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Business phone system for fitness and recreational sports centers in New Jersey

1,495 fitness and recreational sports centers operated in New Jersey in 2023. Where they are, how big their teams are, and what phone service costs them.

Establishments
1,495CBP 2023
Employees
28,262mid-March 2023
Per 100k residents
15.7U.S. 12.2
State rank
7th of 51by count

The fitness center industry in New Jersey

The Census Bureau counted 1,495 fitness and recreational sports centers in New Jersey in its 2023 County Business Patterns (NAICS 713940). They employed 28,262 people in mid-March and reported $583.8 million in annual payroll. That is the 7th highest count among the 51 states and DC with published figures. Fitness and recreational sports centers make up 0.63% of the 237,968 business establishments in the state.

Per 100,000 residents (2024 estimate) New Jersey has 15.7 fitness and recreational sports centers, 28.8% above the national rate of 12.2. The average establishment has 18.9 employees against 17.0 nationally. Payroll per employee is $20,657, 8.3% above the U.S. figure of $19,070.

Fitness and recreational sports centers: New Jersey compared with the U.S., 2023
MeasureNew JerseyUnited States
Establishments1,49541,556
Mid-March employees28,262708,273
Annual payroll$583,809,000$13,506,603,000
Employees per establishment18.917.0
Payroll per employee$20,657$19,070
Establishments per 100,000 residents15.712.2

Census County Business Patterns 2023 (mid-March employment; annual payroll). Employees and payroll flagged high-noise are shown but not used in the text. Residents: Census Vintage 2024 estimates.

Where fitness and recreational sports centers in New Jersey are concentrated

Census published fitness center counts for 6 metro or micropolitan areas that include part of New Jersey. The largest is New York, NY-NJ, with 2,847 establishments (a multi-state area; its count covers every state it spans). Single-state metro and micropolitan areas account for 9.4% of the statewide total; the rest are outside any published area or in areas Census suppressed.

Fitness and recreational sports centers by metro or micropolitan area, New Jersey, 2023
AreaEstablishmentsEmployeesPer 100k residents
New York, NY-NJ2,84755,41714.3
Philadelphia, PA-NJ-DE-MD1,00718,38515.9
Allentown, PA-NJ971,16110.9
Trenton, NJ661,77216.8
Atlantic City, NJ5543414.7
Vineland, NJ1920612.2

Source: Census County Business Patterns 2023; population from Census Vintage 2024 estimates.

Team sizes at fitness and recreational sports centers in New Jersey

39.0% of New Jersey's fitness and recreational sports centers with employees had fewer than five people in March 2023, compared with 40.9% nationally. 56.6% had fewer than ten. That is the size of team where a missed call usually means nobody was free, not that nobody was on staff.

Fitness and recreational sports centers in New Jersey by employment size, 2023
Employment sizeEstablishmentsShareU.S. share
1–4 employees58239.0%40.9%
5–9 employees26317.6%18.2%
10–19 employees30020.1%19.4%
20–49 employees23515.7%13.8%
50 or more employees1147.6%7.7%

Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.

Calls a fitness center in New Jersey has to catch

Gyms and studios take calls about memberships, classes and billing. Prospective members often call before visiting.

Calls a fitness center in New Jersey might handle in a typical week include:

After-hours calls

After-hours calls are mostly membership questions.

Callata voicemail is transcribed and triaged for urgency, and business-hours routing decides where calls go once you close.

What a phone system costs a fitness center in New Jersey

Fitness and recreational sports centers in New Jersey average 18.9 employees, so the comparison uses a 19-person team. Priced per seat, 19 users would run $570.00 a month on RingCentral RingEX Core and $474.05 on Ooma Office Pro (month-to-month list prices, checked September 28, 2026). On Callata the same 19 people cost $379.00 a month, less than either per-seat plan.

The annual difference against RingCentral's monthly list price comes to $2,292. Some vendors discount annual contracts; the table shows month-to-month prices.

Monthly list price for a 19-person fitness center
Provider (plan)Pricing basisPer monthPer year
Callata (Callata Office)$99 incl. 5 users, $20 per extra user$379.00$4,548.00
Quo (Starter)$19.00 per user$361.00$4,332.00
Nextiva (Core)$23.00 per user$437.00$5,244.00
Ooma (Office Pro)$24.95 per user$474.05$5,688.60
Dialpad (Standard)$27.00 per user$513.00$6,156.00
RingCentral (RingEX Core)$30.00 per user$570.00$6,840.00

Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.

Area codes in New Jersey

New Jersey has 10 geographic area codes in service according to NANPA. You can choose local numbers in the area codes your members know, subject to carrier inventory, or port your current number for free.

Area codes in New Jersey by assigned exchanges
Area codeExchangesTime zoneIn service sinceOverlay with
609780Eastern1957640
732780Eastern1997848
201779Eastern1947551
973779Eastern1997862
908722Eastern1990none
856676Eastern1999none
862390Eastern2001973
551301Eastern2001201
848289Eastern2001732
640132Eastern2018609

Exchanges are NANPA-assigned central office codes (NPA-NXX) in the rate centers matched to the area's named places. Source: NANPA utilized code and NPA reports.

How Callata works for fitness and recreational sports centers in New Jersey

Callata is a business phone system priced at $99 a month with 5 users included, then $20 per additional user. Callata Office includes up to 3 local business numbers, unlimited inbound calling, 1,500 pooled outbound US and Canada minutes per user each month, a browser softphone that can also ring your cell, voicemail with transcription, call recording with AI summaries, business-hours routing and E911 on every number.

If you already have a number in New Jersey, porting it to Callata is free. Texting from a local number requires a one-time carrier registration (10DLC, $49), and the numbers available in any area code depend on carrier inventory when you choose them.

Optional AI agents (receptionist, sales, support or scheduler) can answer calls after hours or when nobody picks up, take messages, text, email and transfer to your team. They are billed from prepaid AI minutes at $0.25 per minute, identify themselves as AI, and may only place outbound calls to people who consented, between 8am and 9pm.

Frequently asked questions

How many fitness and recreational sports centers are in New Jersey?

1,495 in 2023, according to Census County Business Patterns. They employed 28,262 people in mid-March.

Which New Jersey metro area has the most fitness and recreational sports centers?

New York, NY-NJ, with 2,847 establishments in 2023.

What does a phone system cost a 19-person fitness center?

$570.00 a month on RingCentral RingEX Core or $474.05 on Ooma Office Pro at month-to-month list prices (checked September 28, 2026); $379.00 on Callata ($99 a month with 5 users included, then $20 per additional user).

Do I need to register to text customers from a New Jersey number?

Yes. US carriers require business texting from local numbers to be registered (10DLC). On Callata the registration is a one-time $49 fee, and texting turns on once it is approved.