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Business phone system for supermarkets and grocery stores in North Carolina

2,007 supermarkets and grocery stores operated in North Carolina in 2023. Where they are, how big their teams are, and what phone service costs them.

Establishments
2,007CBP 2023
Employees
120,808mid-March 2023
Per 100k residents
18.2U.S. 18.5
State rank
8th of 51by count

How many supermarkets and grocery stores operate in North Carolina

North Carolina had 2,007 supermarkets and grocery stores in 2023, according to Census County Business Patterns (NAICS 445110, Supermarkets and Other Grocery (except Convenience) Stores). They employed 120,808 people in mid-March and reported $3.1 billion in annual payroll. That is the 8th highest count among the 51 states and DC with published figures. Supermarkets and grocery stores make up 0.78% of the 258,169 business establishments in the state.

Per 100,000 residents (2024 estimate) North Carolina has 18.2 supermarkets and grocery stores, in line with the national rate of 18.5. The average establishment has 60.2 employees against 44.6 nationally. Payroll per employee is $25,314, 15.1% below the U.S. figure of $29,817.

Supermarkets and grocery stores: North Carolina compared with the U.S., 2023
MeasureNorth CarolinaUnited States
Establishments2,00762,947
Mid-March employees120,8082,808,118
Annual payroll$3,058,091,000$83,729,007,000
Employees per establishment60.244.6
Payroll per employee$25,314$29,817
Establishments per 100,000 residents18.218.5

Census County Business Patterns 2023 (mid-March employment; annual payroll). Employees and payroll flagged high-noise are shown but not used in the text. Residents: Census Vintage 2024 estimates.

North Carolina's largest markets for supermarkets and grocery stores

Census published grocery store counts for 39 metro or micropolitan areas that include part of North Carolina. The largest is Charlotte, NC-SC, with 467 establishments (a multi-state area; its count covers every state it spans). Single-state metro and micropolitan areas account for 73% of the statewide total; the rest are outside any published area or in areas Census suppressed.

Supermarkets and grocery stores by metro or micropolitan area, North Carolina, 2023
AreaEstablishmentsEmployeesPer 100k residents
Charlotte, NC-SC46738,78216.2
Raleigh, NC27916,05717.9
Virginia Beach, VA-NC27414,46415.3
Greensboro, NC1587,53919.7
Winston, NC1516,49921.4
Durham, NC975,26315.6
Wilmington, NC905,79418.7
Asheville, NC897,13121.1
Fayetteville, NC623,17715.7
Hickory, NC603,52116.1
Rocky Mount, NC331,23322.4
Burlington, NC321,58417.5
Greenville, NC311,88817.1
Lumberton, NC311,24426.1
New Bern, NC291,22623.0
Jacksonville, NC251,22711.7
Goldsboro, NC2594520.8
Wilson, NC2168226.3
Pinehurst, NC201,31518.4
Shelby, NC18—17.6
Kill Devil Hills, NC1874347.1
Roanoke Rapids, NC1744626.7
Anderson Creek, NC15—10.3
Morehead City, NC1593721.3
Sanford, NC1562121.9

Top 25 of 39 areas by establishments. Source: Census CBP 2023.

Team sizes at supermarkets and grocery stores in North Carolina

22.8% of North Carolina's supermarkets and grocery stores with employees had fewer than five people in March 2023, compared with 32.9% nationally. 30.0% had fewer than ten. That is the size of team where a missed call usually means nobody was free, not that nobody was on staff.

Supermarkets and grocery stores in North Carolina by employment size, 2023
Employment sizeEstablishmentsShareU.S. share
1–4 employees45722.8%32.9%
5–9 employees1447.2%10.3%
10–19 employees20910.4%11.9%
20–49 employees20310.1%13.9%
50 or more employees99349.5%31.0%

Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.

Why the phone matters for supermarkets and grocery stores in North Carolina

Independent grocers take calls about stock, deli and bakery orders, and departments need calls routed to them. Holiday orders bring call peaks. That holds for supermarkets and grocery stores in North Carolina as much as anywhere.

A few of the calls that come in to supermarkets and grocery stores in North Carolina:

After-hours calls

After-hours calls are mostly hours questions.

Callata voicemail is transcribed and triaged for urgency, and business-hours routing decides where calls go once you close.

Phone system pricing for a 60-person grocery store

Supermarkets and grocery stores in North Carolina average 60.2 employees, so the comparison uses a 60-person team. Per-seat business phone plans bill every one of those people. At month-to-month list prices checked September 28, 2026, 60 users on RingCentral RingEX Core cost $1,800.00 a month and 60 on Ooma Office Pro cost $1,497.00. On Callata the same 60 people cost $1,199.00 a month, less than either per-seat plan.

The annual difference against RingCentral's monthly list price comes to $7,212. Some vendors discount annual contracts; the table shows month-to-month prices.

Monthly list price for a 60-person grocery store
Provider (plan)Pricing basisPer monthPer year
Callata (Callata Office)$99 incl. 5 users, $20 per extra user$1,199.00$14,388.00
Quo (Starter)$19.00 per user$1,140.00$13,680.00
Nextiva (Core)$23.00 per user$1,380.00$16,560.00
Ooma (Office Pro)$24.95 per user$1,497.00$17,964.00
Dialpad (Standard)$27.00 per user$1,620.00$19,440.00
RingCentral (RingEX Core)$30.00 per user$1,800.00$21,600.00

Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.

Area codes in North Carolina

North Carolina has 10 geographic area codes in service according to NANPA. You can choose local numbers in the area codes your customers know, subject to carrier inventory, or port your current number for free.

Area codes in North Carolina by assigned exchanges
Area codeExchangesTime zoneIn service sinceOverlay with
910785Eastern1993472
336783Eastern1997743
704782Eastern1947980
919781Eastern1954984
828724Eastern1998none
252695Eastern1998none
980463Eastern2001704
984295Eastern2012919
743160Eastern2016336
472106Eastern2022910

Exchanges are NANPA-assigned central office codes (NPA-NXX) in the rate centers matched to the area's named places. Source: NANPA utilized code and NPA reports.

How Callata works for supermarkets and grocery stores in North Carolina

Callata Office costs $99 per month for up to 5 people, and each additional user is $20 a month. That covers up to 3 local numbers, calling from a browser or your cell, transcribed voicemail, recorded calls with AI summaries, after-hours routing and E911 on each number.

If you already have a number in North Carolina, porting it to Callata is free. Texting from a local number requires a one-time carrier registration (10DLC, $49), and the numbers available in any area code depend on carrier inventory when you choose them.

Optional AI agents (receptionist, sales, support or scheduler) can answer calls after hours or when nobody picks up, take messages, text, email and transfer to your team. They are billed from prepaid AI minutes at $0.25 per minute, identify themselves as AI, and may only place outbound calls to people who consented, between 8am and 9pm.

Frequently asked questions

How many supermarkets and grocery stores are in North Carolina?

2,007 in 2023, according to Census County Business Patterns. They employed 120,808 people in mid-March.

Which North Carolina metro area has the most supermarkets and grocery stores?

Charlotte, NC-SC, with 467 establishments in 2023.

What does a phone system cost a 60-person grocery store?

$1,800.00 a month on RingCentral RingEX Core or $1,497.00 on Ooma Office Pro at month-to-month list prices (checked September 28, 2026); $1,199.00 on Callata ($99 a month with 5 users included, then $20 per additional user).

Do I need to register to text customers from a North Carolina number?

Yes. US carriers require business texting from local numbers to be registered (10DLC). On Callata the registration is a one-time $49 fee, and texting turns on once it is approved.