CallataGuides

Business phone system for wineries in Texas

253 wineries operated in Texas in 2023. Where they are, how big their teams are, and what phone service costs them.

Establishments
253CBP 2023
Employees
2,500mid-March 2023
Per 100k residents
0.8U.S. 1.3
State rank
4th of 49by count

The winery industry in Texas

County Business Patterns counts 253 establishments in Texas classified as Wineries (NAICS 312130) for 2023. They employed 2,500 people in mid-March and reported $80.6 million in annual payroll. That is the 4th highest count among the 49 states and DC with published figures. Wineries make up 0.04% of the 670,878 business establishments in the state.

Per 100,000 residents (2024 estimate) Texas has 0.8 wineries, 39.7% below the national rate of 1.3. The average establishment has 9.9 employees against 14.4 nationally. Payroll per employee is $32,244, 44.6% below the U.S. figure of $58,235.

Wineries: Texas compared with the U.S., 2023
MeasureTexasUnited States
Establishments2534,560
Mid-March employees2,50065,478
Annual payroll$80,609,000$3,813,123,000
Employees per establishment9.914.4
Payroll per employee$32,244$58,235
Establishments per 100,000 residents0.81.3

Census County Business Patterns 2023 (mid-March employment; annual payroll). Employees and payroll flagged high-noise are shown but not used in the text. Residents: Census Vintage 2024 estimates.

Texas's largest markets for wineries

Census published winery counts for 14 metro or micropolitan areas that include part of Texas. The largest is Dallas, TX, with 39 establishments. Single-state metro and micropolitan areas account for 72% of the statewide total; the rest are outside any published area or in areas Census suppressed.

Wineries by metro or micropolitan area, Texas, 2023
AreaEstablishmentsEmployeesPer 100k residents
Dallas, TX394570.5
Austin, TX363751.4
Houston, TX312840.4
Fredericksburg, TX2535688.8
San Antonio, TX10960.4
Killeen, TX6—1.2
Lubbock, TX6821.6
Gainesville, TX66413.6
Waco, TX5291.6
Longview, TX4—1.4
Sherman, TX4—2.7
Athens, TX3213.4
Kerrville, TX3—5.6
Bonham, TX3—7.8

Source: Census County Business Patterns 2023; population from Census Vintage 2024 estimates.

Team sizes at wineries in Texas

44.0% of Texas's wineries with employees had fewer than five people in March 2023, compared with 42.5% nationally. 67.9% had fewer than ten. That is the size of team where a missed call usually means nobody was free, not that nobody was on staff.

Wineries in Texas by employment size, 2023
Employment sizeEstablishmentsShareU.S. share
1–4 employees11144.0%42.5%
5–9 employees6023.8%22.5%
10–19 employees4718.7%17.7%
20–49 employees3011.9%12.2%
50 or more employees41.6%5.1%

Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.

Why the phone matters for wineries in Texas

Wineries take calls about tastings, events and wine club memberships. Club members expect personal service.

A few of the calls that come in to wineries in Texas:

When nobody can pick up

After-hours calls are mostly booking inquiries.

Callata voicemail is transcribed and triaged for urgency, and business-hours routing decides where calls go once you close.

Callata vs. per-seat pricing for wineries in Texas

Wineries in Texas average 9.9 employees, so the comparison uses a 10-person team. On a per-user plan that headcount sets the bill: $249.50 a month on Ooma Office Pro or $300.00 on RingCentral RingEX Core at list price (checked September 28, 2026). On Callata the same 10 people cost $199.00 a month, less than either per-seat plan.

The annual difference against RingCentral's monthly list price comes to $1,212. Some vendors discount annual contracts; the table shows month-to-month prices.

Monthly list price for a 10-person winery
Provider (plan)Pricing basisPer monthPer year
Callata (Callata Office)$99 incl. 5 users, $20 per extra user$199.00$2,388.00
Quo (Starter)$19.00 per user$190.00$2,280.00
Nextiva (Core)$23.00 per user$230.00$2,760.00
Ooma (Office Pro)$24.95 per user$249.50$2,994.00
Dialpad (Standard)$27.00 per user$270.00$3,240.00
RingCentral (RingEX Core)$30.00 per user$300.00$3,600.00

Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.

Area codes in Texas

Texas has 29 geographic area codes in service according to NANPA. You can choose local numbers in the area codes your customers know, subject to carrier inventory, or port your current number for free.

Area codes in Texas by assigned exchanges
Area codeExchangesTime zoneIn service sinceOverlay with
281786Central1996346, 621, 713, 832
469786Central1999214, 945, 972
832786Central1999281, 346, 713
512785Central1947737
713785Central1947281, 346, 621, 832
972785Central1996214, 469, 945
210784Central1992726
214784Central1947469, 945, 972
817780Central1953682
903771Central1990430
346752Central2014281, 621, 713, 832
956735Central1997none
806734Central1957none
254671Central1997none
361537Central1999none
940506Central1997none
830496Central1997none
409433Central1982none
936422Central2000none
682421Central2000817

Exchanges are NANPA-assigned central office codes (NPA-NXX) in the rate centers matched to the area's named places. Source: NANPA utilized code and NPA reports.

How Callata works for wineries in Texas

Callata Office costs $99 per month for up to 5 people, and each additional user is $20 a month. That covers up to 3 local numbers, calling from a browser or your cell, transcribed voicemail, recorded calls with AI summaries, after-hours routing and E911 on each number.

If you already have a number in Texas, porting it to Callata is free. Texting from a local number requires a one-time carrier registration (10DLC, $49), and the numbers available in any area code depend on carrier inventory when you choose them.

Optional AI agents (receptionist, sales, support or scheduler) can answer calls after hours or when nobody picks up, take messages, text, email and transfer to your team. They are billed from prepaid AI minutes at $0.25 per minute, identify themselves as AI, and may only place outbound calls to people who consented, between 8am and 9pm.

Frequently asked questions

How many wineries are in Texas?

253 in 2023, according to Census County Business Patterns. They employed 2,500 people in mid-March.

Which Texas metro area has the most wineries?

Dallas, TX, with 39 establishments in 2023.

What does a phone system cost a 10-person winery?

$300.00 a month on RingCentral RingEX Core or $249.50 on Ooma Office Pro at month-to-month list prices (checked September 28, 2026); $199.00 on Callata ($99 a month with 5 users included, then $20 per additional user).

Do I need to register to text customers from a Texas number?

Yes. US carriers require business texting from local numbers to be registered (10DLC). On Callata the registration is a one-time $49 fee, and texting turns on once it is approved.