Business phone system for automobile driving schools
How automobile driving schools use the phone, how big their teams are, where they operate, and what calling and texting cost on Callata versus per-seat pricing.
- U.S. establishments
- 2,648CBP 2023
- Employees
- 16,610mid-March 2023
- Avg. team
- 6.3employees per establishment
- Metro areas
- 161with published counts
Automobile driving schools in the United States
County Business Patterns counted 2,648 automobile driving schools in the U.S. in 2023 (NAICS 611692, Automobile Driving Schools). They employed 16,610 people in mid-March and paid $508.4 million in annual payroll. The average establishment has 6.3 employees. That is 0.8 establishments for every 100,000 residents.
California has the most (303), followed by New York (290), Texas (216), and New Jersey (144). Relative to population, New Hampshire leads with 1.8 per 100,000 residents, and Alabama has the fewest at 0.1.
| Measure | United States |
|---|---|
| Establishments | 2,648 |
| Mid-March employees | 16,610 |
| Annual payroll | $508,435,000 |
| Payroll per employee | $30,610 |
| Employees per establishment | 6.3 |
Source: Census County Business Patterns 2023.
Why the phone matters for automobile driving schools
Driving schools schedule lessons around school and work hours, and instructors are in cars all day. Parents and students call to book and change lessons.
Calls automobile driving schools commonly handle:
- A parent calls to enroll a teenager.
- A student calls to reschedule a lesson.
- A student calls about the road test.
- The school calls a student to confirm a lesson.
- An adult calls about refresher lessons.
Texting and after-hours calls
Schools text lesson confirmations and pickup locations.
After-hours calls are mostly enrollment questions.
How big automobile driving schools are
60.5% of U.S. automobile driving schools with employees had fewer than five people in March 2023. 82.7% had fewer than ten. Most phone decisions in this industry are made for small teams, where one shared number and sensible routing matter more than a desk phone per person.
| Employment size | Establishments | Share |
|---|---|---|
| 1–4 employees | 1,603 | 60.5% |
| 5–9 employees | 586 | 22.1% |
| 10–19 employees | 315 | 11.9% |
| 20–49 employees | 121 | 4.6% |
| 50 or more employees | 23 | 0.9% |
Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.
Automobile driving schools by state
Establishment counts for the 47 states (and DC) where Census published a figure, with the rate per 100,000 residents.
| State | Establishments | Employees | Per 100k residents |
|---|---|---|---|
| California | 303 | 1,987 | 0.8 |
| New York | 290 | 1,149 | 1.5 |
| Texas | 216 | 1,375 | 0.7 |
| New Jersey | 144 | 756 | 1.5 |
| Ohio | 136 | 822 | 1.1 |
| Florida | 124 | 924 | 0.5 |
| Massachusetts | 123 | 846 | 1.7 |
| Washington | 119 | 922 | 1.5 |
| Maryland | 103 | 623 | 1.6 |
| Michigan | 101 | 642 | 1.0 |
| Wisconsin | 82 | 429 | 1.4 |
| Colorado | 66 | 565 | 1.1 |
| Illinois | 66 | 431 | 0.5 |
| Georgia | 64 | 411 | 0.6 |
| Virginia | 63 | 176 | 0.7 |
| Pennsylvania | 61 | 481 | 0.5 |
| Indiana | 56 | 398 | 0.8 |
| Connecticut | 55 | 376 | 1.5 |
| North Carolina | 54 | 630 | 0.5 |
| Minnesota | 45 | 326 | 0.8 |
| Louisiana | 41 | 244 | 0.9 |
| South Carolina | 35 | 207 | 0.6 |
| Arizona | 30 | 236 | 0.4 |
| New Hampshire | 26 | 107 | 1.8 |
| Maine | 22 | 98 | 1.6 |
| Tennessee | 20 | 108 | 0.3 |
| Oregon | 19 | 187 | 0.4 |
| Idaho | 17 | 106 | 0.8 |
| Kansas | 17 | — | 0.6 |
| Iowa | 16 | 112 | 0.5 |
| Kentucky | 14 | — | 0.3 |
| Nevada | 14 | 49 | 0.4 |
| Oklahoma | 13 | 118 | 0.3 |
| Utah | 13 | 102 | 0.4 |
| Missouri | 11 | 24 | 0.2 |
| Nebraska | 10 | — | 0.5 |
| Alaska | 9 | 34 | 1.2 |
| New Mexico | 9 | 27 | 0.4 |
| Rhode Island | 7 | 22 | 0.6 |
| Arkansas | 5 | — | 0.2 |
| Mississippi | 5 | — | 0.2 |
| Alabama | 4 | — | 0.1 |
| North Dakota | 4 | 8 | 0.5 |
| Vermont | 4 | — | 0.6 |
| Delaware | 3 | — | 0.3 |
| Hawaii | 3 | 1 | 0.2 |
| Wyoming | 3 | 11 | 0.5 |
Source: Census County Business Patterns 2023; Census Vintage 2024 state population estimates.
Largest metro areas for automobile driving schools
Census published driving school counts for 161 metro and micropolitan areas. The 25 largest:
| Area | Establishments | Employees |
|---|---|---|
| New York, NY-NJ | 349 | 1,430 |
| Boston, MA-NH | 99 | 525 |
| Los Angeles, CA | 94 | 504 |
| Washington, DC-VA-MD-WV | 72 | 496 |
| Houston, TX | 66 | 437 |
| Seattle, WA | 62 | 536 |
| Dallas, TX | 61 | 470 |
| Chicago, IL-IN | 59 | 416 |
| Philadelphia, PA-NJ-DE-MD | 52 | 376 |
| Miami, FL | 47 | 154 |
| Detroit, MI | 44 | 386 |
| Atlanta, GA | 43 | 309 |
| Baltimore, MD | 43 | 277 |
| San Francisco, CA | 37 | 306 |
| Riverside, CA | 31 | 254 |
| Denver, CO | 29 | 302 |
| Cincinnati, OH-KY-IN | 27 | 189 |
| Cleveland, OH | 27 | — |
| Minneapolis, MN-WI | 26 | 237 |
| Sacramento, CA | 26 | — |
| Columbus, OH | 25 | 142 |
| Phoenix, AZ | 24 | 201 |
| Austin, TX | 24 | — |
| Bridgeport, CT | 23 | 117 |
| San Diego, CA | 22 | 106 |
Callata vs. per-seat pricing for automobile driving schools in the U.S.
The average U.S. driving school has 6.3 employees, so the comparison uses a 6-person team. On a per-user plan that headcount sets the bill: $149.70 a month on Ooma Office Pro or $180.00 on RingCentral RingEX Core at list price (checked September 28, 2026). Callata comes to $119.00 a month for 6 users ($99 a month with 5 users included, then $20 per additional user), below both.
Over a year, that is $732 less than RingCentral for a driving school in the U.S. of that size. Annual contracts lower some competitors' prices, so compare the plan you would actually sign.
| Provider (plan) | Pricing basis | Per month | Per year |
|---|---|---|---|
| Callata (Callata Office) | $99 incl. 5 users, $20 per extra user | $119.00 | $1,428.00 |
| Quo (Starter) | $19.00 per user | $114.00 | $1,368.00 |
| Nextiva (Core) | $23.00 per user | $138.00 | $1,656.00 |
| Ooma (Office Pro) | $24.95 per user | $149.70 | $1,796.40 |
| Dialpad (Standard) | $27.00 per user | $162.00 | $1,944.00 |
| RingCentral (RingEX Core) | $30.00 per user | $180.00 | $2,160.00 |
Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.
How Callata works for automobile driving schools
For $99 a month, Callata puts a team of up to 5 on one plan ($20 for each person after that): up to 3 local numbers, unlimited inbound calls, a pooled allowance of 1,500 outbound US and Canada minutes per user, browser and cell calling, voicemail transcription with urgency triage, recorded calls with AI summaries and business-hours routing, with E911 on every number.
Texting from a local number requires carrier registration (10DLC), a one-time $49 fee. Porting an existing number is free.
AI agents are optional: an AI receptionist or scheduler can pick up when the team is busy or closed, take a message, send a text or email, or transfer the call. They draw on prepaid AI minutes ($0.25/minute), disclose that they are AI, and outbound AI calls require prior consent and are limited to 8am–9pm.
Frequently asked questions
How many automobile driving schools are in the U.S.?
2,648 in 2023, according to Census County Business Patterns (NAICS 611692).
What does a phone system cost a 6-person driving school?
$180.00 a month on RingCentral RingEX Core or $149.70 on Ooma Office Pro at month-to-month list prices (checked September 28, 2026); $119.00 a month on Callata, where $99 covers the first 5 users.
Can automobile driving schools keep their existing number?
Yes. Porting an existing number to Callata is free.
Can an AI agent answer calls for a driving school?
Callata's optional AI receptionist, sales, support and scheduler agents can answer calls, take messages, text, email and transfer to your team. They identify themselves as AI and use prepaid AI minutes at $0.25 per minute.