA3182,475
Chicago, IL-IN3053,554
Dallas, TX2282,142
Houston, TX2072,003
Miami, FL2001,649
Boston, MA-NH1941,936
Detroit, MI1921,912
Philadelphia, PA-NJ-DE-MD1851,495
Minneapolis, MN-WI1842,271
Atlanta, GA1681,573
San Francisco, CA1572,117
Phoenix, AZ1421,861
Seattle, WA1341,562
St. Louis, MO-IL1241,287
Riverside, CA1231,211
Pittsburgh, PA116924
Washington, DC-VA-MD-WV1091,286
Kansas City, MO-KS107—
Charlotte, NC-SC99683
Cincinnati, OH-KY-IN99983
Portland, OR-WA981,384
Denver, CO921,279
Tampa, FL901,026
Baltimore, MD90863

Callata vs. per-seat pricing for hardware stores in the U.S.

The average U.S. hardware store has 9.8 employees, so the comparison uses a 10-person team. Priced per seat, 10 users would run $300.00 a month on RingCentral RingEX Core and $249.50 on Ooma Office Pro (month-to-month list prices, checked September 28, 2026). Callata comes to $199.00 a month for 10 users ($99 a month with 5 users included, then $20 per additional user), below both.

Over a year, that is $1,212 less than RingCentral for a hardware store in the U.S. of that size. Annual contracts lower some competitors' prices, so compare the plan you would actually sign.

Monthly list price for a 10-person hardware store
Provider (plan)Pricing basisPer monthPer year
Callata (Callata Office)$99 incl. 5 users, $20 per extra user$199.00$2,388.00
Quo (Starter)$19.00 per user$190.00$2,280.00
Nextiva (Core)$23.00 per user$230.00$2,760.00
Ooma (Office Pro)$24.95 per user$249.50$2,994.00
Dialpad (Standard)$27.00 per user$270.00$3,240.00
RingCentral (RingEX Core)$30.00 per user$300.00$3,600.00

Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.

How Callata works for hardware stores

Callata is a business phone system priced at $99 a month with 5 users included, then $20 per additional user. Callata Office includes up to 3 local business numbers, unlimited inbound calling, 1,500 pooled outbound US and Canada minutes per user each month, a browser softphone that can also ring your cell, voicemail with transcription, call recording with AI summaries, business-hours routing and E911 on every number.

Texting from a local number requires carrier registration (10DLC), a one-time $49 fee. Porting an existing number is free.

AI agents are optional: an AI receptionist or scheduler can pick up when the team is busy or closed, take a message, send a text or email, or transfer the call. They draw on prepaid AI minutes ($0.25/minute), disclose that they are AI, and outbound AI calls require prior consent and are limited to 8am–9pm.

Frequently asked questions

How many hardware stores are in the U.S.?

15,694 in 2023, according to Census County Business Patterns (NAICS 444130).

What does a phone system cost a 10-person hardware store?

$300.00 a month on RingCentral RingEX Core or $249.50 on Ooma Office Pro at month-to-month list prices (checked September 28, 2026); $199.00 a month on Callata, where $99 covers the first 5 users.

Can hardware stores keep their existing number?

Yes. Porting an existing number to Callata is free.

Can an AI agent answer calls for a hardware store?

Callata's optional AI receptionist, sales, support and scheduler agents can answer calls, take messages, text, email and transfer to your team. They identify themselves as AI and use prepaid AI minutes at $0.25 per minute.