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Business phone system for sports and recreation instruction in Massachusetts

649 sports and recreation instruction operated in Massachusetts in 2023. Where they are, how big their teams are, and what phone service costs them.

Establishments
649CBP 2023
Employees
5,027mid-March 2023
Per 100k residents
9.1U.S. 6.1
State rank
9th of 51by count

How many sports and recreation instruction operate in Massachusetts

Massachusetts had 649 sports and recreation instruction in 2023, according to Census County Business Patterns (NAICS 611620, Sports and Recreation Instruction). They employed 5,027 people in mid-March and reported $125.8 million in annual payroll. That is the 9th highest count among the 51 states and DC with published figures. Sports and recreation instruction make up 0.35% of the 183,767 business establishments in the state.

Per 100,000 residents (2024 estimate) Massachusetts has 9.1 sports and recreation instruction, 47.9% above the national rate of 6.1. The average establishment has 7.7 employees against 8.5 nationally. Payroll per employee is $25,015, 11.1% above the U.S. figure of $22,522.

Sports and recreation instruction: Massachusetts compared with the U.S., 2023
MeasureMassachusettsUnited States
Establishments64920,916
Mid-March employees5,027176,751
Annual payroll$125,751,000$3,980,874,000
Employees per establishment7.78.5
Payroll per employee$25,015$22,522
Establishments per 100,000 residents9.16.1

Census County Business Patterns 2023 (mid-March employment; annual payroll). Employees and payroll flagged high-noise are shown but not used in the text. Residents: Census Vintage 2024 estimates.

Where sports and recreation instruction in Massachusetts are concentrated

Census published sports instruction business counts for 10 metro or micropolitan areas that include part of Massachusetts. The largest is Boston, MA-NH, with 481 establishments (a multi-state area; its count covers every state it spans). Single-state metro and micropolitan areas account for 26% of the statewide total; the rest are outside any published area or in areas Census suppressed.

Sports and recreation instruction by metro or micropolitan area, Massachusetts, 2023
AreaEstablishmentsEmployeesPer 100k residents
Boston, MA-NH4813,7429.6
Providence, RI-MA1337697.8
Worcester, MA705967.9
Barnstable Town, MA3211613.8
Springfield, MA263105.6
Amherst Town, MA16829.7
Pittsfield, MA8646.2
Vineyard Haven, MA74433.2
Nantucket, MA4—27.3
Greenfield, MA364.2

Source: Census County Business Patterns 2023; population from Census Vintage 2024 estimates.

Team sizes at sports and recreation instruction in Massachusetts

58.6% of Massachusetts's sports and recreation instruction with employees had fewer than five people in March 2023, compared with 58.8% nationally. 74.5% had fewer than ten. At that size the phone is shared, so routing (who rings, when, and what happens after hours) matters more than the number of desk phones.

Sports and recreation instruction in Massachusetts by employment size, 2023
Employment sizeEstablishmentsShareU.S. share
1–4 employees38058.6%58.8%
5–9 employees10315.9%17.2%
10–19 employees9514.7%12.6%
20–49 employees599.1%9.2%
50 or more employees111.7%2.2%

Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.

Why the phone matters for sports and recreation instruction in Massachusetts

Swim schools, martial arts studios and sports academies take enrollment and scheduling calls, with peaks at the start of each session. Instructors spend much of the day in classes. That holds for sports and recreation instruction in Massachusetts as much as anywhere.

Typical inbound and outbound calls for sports and recreation instruction in Massachusetts:

Business texting for sports and recreation instruction

Instructors text class reminders and closures.

Texting from a local number in Massachusetts requires carrier registration (10DLC), a one-time $49 fee on Callata.

Callata vs. per-seat pricing for sports and recreation instruction in Massachusetts

Sports and recreation instruction in Massachusetts average 7.7 employees, so the comparison uses an 8-person team. Priced per seat, 8 users would run $240.00 a month on RingCentral RingEX Core and $199.60 on Ooma Office Pro (month-to-month list prices, checked September 28, 2026). Callata comes to $159.00 a month for 8 users ($99 a month with 5 users included, then $20 per additional user), below both.

Over a year, that is $972 less than RingCentral for a sports instruction business in Massachusetts of that size. Annual contracts lower some competitors' prices, so compare the plan you would actually sign.

Monthly list price for an 8-person sports instruction business
Provider (plan)Pricing basisPer monthPer year
Callata (Callata Office)$99 incl. 5 users, $20 per extra user$159.00$1,908.00
Quo (Starter)$19.00 per user$152.00$1,824.00
Nextiva (Core)$23.00 per user$184.00$2,208.00
Ooma (Office Pro)$24.95 per user$199.60$2,395.20
Dialpad (Standard)$27.00 per user$216.00$2,592.00
RingCentral (RingEX Core)$30.00 per user$240.00$2,880.00

Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.

Area codes in Massachusetts

Massachusetts has 9 geographic area codes in service according to NANPA. Callata includes up to 3 local numbers, so a sports instruction business can hold a number in more than one of them.

Area codes in Massachusetts by assigned exchanges
Area codeExchangesTime zoneIn service sinceOverlay with
978773Eastern1997351
781769Eastern1997339
617768Eastern1947857
508749Eastern1988774
413602Eastern1947none
774524Eastern2001508
857362Eastern2001617
339104Eastern2001781
35192Eastern2001978

Exchanges are NANPA-assigned central office codes (NPA-NXX) in the rate centers matched to the area's named places. Source: NANPA utilized code and NPA reports.

How Callata works for sports and recreation instruction in Massachusetts

Callata is a business phone system priced at $99 a month with 5 users included, then $20 per additional user. Callata Office includes up to 3 local business numbers, unlimited inbound calling, 1,500 pooled outbound US and Canada minutes per user each month, a browser softphone that can also ring your cell, voicemail with transcription, call recording with AI summaries, business-hours routing and E911 on every number.

Porting a number you already use in Massachusetts is free, and business texting is available once the carrier registration (10DLC) is approved; the registration carries a one-time $49 fee. Which specific numbers are open in a given area code depends on carrier inventory at the time you sign up.

AI agents are optional: an AI receptionist or scheduler can pick up when the team is busy or closed, take a message, send a text or email, or transfer the call. They draw on prepaid AI minutes ($0.25/minute), disclose that they are AI, and outbound AI calls require prior consent and are limited to 8am–9pm.

Frequently asked questions

How many sports and recreation instruction are in Massachusetts?

649 in 2023, according to Census County Business Patterns. They employed 5,027 people in mid-March.

Which Massachusetts metro area has the most sports and recreation instruction?

Boston, MA-NH, with 481 establishments in 2023.

What does a phone system cost an 8-person sports instruction business?

$240.00 a month on RingCentral RingEX Core or $199.60 on Ooma Office Pro at month-to-month list prices (checked September 28, 2026); $159.00 on Callata ($99 a month with 5 users included, then $20 per additional user).

Do I need to register to text customers from a Massachusetts number?

Yes. US carriers require business texting from local numbers to be registered (10DLC). On Callata the registration is a one-time $49 fee, and texting turns on once it is approved.