CallataGuidesBusiness phone system for fitness and recreational sports centers in New Hampshire
292 fitness and recreational sports centers operated in New Hampshire in 2023. Where they are, how big their teams are, and what phone service costs them.
- Establishments
- 292CBP 2023
- Employees
- 4,732mid-March 2023
- Per 100k residents
- 20.7U.S. 12.2
- State rank
- 35th of 51by count
The fitness center industry in New Hampshire
New Hampshire had 292 fitness and recreational sports centers in 2023, according to Census County Business Patterns (NAICS 713940, Fitness and Recreational Sports Centers). They employed 4,732 people in mid-March and reported $80.4 million in annual payroll. That is the 35th highest count among the 51 states and DC with published figures. Fitness and recreational sports centers make up 0.74% of the 39,298 business establishments in the state.
Per 100,000 residents (2024 estimate) New Hampshire has 20.7 fitness and recreational sports centers, 69.6% above the national rate of 12.2. The average establishment has 16.2 employees against 17.0 nationally. Payroll per employee is $16,988, 10.9% below the U.S. figure of $19,070.
| Measure | New Hampshire | United States |
|---|---|---|
| Establishments | 292 | 41,556 |
| Mid-March employees | 4,732 | 708,273 |
| Annual payroll | $80,386,000 | $13,506,603,000 |
| Employees per establishment | 16.2 | 17.0 |
| Payroll per employee | $16,988 | $19,070 |
| Establishments per 100,000 residents | 20.7 | 12.2 |
Census County Business Patterns 2023 (mid-March employment; annual payroll). Employees and payroll flagged high-noise are shown but not used in the text. Residents: Census Vintage 2024 estimates.
New Hampshire's largest markets for fitness and recreational sports centers
Census published fitness center counts for 6 metro or micropolitan areas that include part of New Hampshire. The largest is Boston, MA-NH, with 1,010 establishments (a multi-state area; its count covers every state it spans). Single-state metro and micropolitan areas account for 46% of the statewide total; the rest are outside any published area or in areas Census suppressed.
| Area | Establishments | Employees | Per 100k residents |
|---|---|---|---|
| Boston, MA-NH | 1,010 | 21,335 | 20.1 |
| Manchester, NH | 90 | 1,562 | 20.9 |
| Lebanon, NH-VT | 32 | 629 | 14.2 |
| Concord, NH | 26 | 384 | 16.5 |
| Laconia, NH | 12 | 122 | 18.4 |
| Keene, NH | 7 | 185 | 9.0 |
Source: Census County Business Patterns 2023; population from Census Vintage 2024 estimates.
Team sizes at fitness and recreational sports centers in New Hampshire
35.6% of New Hampshire's fitness and recreational sports centers with employees had fewer than five people in March 2023, compared with 40.9% nationally. 55.1% had fewer than ten. At that size the phone is shared, so routing (who rings, when, and what happens after hours) matters more than the number of desk phones.
| Employment size | Establishments | Share | U.S. share |
|---|---|---|---|
| 1–4 employees | 104 | 35.6% | 40.9% |
| 5–9 employees | 57 | 19.5% | 18.2% |
| 10–19 employees | 75 | 25.7% | 19.4% |
| 20–49 employees | 36 | 12.3% | 13.8% |
| 50 or more employees | 20 | 6.8% | 7.7% |
Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.
What fitness and recreational sports centers in New Hampshire use the phone for
Gyms and studios take calls about memberships, classes and billing. Prospective members often call before visiting.
Calls a fitness center in New Hampshire might handle in a typical week include:
- A prospect calls about membership options.
- The gym calls a member about a class change.
- A member calls about a billing question.
What fitness and recreational sports centers text about
Gyms text class reminders and membership notices.
Texting from a local number in New Hampshire requires carrier registration (10DLC), a one-time $49 fee on Callata.
What a phone system costs a fitness center in New Hampshire
Fitness and recreational sports centers in New Hampshire average 16.2 employees, so the comparison uses a 16-person team. Per-seat business phone plans bill every one of those people. At month-to-month list prices checked September 28, 2026, 16 users on RingCentral RingEX Core cost $480.00 a month and 16 on Ooma Office Pro cost $399.20. Callata comes to $319.00 a month for 16 users ($99 a month with 5 users included, then $20 per additional user), below both.
Over a year, that is $1,932 less than RingCentral for a fitness center in New Hampshire of that size. Annual contracts lower some competitors' prices, so compare the plan you would actually sign.
| Provider (plan) | Pricing basis | Per month | Per year |
|---|---|---|---|
| Callata (Callata Office) | $99 incl. 5 users, $20 per extra user | $319.00 | $3,828.00 |
| Quo (Starter) | $19.00 per user | $304.00 | $3,648.00 |
| Nextiva (Core) | $23.00 per user | $368.00 | $4,416.00 |
| Ooma (Office Pro) | $24.95 per user | $399.20 | $4,790.40 |
| Dialpad (Standard) | $27.00 per user | $432.00 | $5,184.00 |
| RingCentral (RingEX Core) | $30.00 per user | $480.00 | $5,760.00 |
Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.
Area codes in New Hampshire
New Hampshire has 1 geographic area code in service according to NANPA. Callata includes up to 3 local numbers, so a fitness center can hold a number in more than one of them.
| Area code | Exchanges | Time zone | In service since | Overlay with |
|---|---|---|---|---|
| 603 | 752 | Eastern | 1947 | none |
Exchanges are NANPA-assigned central office codes (NPA-NXX) in the rate centers matched to the area's named places. Source: NANPA utilized code and NPA reports.
How Callata works for fitness and recreational sports centers in New Hampshire
Callata is a business phone system priced at $99 a month with 5 users included, then $20 per additional user. Callata Office includes up to 3 local business numbers, unlimited inbound calling, 1,500 pooled outbound US and Canada minutes per user each month, a browser softphone that can also ring your cell, voicemail with transcription, call recording with AI summaries, business-hours routing and E911 on every number.
Porting a number you already use in New Hampshire is free, and business texting is available once the carrier registration (10DLC) is approved; the registration carries a one-time $49 fee. Which specific numbers are open in a given area code depends on carrier inventory at the time you sign up.
AI agents are optional: an AI receptionist or scheduler can pick up when the team is busy or closed, take a message, send a text or email, or transfer the call. They draw on prepaid AI minutes ($0.25/minute), disclose that they are AI, and outbound AI calls require prior consent and are limited to 8am–9pm.
Frequently asked questions
How many fitness and recreational sports centers are in New Hampshire?
292 in 2023, according to Census County Business Patterns. They employed 4,732 people in mid-March.
Which New Hampshire metro area has the most fitness and recreational sports centers?
Boston, MA-NH, with 1,010 establishments in 2023.
What does a phone system cost a 16-person fitness center?
$480.00 a month on RingCentral RingEX Core or $399.20 on Ooma Office Pro at month-to-month list prices (checked September 28, 2026); $319.00 on Callata ($99 a month with 5 users included, then $20 per additional user).
Do I need to register to text customers from a New Hampshire number?
Yes. US carriers require business texting from local numbers to be registered (10DLC). On Callata the registration is a one-time $49 fee, and texting turns on once it is approved.