CallataGuides

Business phone system for gift, novelty and souvenir stores in Hawaii

316 gift, novelty and souvenir stores operated in Hawaii in 2023. Where they are, how big their teams are, and what phone service costs them.

Establishments
316CBP 2023
Employees
2,758mid-March 2023
Per 100k residents
21.9U.S. 5.6
State rank
21st of 51by count

Gift, novelty and souvenir stores in Hawaii by the numbers

The Census Bureau counted 316 gift, novelty and souvenir stores in Hawaii in its 2023 County Business Patterns (NAICS 453220). They employed 2,758 people in mid-March and reported $103.8 million in annual payroll. That is the 21st highest count among the 51 states and DC with published figures. Gift, novelty and souvenir stores make up 0.96% of the 32,911 business establishments in the state.

Per 100,000 residents (2024 estimate) Hawaii has 21.9 gift, novelty and souvenir stores, 293.3% above the national rate of 5.6. The average establishment has 8.7 employees against 6.8 nationally. Payroll per employee is $37,641, 47.4% above the U.S. figure of $25,533.

Gift, novelty and souvenir stores: Hawaii compared with the U.S., 2023
MeasureHawaiiUnited States
Establishments31618,896
Mid-March employees2,758 (moderate noise)127,699
Annual payroll$103,815,000 (moderate noise)$3,260,545,000
Employees per establishment8.76.8
Payroll per employee$37,641$25,533
Establishments per 100,000 residents21.95.6

Census County Business Patterns 2023 (mid-March employment; annual payroll). Employees and payroll flagged high-noise are shown but not used in the text. Residents: Census Vintage 2024 estimates.

Gift, novelty and souvenir stores by metro area in Hawaii

Census published gift shop counts for 4 metro or micropolitan areas that include part of Hawaii. The largest is Urban Honolulu, HI, with 169 establishments. Single-state metro and micropolitan areas account for 100% of the statewide total; the rest are outside any published area or in areas Census suppressed.

Gift, novelty and souvenir stores by metro or micropolitan area, Hawaii, 2023
AreaEstablishmentsEmployeesPer 100k residents
Urban Honolulu, HI1691,59416.9
Kahului, HI74—45.2
Kapaa, HI3727850.1
Hilo, HI3633917.2

Source: Census County Business Patterns 2023; population from Census Vintage 2024 estimates.

Team sizes at gift, novelty and souvenir stores in Hawaii

41.6% of Hawaii's gift, novelty and souvenir stores with employees had fewer than five people in March 2023, compared with 55.8% nationally. 71.1% had fewer than ten. That is the size of team where a missed call usually means nobody was free, not that nobody was on staff.

Gift, novelty and souvenir stores in Hawaii by employment size, 2023
Employment sizeEstablishmentsShareU.S. share
1–4 employees13141.6%55.8%
5–9 employees9329.5%21.9%
10–19 employees6320.0%17.4%
20–49 employees257.9%4.2%
50 or more employees31.0%0.7%

Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.

Calls a gift shop in Hawaii has to catch

Gift shops take calls about stock, holds and gift wrapping, with seasonal peaks. Quick answers help capture holiday sales.

Calls a gift shop in Hawaii might handle in a typical week include:

Calls after closing time

After-hours calls are mostly hours questions.

Callata voicemail is transcribed and triaged for urgency, and business-hours routing decides where calls go once you close.

Phone system pricing for a 9-person gift shop

Gift, novelty and souvenir stores in Hawaii average 8.7 employees, so the comparison uses a 9-person team. Per-seat business phone plans bill every one of those people. At month-to-month list prices checked September 28, 2026, 9 users on RingCentral RingEX Core cost $270.00 a month and 9 on Ooma Office Pro cost $224.55. On Callata the same 9 people cost $179.00 a month, less than either per-seat plan.

The annual difference against RingCentral's monthly list price comes to $1,092. Some vendors discount annual contracts; the table shows month-to-month prices.

Monthly list price for a 9-person gift shop
Provider (plan)Pricing basisPer monthPer year
Callata (Callata Office)$99 incl. 5 users, $20 per extra user$179.00$2,148.00
Quo (Starter)$19.00 per user$171.00$2,052.00
Nextiva (Core)$23.00 per user$207.00$2,484.00
Ooma (Office Pro)$24.95 per user$224.55$2,694.60
Dialpad (Standard)$27.00 per user$243.00$2,916.00
RingCentral (RingEX Core)$30.00 per user$270.00$3,240.00

Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.

Area codes in Hawaii

Hawaii has 1 geographic area code in service according to NANPA. You can choose local numbers in the area codes your customers know, subject to carrier inventory, or port your current number for free.

Area codes in Hawaii by assigned exchanges
Area codeExchangesTime zoneIn service sinceOverlay with
808693—1957none

Exchanges are NANPA-assigned central office codes (NPA-NXX) in the rate centers matched to the area's named places. Source: NANPA utilized code and NPA reports.

How Callata works for gift, novelty and souvenir stores in Hawaii

Callata is a business phone system priced at $99 a month with 5 users included, then $20 per additional user. Callata Office includes up to 3 local business numbers, unlimited inbound calling, 1,500 pooled outbound US and Canada minutes per user each month, a browser softphone that can also ring your cell, voicemail with transcription, call recording with AI summaries, business-hours routing and E911 on every number.

If you already have a number in Hawaii, porting it to Callata is free. Texting from a local number requires a one-time carrier registration (10DLC, $49), and the numbers available in any area code depend on carrier inventory when you choose them.

Optional AI agents (receptionist, sales, support or scheduler) can answer calls after hours or when nobody picks up, take messages, text, email and transfer to your team. They are billed from prepaid AI minutes at $0.25 per minute, identify themselves as AI, and may only place outbound calls to people who consented, between 8am and 9pm.

Frequently asked questions

How many gift, novelty and souvenir stores are in Hawaii?

316 in 2023, according to Census County Business Patterns. They employed 2,758 people in mid-March.

Which Hawaii metro area has the most gift, novelty and souvenir stores?

Urban Honolulu, HI, with 169 establishments in 2023.

What does a phone system cost a 9-person gift shop?

$270.00 a month on RingCentral RingEX Core or $224.55 on Ooma Office Pro at month-to-month list prices (checked September 28, 2026); $179.00 on Callata ($99 a month with 5 users included, then $20 per additional user).

Do I need to register to text customers from a Hawaii number?

Yes. US carriers require business texting from local numbers to be registered (10DLC). On Callata the registration is a one-time $49 fee, and texting turns on once it is approved.