CallataGuides

Business phone system for optical goods stores in Minnesota

220 optical goods stores operated in Minnesota in 2023. Where they are, how big their teams are, and what phone service costs them.

Establishments
220CBP 2023
Employees
1,459mid-March 2023
Per 100k residents
3.8U.S. 3.4
State rank
16th of 51by count

The optical goods store industry in Minnesota

Minnesota had 220 optical goods stores in 2023, according to Census County Business Patterns (NAICS 446130, Optical Goods Stores). They employed 1,459 people in mid-March and reported $71.3 million in annual payroll. That is the 16th highest count among the 51 states and DC with published figures. Optical goods stores make up 0.14% of the 154,455 business establishments in the state.

Per 100,000 residents (2024 estimate) Minnesota has 3.8 optical goods stores, 10.2% above the national rate of 3.4. The average establishment has 6.6 employees against 6.8 nationally. Payroll per employee is $48,891, 18.8% above the U.S. figure of $41,152.

Optical goods stores: Minnesota compared with the U.S., 2023
MeasureMinnesotaUnited States
Establishments22011,719
Mid-March employees1,459 (moderate noise)79,762 (moderate noise)
Annual payroll$71,332,000 (moderate noise)$3,282,400,000 (moderate noise)
Employees per establishment6.66.8
Payroll per employee$48,891$41,152
Establishments per 100,000 residents3.83.4

Census County Business Patterns 2023 (mid-March employment; annual payroll). Employees and payroll flagged high-noise are shown but not used in the text. Residents: Census Vintage 2024 estimates.

Minnesota's largest markets for optical goods stores

Census published optical goods store counts for 8 metro or micropolitan areas that include part of Minnesota. The largest is Minneapolis, MN-WI, with 168 establishments (a multi-state area; its count covers every state it spans). Single-state metro and micropolitan areas account for 8.2% of the statewide total; the rest are outside any published area or in areas Census suppressed.

Optical goods stores by metro or micropolitan area, Minnesota, 2023
AreaEstablishmentsEmployeesPer 100k residents
Minneapolis, MN-WI1681,0954.5
Duluth, MN-WI12—4.3
Fargo, ND-MN10443.7
Rochester, MN10644.3
Sioux Falls, SD-MN9—2.9
St. Cloud, MN8—3.9
Grand Forks, ND-MN6215.8
La Crosse, WI-MN3231.8

Source: Census County Business Patterns 2023; population from Census Vintage 2024 estimates.

Team sizes at optical goods stores in Minnesota

40.0% of Minnesota's optical goods stores with employees had fewer than five people in March 2023, compared with 47.4% nationally. 81.8% had fewer than ten. That is the size of team where a missed call usually means nobody was free, not that nobody was on staff.

Optical goods stores in Minnesota by employment size, 2023
Employment sizeEstablishmentsShareU.S. share
1–4 employees8840.0%47.4%
5–9 employees9241.8%32.6%
10–19 employees3415.5%17.1%
20–49 employees62.7%2.8%
50 or more employees00.0%0.1%

Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.

Why the phone matters for optical goods stores in Minnesota

Optical shops sell and repair eyewear, so callers want order status, fitting appointments and repair help. A quick answer about whether glasses are ready saves an unnecessary trip. That holds for optical goods stores in Minnesota as much as anywhere.

A few of the calls that come in to optical goods stores in Minnesota:

Calls after closing time

After-hours calls are usually order questions that can be returned the next day.

Callata voicemail is transcribed and triaged for urgency, and business-hours routing decides where calls go once you close.

Phone system pricing for a 7-person optical goods store

Optical goods stores in Minnesota average 6.6 employees, so the comparison uses a 7-person team. Priced per seat, 7 users would run $210.00 a month on RingCentral RingEX Core and $174.65 on Ooma Office Pro (month-to-month list prices, checked September 28, 2026). On Callata the same 7 people cost $139.00 a month, less than either per-seat plan.

The annual difference against RingCentral's monthly list price comes to $852. Some vendors discount annual contracts; the table shows month-to-month prices.

Monthly list price for a 7-person optical goods store
Provider (plan)Pricing basisPer monthPer year
Callata (Callata Office)$99 incl. 5 users, $20 per extra user$139.00$1,668.00
Quo (Starter)$19.00 per user$133.00$1,596.00
Nextiva (Core)$23.00 per user$161.00$1,932.00
Ooma (Office Pro)$24.95 per user$174.65$2,095.80
Dialpad (Standard)$27.00 per user$189.00$2,268.00
RingCentral (RingEX Core)$30.00 per user$210.00$2,520.00

Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.

Area codes in Minnesota

Minnesota has 8 geographic area codes in service according to NANPA. You can choose local numbers in the area codes your customers know, subject to carrier inventory, or port your current number for free.

Area codes in Minnesota by assigned exchanges
Area codeExchangesTime zoneIn service sinceOverlay with
507765Central1954924
218708Central1947none
612590Central1947none
320511Central1996none
651474Central1998none
763367Central2000none
952340Central2000none
9240Central2024507

Exchanges are NANPA-assigned central office codes (NPA-NXX) in the rate centers matched to the area's named places. Source: NANPA utilized code and NPA reports.

How Callata works for optical goods stores in Minnesota

For $99 a month, Callata puts a team of up to 5 on one plan ($20 for each person after that): up to 3 local numbers, unlimited inbound calls, a pooled allowance of 1,500 outbound US and Canada minutes per user, browser and cell calling, voicemail transcription with urgency triage, recorded calls with AI summaries and business-hours routing, with E911 on every number.

If you already have a number in Minnesota, porting it to Callata is free. Texting from a local number requires a one-time carrier registration (10DLC, $49), and the numbers available in any area code depend on carrier inventory when you choose them.

Optional AI agents (receptionist, sales, support or scheduler) can answer calls after hours or when nobody picks up, take messages, text, email and transfer to your team. They are billed from prepaid AI minutes at $0.25 per minute, identify themselves as AI, and may only place outbound calls to people who consented, between 8am and 9pm.

Frequently asked questions

How many optical goods stores are in Minnesota?

220 in 2023, according to Census County Business Patterns. They employed 1,459 people in mid-March.

Which Minnesota metro area has the most optical goods stores?

Minneapolis, MN-WI, with 168 establishments in 2023.

What does a phone system cost a 7-person optical goods store?

$210.00 a month on RingCentral RingEX Core or $174.65 on Ooma Office Pro at month-to-month list prices (checked September 28, 2026); $139.00 on Callata ($99 a month with 5 users included, then $20 per additional user).

Do I need to register to text customers from a Minnesota number?

Yes. US carriers require business texting from local numbers to be registered (10DLC). On Callata the registration is a one-time $49 fee, and texting turns on once it is approved.