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Business phone system for gift, novelty and souvenir stores in Vermont

61 gift, novelty and souvenir stores operated in Vermont in 2023. Where they are, how big their teams are, and what phone service costs them.

Establishments
61CBP 2023
Employees
275mid-March 2023
Per 100k residents
9.4U.S. 5.6
State rank
48th of 51by count

How many gift, novelty and souvenir stores operate in Vermont

The Census Bureau counted 61 gift, novelty and souvenir stores in Vermont in its 2023 County Business Patterns (NAICS 453220). They employed 275 people in mid-March and reported $7,521,000 in annual payroll. That is the 48th highest count among the 51 states and DC with published figures. Gift, novelty and souvenir stores make up 0.29% of the 20,841 business establishments in the state.

Per 100,000 residents (2024 estimate) Vermont has 9.4 gift, novelty and souvenir stores, 69.3% above the national rate of 5.6. The average establishment has 4.5 employees against 6.8 nationally. Payroll per employee is $27,349, 7.1% above the U.S. figure of $25,533.

Gift, novelty and souvenir stores: Vermont compared with the U.S., 2023
MeasureVermontUnited States
Establishments6118,896
Mid-March employees275127,699
Annual payroll$7,521,000$3,260,545,000
Employees per establishment4.56.8
Payroll per employee$27,349$25,533
Establishments per 100,000 residents9.45.6

Census County Business Patterns 2023 (mid-March employment; annual payroll). Employees and payroll flagged high-noise are shown but not used in the text. Residents: Census Vintage 2024 estimates.

Gift, novelty and souvenir stores by metro area in Vermont

Census published gift shop counts for 5 metro or micropolitan areas that include part of Vermont. The largest is Lebanon, NH-VT, with 28 establishments (a multi-state area; its count covers every state it spans). Single-state metro and micropolitan areas account for 57% of the statewide total; the rest are outside any published area or in areas Census suppressed.

Gift, novelty and souvenir stores by metro or micropolitan area, Vermont, 2023
AreaEstablishmentsEmployeesPer 100k residents
Lebanon, NH-VT2812112.5
Burlington, VT191348.3
Brattleboro, VT6—13.2
Rutland, VT5—8.3
Barre, VT5—8.4

Source: Census County Business Patterns 2023; population from Census Vintage 2024 estimates.

Team sizes at gift, novelty and souvenir stores in Vermont

68.3% of Vermont's gift, novelty and souvenir stores with employees had fewer than five people in March 2023, compared with 55.8% nationally. 90.0% had fewer than ten. That is the size of team where a missed call usually means nobody was free, not that nobody was on staff.

Gift, novelty and souvenir stores in Vermont by employment size, 2023
Employment sizeEstablishmentsShareU.S. share
1–4 employees4168.3%55.8%
5–9 employees1321.7%21.9%
10–19 employees610.0%17.4%
20–49 employeesnot published—4.2%
50 or more employees00.0%0.7%

Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.

Why the phone matters for gift, novelty and souvenir stores in Vermont

Gift shops take calls about stock, holds and gift wrapping, with seasonal peaks. Quick answers help capture holiday sales. That holds for gift, novelty and souvenir stores in Vermont as much as anywhere.

A few of the calls that come in to gift, novelty and souvenir stores in Vermont:

When nobody can pick up

After-hours calls are mostly hours questions.

Callata voicemail is transcribed and triaged for urgency, and business-hours routing decides where calls go once you close.

What a phone system costs a gift shop in Vermont

Gift, novelty and souvenir stores in Vermont average 4.5 employees, so the comparison uses a 5-person team. Priced per seat, 5 users would run $150.00 a month on RingCentral RingEX Core and $124.75 on Ooma Office Pro (month-to-month list prices, checked September 28, 2026). On Callata the same 5 people cost $99.00 a month, less than either per-seat plan.

The annual difference against RingCentral's monthly list price comes to $612. Some vendors discount annual contracts; the table shows month-to-month prices.

Monthly list price for a 5-person gift shop
Provider (plan)Pricing basisPer monthPer year
Callata (Callata Office)$99 incl. 5 users, $20 per extra user$99.00$1,188.00
Quo (Starter)$19.00 per user$95.00$1,140.00
Nextiva (Core)$23.00 per user$115.00$1,380.00
Ooma (Office Pro)$24.95 per user$124.75$1,497.00
Dialpad (Standard)$27.00 per user$135.00$1,620.00
RingCentral (RingEX Core)$30.00 per user$150.00$1,800.00

Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.

Area codes in Vermont

Vermont has 1 geographic area code in service according to NANPA. You can choose local numbers in the area codes your customers know, subject to carrier inventory, or port your current number for free.

Area codes in Vermont by assigned exchanges
Area codeExchangesTime zoneIn service sinceOverlay with
802571Eastern1947none

Exchanges are NANPA-assigned central office codes (NPA-NXX) in the rate centers matched to the area's named places. Source: NANPA utilized code and NPA reports.

How Callata works for gift, novelty and souvenir stores in Vermont

Callata Office costs $99 per month for up to 5 people, and each additional user is $20 a month. That covers up to 3 local numbers, calling from a browser or your cell, transcribed voicemail, recorded calls with AI summaries, after-hours routing and E911 on each number.

If you already have a number in Vermont, porting it to Callata is free. Texting from a local number requires a one-time carrier registration (10DLC, $49), and the numbers available in any area code depend on carrier inventory when you choose them.

Optional AI agents (receptionist, sales, support or scheduler) can answer calls after hours or when nobody picks up, take messages, text, email and transfer to your team. They are billed from prepaid AI minutes at $0.25 per minute, identify themselves as AI, and may only place outbound calls to people who consented, between 8am and 9pm.

Frequently asked questions

How many gift, novelty and souvenir stores are in Vermont?

61 in 2023, according to Census County Business Patterns. They employed 275 people in mid-March.

Which Vermont metro area has the most gift, novelty and souvenir stores?

Lebanon, NH-VT, with 28 establishments in 2023.

What does a phone system cost a 5-person gift shop?

$150.00 a month on RingCentral RingEX Core or $124.75 on Ooma Office Pro at month-to-month list prices (checked September 28, 2026); $99.00 on Callata ($99 a month with 5 users included, then $20 per additional user).

Do I need to register to text customers from a Vermont number?

Yes. US carriers require business texting from local numbers to be registered (10DLC). On Callata the registration is a one-time $49 fee, and texting turns on once it is approved.