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Business phone system for fitness and recreational sports centers in Utah

367 fitness and recreational sports centers operated in Utah in 2023. Where they are, how big their teams are, and what phone service costs them.

Establishments
367CBP 2023
Employees
7,579mid-March 2023
Per 100k residents
10.5U.S. 12.2
State rank
31st of 51by count

How many fitness and recreational sports centers operate in Utah

The Census Bureau counted 367 fitness and recreational sports centers in Utah in its 2023 County Business Patterns (NAICS 713940). They employed 7,579 people in mid-March and reported $100.6 million in annual payroll. That is the 31st highest count among the 51 states and DC with published figures. Fitness and recreational sports centers make up 0.38% of the 95,494 business establishments in the state.

Per 100,000 residents (2024 estimate) Utah has 10.5 fitness and recreational sports centers, 14.3% below the national rate of 12.2. The average establishment has 20.7 employees against 17.0 nationally. Payroll per employee is $13,279, 30.4% below the U.S. figure of $19,070.

Fitness and recreational sports centers: Utah compared with the U.S., 2023
MeasureUtahUnited States
Establishments36741,556
Mid-March employees7,579708,273
Annual payroll$100,641,000$13,506,603,000
Employees per establishment20.717.0
Payroll per employee$13,279$19,070
Establishments per 100,000 residents10.512.2

Census County Business Patterns 2023 (mid-March employment; annual payroll). Employees and payroll flagged high-noise are shown but not used in the text. Residents: Census Vintage 2024 estimates.

Where fitness and recreational sports centers in Utah are concentrated

Census published fitness center counts for 9 metro or micropolitan areas that include part of Utah. The largest is Salt Lake City, UT, with 153 establishments. Single-state metro and micropolitan areas account for 94% of the statewide total; the rest are outside any published area or in areas Census suppressed.

Fitness and recreational sports centers by metro or micropolitan area, Utah, 2023
AreaEstablishmentsEmployeesPer 100k residents
Salt Lake City, UT1533,33011.8
Ogden, UT671,72110.0
Provo, UT651,0858.5
St. George, UT3351115.9
Heber, UT1725321.0
Logan, UT-ID12—7.4
Cedar City, UT61569.1
Brigham City, UT-ID5517.2
Vernal, UT42810.4

Source: Census County Business Patterns 2023; population from Census Vintage 2024 estimates.

Team sizes at fitness and recreational sports centers in Utah

34.8% of Utah's fitness and recreational sports centers with employees had fewer than five people in March 2023, compared with 40.9% nationally. 53.4% had fewer than ten. At that size the phone is shared, so routing (who rings, when, and what happens after hours) matters more than the number of desk phones.

Fitness and recreational sports centers in Utah by employment size, 2023
Employment sizeEstablishmentsShareU.S. share
1–4 employees12734.8%40.9%
5–9 employees6818.6%18.2%
10–19 employees7620.8%19.4%
20–49 employees4311.8%13.8%
50 or more employees5114.0%7.7%

Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.

Why the phone matters for fitness and recreational sports centers in Utah

Gyms and studios take calls about memberships, classes and billing. Prospective members often call before visiting.

Typical inbound and outbound calls for fitness and recreational sports centers in Utah:

Texting members

Gyms text class reminders and membership notices.

Texting from a local number in Utah requires carrier registration (10DLC), a one-time $49 fee on Callata.

Phone system pricing for a 21-person fitness center

Fitness and recreational sports centers in Utah average 20.7 employees, so the comparison uses a 21-person team. On a per-user plan that headcount sets the bill: $523.95 a month on Ooma Office Pro or $630.00 on RingCentral RingEX Core at list price (checked September 28, 2026). Callata comes to $419.00 a month for 21 users ($99 a month with 5 users included, then $20 per additional user), below both.

Over a year, that is $2,532 less than RingCentral for a fitness center in Utah of that size. Annual contracts lower some competitors' prices, so compare the plan you would actually sign.

Monthly list price for a 21-person fitness center
Provider (plan)Pricing basisPer monthPer year
Callata (Callata Office)$99 incl. 5 users, $20 per extra user$419.00$5,028.00
Quo (Starter)$19.00 per user$399.00$4,788.00
Nextiva (Core)$23.00 per user$483.00$5,796.00
Ooma (Office Pro)$24.95 per user$523.95$6,287.40
Dialpad (Standard)$27.00 per user$567.00$6,804.00
RingCentral (RingEX Core)$30.00 per user$630.00$7,560.00

Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.

Area codes in Utah

Utah has 3 geographic area codes in service according to NANPA. Callata includes up to 3 local numbers, so a fitness center can hold a number in more than one of them.

Area codes in Utah by assigned exchanges
Area codeExchangesTime zoneIn service sinceOverlay with
801783Mountain1947385
435501Mountain1997none
385494Mountain2009801

Exchanges are NANPA-assigned central office codes (NPA-NXX) in the rate centers matched to the area's named places. Source: NANPA utilized code and NPA reports.

How Callata works for fitness and recreational sports centers in Utah

Callata is a business phone system priced at $99 a month with 5 users included, then $20 per additional user. Callata Office includes up to 3 local business numbers, unlimited inbound calling, 1,500 pooled outbound US and Canada minutes per user each month, a browser softphone that can also ring your cell, voicemail with transcription, call recording with AI summaries, business-hours routing and E911 on every number.

Porting a number you already use in Utah is free, and business texting is available once the carrier registration (10DLC) is approved; the registration carries a one-time $49 fee. Which specific numbers are open in a given area code depends on carrier inventory at the time you sign up.

AI agents are optional: an AI receptionist or scheduler can pick up when the team is busy or closed, take a message, send a text or email, or transfer the call. They draw on prepaid AI minutes ($0.25/minute), disclose that they are AI, and outbound AI calls require prior consent and are limited to 8am–9pm.

Frequently asked questions

How many fitness and recreational sports centers are in Utah?

367 in 2023, according to Census County Business Patterns. They employed 7,579 people in mid-March.

Which Utah metro area has the most fitness and recreational sports centers?

Salt Lake City, UT, with 153 establishments in 2023.

What does a phone system cost a 21-person fitness center?

$630.00 a month on RingCentral RingEX Core or $523.95 on Ooma Office Pro at month-to-month list prices (checked September 28, 2026); $419.00 on Callata ($99 a month with 5 users included, then $20 per additional user).

Do I need to register to text customers from a Utah number?

Yes. US carriers require business texting from local numbers to be registered (10DLC). On Callata the registration is a one-time $49 fee, and texting turns on once it is approved.