CallataGuides

Business phone system for pet and pet supplies stores in New Jersey

254 pet and pet supplies stores operated in New Jersey in 2023. Where they are, how big their teams are, and what phone service costs them.

Establishments
254CBP 2023
Employees
3,515mid-March 2023
Per 100k residents
2.7U.S. 2.9
State rank
13th of 51by count

The pet store industry in New Jersey

County Business Patterns counts 254 establishments in New Jersey classified as Pet and Pet Supplies Stores (NAICS 453910) for 2023. They employed 3,515 people in mid-March and reported $109.0 million in annual payroll. That is the 13th highest count among the 51 states and DC with published figures. Pet and pet supplies stores make up 0.11% of the 237,968 business establishments in the state.

Per 100,000 residents (2024 estimate) New Jersey has 2.7 pet and pet supplies stores, 8.3% below the national rate of 2.9. The average establishment has 13.8 employees against 12.3 nationally. Payroll per employee is $31,010, 2.2% above the U.S. figure of $30,339.

Pet and pet supplies stores: New Jersey compared with the U.S., 2023
MeasureNew JerseyUnited States
Establishments2549,921
Mid-March employees3,515 (moderate noise)122,102 (moderate noise)
Annual payroll$109,000,000 (moderate noise)$3,704,424,000 (moderate noise)
Employees per establishment13.812.3
Payroll per employee$31,010$30,339
Establishments per 100,000 residents2.72.9

Census County Business Patterns 2023 (mid-March employment; annual payroll). Employees and payroll flagged high-noise are shown but not used in the text. Residents: Census Vintage 2024 estimates.

Where pet and pet supplies stores in New Jersey are concentrated

Census published pet store counts for 5 metro or micropolitan areas that include part of New Jersey. The largest is New York, NY-NJ, with 522 establishments (a multi-state area; its count covers every state it spans). Single-state metro and micropolitan areas account for 8.7% of the statewide total; the rest are outside any published area or in areas Census suppressed.

Pet and pet supplies stores by metro or micropolitan area, New Jersey, 2023
AreaEstablishmentsEmployeesPer 100k residents
New York, NY-NJ5225,6462.6
Philadelphia, PA-NJ-DE-MD2122,9353.3
Allentown, PA-NJ273853.0
Atlantic City, NJ131473.5
Trenton, NJ91422.3

Source: Census County Business Patterns 2023; population from Census Vintage 2024 estimates.

Team sizes at pet and pet supplies stores in New Jersey

29.1% of New Jersey's pet and pet supplies stores with employees had fewer than five people in March 2023, compared with 26.6% nationally. 47.6% had fewer than ten. That is the size of team where a missed call usually means nobody was free, not that nobody was on staff.

Pet and pet supplies stores in New Jersey by employment size, 2023
Employment sizeEstablishmentsShareU.S. share
1–4 employees7429.1%26.6%
5–9 employees4718.5%23.0%
10–19 employees5923.2%26.8%
20–49 employees6927.2%22.5%
50 or more employees52.0%1.1%

Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.

Calls a pet store in New Jersey has to catch

Pet stores answer questions about food, supplies and services like grooming. Regular customers call to check stock and place orders.

Calls a pet store in New Jersey might handle in a typical week include:

Calls after closing time

After-hours calls are mostly stock questions.

Callata voicemail is transcribed and triaged for urgency, and business-hours routing decides where calls go once you close.

Phone system pricing for a 14-person pet store

Pet and pet supplies stores in New Jersey average 13.8 employees, so the comparison uses a 14-person team. Per-seat business phone plans bill every one of those people. At month-to-month list prices checked September 28, 2026, 14 users on RingCentral RingEX Core cost $420.00 a month and 14 on Ooma Office Pro cost $349.30. On Callata the same 14 people cost $279.00 a month, less than either per-seat plan.

The annual difference against RingCentral's monthly list price comes to $1,692. Some vendors discount annual contracts; the table shows month-to-month prices.

Monthly list price for a 14-person pet store
Provider (plan)Pricing basisPer monthPer year
Callata (Callata Office)$99 incl. 5 users, $20 per extra user$279.00$3,348.00
Quo (Starter)$19.00 per user$266.00$3,192.00
Nextiva (Core)$23.00 per user$322.00$3,864.00
Ooma (Office Pro)$24.95 per user$349.30$4,191.60
Dialpad (Standard)$27.00 per user$378.00$4,536.00
RingCentral (RingEX Core)$30.00 per user$420.00$5,040.00

Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.

Area codes in New Jersey

New Jersey has 10 geographic area codes in service according to NANPA. You can choose local numbers in the area codes your customers know, subject to carrier inventory, or port your current number for free.

Area codes in New Jersey by assigned exchanges
Area codeExchangesTime zoneIn service sinceOverlay with
609780Eastern1957640
732780Eastern1997848
201779Eastern1947551
973779Eastern1997862
908722Eastern1990none
856676Eastern1999none
862390Eastern2001973
551301Eastern2001201
848289Eastern2001732
640132Eastern2018609

Exchanges are NANPA-assigned central office codes (NPA-NXX) in the rate centers matched to the area's named places. Source: NANPA utilized code and NPA reports.

How Callata works for pet and pet supplies stores in New Jersey

For $99 a month, Callata puts a team of up to 5 on one plan ($20 for each person after that): up to 3 local numbers, unlimited inbound calls, a pooled allowance of 1,500 outbound US and Canada minutes per user, browser and cell calling, voicemail transcription with urgency triage, recorded calls with AI summaries and business-hours routing, with E911 on every number.

If you already have a number in New Jersey, porting it to Callata is free. Texting from a local number requires a one-time carrier registration (10DLC, $49), and the numbers available in any area code depend on carrier inventory when you choose them.

Optional AI agents (receptionist, sales, support or scheduler) can answer calls after hours or when nobody picks up, take messages, text, email and transfer to your team. They are billed from prepaid AI minutes at $0.25 per minute, identify themselves as AI, and may only place outbound calls to people who consented, between 8am and 9pm.

Frequently asked questions

How many pet and pet supplies stores are in New Jersey?

254 in 2023, according to Census County Business Patterns. They employed 3,515 people in mid-March.

Which New Jersey metro area has the most pet and pet supplies stores?

New York, NY-NJ, with 522 establishments in 2023.

What does a phone system cost a 14-person pet store?

$420.00 a month on RingCentral RingEX Core or $349.30 on Ooma Office Pro at month-to-month list prices (checked September 28, 2026); $279.00 on Callata ($99 a month with 5 users included, then $20 per additional user).

Do I need to register to text customers from a New Jersey number?

Yes. US carriers require business texting from local numbers to be registered (10DLC). On Callata the registration is a one-time $49 fee, and texting turns on once it is approved.