Business phone system for hardware stores in Missouri
328 hardware stores operated in Missouri in 2023. Where they are, how big their teams are, and what phone service costs them.
- Establishments
- 328CBP 2023
- Employees
- 2,696mid-March 2023
- Per 100k residents
- 5.3U.S. 4.6
- State rank
- 16th of 51by count
The hardware store industry in Missouri
Missouri had 328 hardware stores in 2023, according to Census County Business Patterns (NAICS 444130, Hardware Stores). They employed 2,696 people in mid-March and reported $83.8 million in annual payroll. That is the 16th highest count among the 51 states and DC with published figures. Hardware stores make up 0.22% of the 151,475 business establishments in the state.
Per 100,000 residents (2024 estimate) Missouri has 5.3 hardware stores, 13.8% above the national rate of 4.6. The average establishment has 8.2 employees against 9.8 nationally. Payroll per employee is $31,098, 9.0% below the U.S. figure of $34,174.
| Measure | Missouri | United States |
|---|---|---|
| Establishments | 328 | 15,694 |
| Mid-March employees | 2,696 (moderate noise) | 153,041 |
| Annual payroll | $83,839,000 (moderate noise) | $5,229,959,000 |
| Employees per establishment | 8.2 | 9.8 |
| Payroll per employee | $31,098 | $34,174 |
| Establishments per 100,000 residents | 5.3 | 4.6 |
Census County Business Patterns 2023 (mid-March employment; annual payroll). Employees and payroll flagged high-noise are shown but not used in the text. Residents: Census Vintage 2024 estimates.
Missouri's largest markets for hardware stores
Census published hardware store counts for 21 metro or micropolitan areas that include part of Missouri. The largest is St. Louis, MO-IL, with 124 establishments (a multi-state area; its count covers every state it spans). Single-state metro and micropolitan areas account for 28% of the statewide total; the rest are outside any published area or in areas Census suppressed.
| Area | Establishments | Employees | Per 100k residents |
|---|---|---|---|
| St. Louis, MO-IL | 124 | 1,287 | 4.4 |
| Kansas City, MO-KS | 107 | — | 4.7 |
| Springfield, MO | 23 | 155 | 4.6 |
| Joplin, MO-KS | 13 | 84 | 6.3 |
| Columbia, MO | 12 | 93 | 5.5 |
| Jefferson City, MO | 8 | — | 5.3 |
| St. Joseph, MO-KS | 8 | — | 6.7 |
| Cape Girardeau, MO-IL | 8 | 82 | 8.1 |
| Sedalia, MO | 7 | — | 16.0 |
| Quincy, IL-MO | 6 | 45 | 8.1 |
| Branson, MO | 6 | — | 10.6 |
| Poplar Bluff, MO | 6 | — | 14.3 |
| Hannibal, MO | 4 | — | 10.3 |
| Maryville, MO | 4 | — | 19.5 |
| Farmington, MO | 3 | 30 | 4.4 |
| Warrensburg, MO | 3 | 24 | 5.4 |
| Sikeston, MO | 3 | — | 6.0 |
| Rolla, MO | 3 | — | 6.6 |
| West Plains, MO | 3 | — | 7.4 |
| Kirksville, MO | 3 | — | 10.1 |
| Mexico, MO | 3 | — | 12.3 |
Source: Census County Business Patterns 2023; population from Census Vintage 2024 estimates.
Team sizes at hardware stores in Missouri
43.4% of Missouri's hardware stores with employees had fewer than five people in March 2023, compared with 39.0% nationally. 63.0% had fewer than ten. At that size the phone is shared, so routing (who rings, when, and what happens after hours) matters more than the number of desk phones.
| Employment size | Establishments | Share | U.S. share |
|---|---|---|---|
| 1–4 employees | 142 | 43.4% | 39.0% |
| 5–9 employees | 64 | 19.6% | 21.3% |
| 10–19 employees | 97 | 29.7% | 27.7% |
| 20–49 employees | 24 | 7.3% | 10.8% |
| 50 or more employees | 0 | 0.0% | 1.2% |
Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.
Calls a hardware store in Missouri has to catch
Independent hardware stores answer calls asking whether an item is in stock, often from contractors who need it today. Fast answers keep them coming back.
A few of the calls that come in to hardware stores in Missouri:
- The store calls a customer when a special order arrives.
- A customer calls about propane refills.
- A customer calls about key cutting.
What hardware stores text about
Stores text special-order arrival notices.
Texting from a local number in Missouri requires carrier registration (10DLC), a one-time $49 fee on Callata.
Phone system pricing for an 8-person hardware store
Hardware stores in Missouri average 8.2 employees, so the comparison uses an 8-person team. On a per-user plan that headcount sets the bill: $199.60 a month on Ooma Office Pro or $240.00 on RingCentral RingEX Core at list price (checked September 28, 2026). Callata comes to $159.00 a month for 8 users ($99 a month with 5 users included, then $20 per additional user), below both.
Over a year, that is $972 less than RingCentral for a hardware store in Missouri of that size. Annual contracts lower some competitors' prices, so compare the plan you would actually sign.
| Provider (plan) | Pricing basis | Per month | Per year |
|---|---|---|---|
| Callata (Callata Office) | $99 incl. 5 users, $20 per extra user | $159.00 | $1,908.00 |
| Quo (Starter) | $19.00 per user | $152.00 | $1,824.00 |
| Nextiva (Core) | $23.00 per user | $184.00 | $2,208.00 |
| Ooma (Office Pro) | $24.95 per user | $199.60 | $2,395.20 |
| Dialpad (Standard) | $27.00 per user | $216.00 | $2,592.00 |
| RingCentral (RingEX Core) | $30.00 per user | $240.00 | $2,880.00 |
Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.
Area codes in Missouri
Missouri has 9 geographic area codes in service according to NANPA. Callata includes up to 3 local numbers, so a hardware store can hold a number in more than one of them.
| Area code | Exchanges | Time zone | In service since | Overlay with |
|---|---|---|---|---|
| 573 | 786 | Central | 1996 | 235 |
| 816 | 785 | Central | 1947 | 975 |
| 314 | 783 | Central | 1947 | 557 |
| 417 | 711 | Central | 1950 | none |
| 660 | 516 | Central | 1997 | none |
| 636 | 435 | Central | 1999 | none |
| 557 | 83 | Central | 2022 | 314 |
| 235 | 41 | Central | 2024 | 573 |
| 975 | 28 | Central | 2023 | 816 |
Exchanges are NANPA-assigned central office codes (NPA-NXX) in the rate centers matched to the area's named places. Source: NANPA utilized code and NPA reports.
How Callata works for hardware stores in Missouri
For $99 a month, Callata puts a team of up to 5 on one plan ($20 for each person after that): up to 3 local numbers, unlimited inbound calls, a pooled allowance of 1,500 outbound US and Canada minutes per user, browser and cell calling, voicemail transcription with urgency triage, recorded calls with AI summaries and business-hours routing, with E911 on every number.
Porting a number you already use in Missouri is free, and business texting is available once the carrier registration (10DLC) is approved; the registration carries a one-time $49 fee. Which specific numbers are open in a given area code depends on carrier inventory at the time you sign up.
AI agents are optional: an AI receptionist or scheduler can pick up when the team is busy or closed, take a message, send a text or email, or transfer the call. They draw on prepaid AI minutes ($0.25/minute), disclose that they are AI, and outbound AI calls require prior consent and are limited to 8am–9pm.
Frequently asked questions
How many hardware stores are in Missouri?
328 in 2023, according to Census County Business Patterns. They employed 2,696 people in mid-March.
Which Missouri metro area has the most hardware stores?
St. Louis, MO-IL, with 124 establishments in 2023.
What does a phone system cost an 8-person hardware store?
$240.00 a month on RingCentral RingEX Core or $199.60 on Ooma Office Pro at month-to-month list prices (checked September 28, 2026); $159.00 on Callata ($99 a month with 5 users included, then $20 per additional user).
Do I need to register to text customers from a Missouri number?
Yes. US carriers require business texting from local numbers to be registered (10DLC). On Callata the registration is a one-time $49 fee, and texting turns on once it is approved.