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Business phone system for optical goods stores in Virginia

275 optical goods stores operated in Virginia in 2023. Where they are, how big their teams are, and what phone service costs them.

Establishments
275CBP 2023
Per 100k residents
3.1U.S. 3.4
State rank
11th of 51by count

How many optical goods stores operate in Virginia

The Census Bureau counted 275 optical goods stores in Virginia in its 2023 County Business Patterns (NAICS 446130). That is the 11th highest count among the 51 states and DC with published figures. Optical goods stores make up 0.13% of the 210,842 business establishments in the state.

Per 100,000 residents (2024 estimate) Virginia has 3.1 optical goods stores, 9.4% below the national rate of 3.4.

Optical goods stores: Virginia compared with the U.S., 2023
MeasureVirginiaUnited States
Establishments27511,719
Mid-March employees1,864 (high noise)79,762 (moderate noise)
Annual payroll$74,772,000 (moderate noise)$3,282,400,000 (moderate noise)
Employees per establishment—6.8
Payroll per employee—$41,152
Establishments per 100,000 residents3.13.4

Census County Business Patterns 2023 (mid-March employment; annual payroll). Employees and payroll flagged high-noise are shown but not used in the text. Residents: Census Vintage 2024 estimates.

Optical goods stores by metro area in Virginia

Census published optical goods store counts for 11 metro or micropolitan areas that include part of Virginia. The largest is Washington, DC-VA-MD-WV, with 246 establishments (a multi-state area; its count covers every state it spans). Single-state metro and micropolitan areas account for 31% of the statewide total; the rest are outside any published area or in areas Census suppressed.

Optical goods stores by metro or micropolitan area, Virginia, 2023
AreaEstablishmentsEmployeesPer 100k residents
Washington, DC-VA-MD-WV246—3.8
Virginia Beach, VA-NC60—3.3
Richmond, VA41—3.0
Roanoke, VA15—4.8
Charlottesville, VA10—4.4
Kingsport, TN-VA9—2.9
Lynchburg, VA5—1.9
Blacksburg, VA4—2.2
Harrisonburg, VA4282.9
Staunton, VA4183.1
Danville, VA3—3.0

Source: Census County Business Patterns 2023; population from Census Vintage 2024 estimates.

Team sizes at optical goods stores in Virginia

42.0% of Virginia's optical goods stores with employees had fewer than five people in March 2023, compared with 47.4% nationally. 82.1% had fewer than ten. At that size the phone is shared, so routing (who rings, when, and what happens after hours) matters more than the number of desk phones.

Optical goods stores in Virginia by employment size, 2023
Employment sizeEstablishmentsShareU.S. share
1–4 employees11542.0%47.4%
5–9 employees11040.1%32.6%
10–19 employees4416.1%17.1%
20–49 employees51.8%2.8%
50 or more employees00.0%0.1%

Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.

What optical goods stores in Virginia use the phone for

Optical shops sell and repair eyewear, so callers want order status, fitting appointments and repair help. A quick answer about whether glasses are ready saves an unnecessary trip.

Calls an optical goods store in Virginia might handle in a typical week include:

Business texting for optical goods stores

Order-ready texts and adjustment appointment reminders fit optical retail well.

Texting from a local number in Virginia requires carrier registration (10DLC), a one-time $49 fee on Callata.

Callata vs. per-seat pricing for optical goods stores in Virginia

The comparison uses a 7-person team, the rounded U.S. average for optical goods stores. On a per-user plan that headcount sets the bill: $174.65 a month on Ooma Office Pro or $210.00 on RingCentral RingEX Core at list price (checked September 28, 2026). Callata comes to $139.00 a month for 7 users ($99 a month with 5 users included, then $20 per additional user), below both.

Over a year, that is $852 less than RingCentral for an optical goods store in Virginia of that size. Annual contracts lower some competitors' prices, so compare the plan you would actually sign.

Monthly list price for a 7-person optical goods store
Provider (plan)Pricing basisPer monthPer year
Callata (Callata Office)$99 incl. 5 users, $20 per extra user$139.00$1,668.00
Quo (Starter)$19.00 per user$133.00$1,596.00
Nextiva (Core)$23.00 per user$161.00$1,932.00
Ooma (Office Pro)$24.95 per user$174.65$2,095.80
Dialpad (Standard)$27.00 per user$189.00$2,268.00
RingCentral (RingEX Core)$30.00 per user$210.00$2,520.00

Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.

Area codes in Virginia

Virginia has 10 geographic area codes in service according to NANPA. Callata includes up to 3 local numbers, so an optical goods store can hold a number in more than one of them.

Area codes in Virginia by assigned exchanges
Area codeExchangesTime zoneIn service sinceOverlay with
540786Eastern1995826
757785Eastern1996948
804781Eastern1973686
703775Eastern1947571
571632Eastern2000703
434509Eastern2001none
276373Eastern2001none
826125Eastern2022540
948101Eastern2022757
68631Eastern2024804

Exchanges are NANPA-assigned central office codes (NPA-NXX) in the rate centers matched to the area's named places. Source: NANPA utilized code and NPA reports.

How Callata works for optical goods stores in Virginia

For $99 a month, Callata puts a team of up to 5 on one plan ($20 for each person after that): up to 3 local numbers, unlimited inbound calls, a pooled allowance of 1,500 outbound US and Canada minutes per user, browser and cell calling, voicemail transcription with urgency triage, recorded calls with AI summaries and business-hours routing, with E911 on every number.

Porting a number you already use in Virginia is free, and business texting is available once the carrier registration (10DLC) is approved; the registration carries a one-time $49 fee. Which specific numbers are open in a given area code depends on carrier inventory at the time you sign up.

AI agents are optional: an AI receptionist or scheduler can pick up when the team is busy or closed, take a message, send a text or email, or transfer the call. They draw on prepaid AI minutes ($0.25/minute), disclose that they are AI, and outbound AI calls require prior consent and are limited to 8am–9pm.

Frequently asked questions

How many optical goods stores are in Virginia?

275 in 2023, according to Census County Business Patterns.

Which Virginia metro area has the most optical goods stores?

Washington, DC-VA-MD-WV, with 246 establishments in 2023.

What does a phone system cost a 7-person optical goods store?

$210.00 a month on RingCentral RingEX Core or $174.65 on Ooma Office Pro at month-to-month list prices (checked September 28, 2026); $139.00 on Callata ($99 a month with 5 users included, then $20 per additional user).

Do I need to register to text customers from a Virginia number?

Yes. US carriers require business texting from local numbers to be registered (10DLC). On Callata the registration is a one-time $49 fee, and texting turns on once it is approved.