CallataGuides

Business phone system for beer, wine and liquor stores in New Hampshire

96 beer, wine and liquor stores operated in New Hampshire in 2023. Where they are, how big their teams are, and what phone service costs them.

Establishments
96CBP 2023
Per 100k residents
6.8U.S. 10.7
State rank
39th of 51by count

The liquor store industry in New Hampshire

County Business Patterns counts 96 establishments in New Hampshire classified as Beer, Wine, and Liquor Stores (NAICS 445310) for 2023. That is the 39th highest count among the 51 states and DC with published figures. Beer, wine and liquor stores make up 0.24% of the 39,298 business establishments in the state.

Per 100,000 residents (2024 estimate) New Hampshire has 6.8 beer, wine and liquor stores, 36.4% below the national rate of 10.7.

Beer, wine and liquor stores: New Hampshire compared with the U.S., 2023
MeasureNew HampshireUnited States
Establishments9636,433
Mid-March employees1,547 (high noise)193,533
Annual payroll$25,002,000 (high noise)$5,446,519,000
Employees per establishment—5.3
Payroll per employee—$28,143
Establishments per 100,000 residents6.810.7

Census County Business Patterns 2023 (mid-March employment; annual payroll). Employees and payroll flagged high-noise are shown but not used in the text. Residents: Census Vintage 2024 estimates.

New Hampshire's largest markets for beer, wine and liquor stores

Census published liquor store counts for 6 metro or micropolitan areas that include part of New Hampshire. The largest is Boston, MA-NH, with 929 establishments (a multi-state area; its count covers every state it spans). Single-state metro and micropolitan areas account for 44% of the statewide total; the rest are outside any published area or in areas Census suppressed.

Beer, wine and liquor stores by metro or micropolitan area, New Hampshire, 2023
AreaEstablishmentsEmployeesPer 100k residents
Boston, MA-NH9295,69818.5
Manchester, NH21—4.9
Lebanon, NH-VT15—6.7
Concord, NH11—7.0
Keene, NH5—6.4
Laconia, NH5—7.7

Source: Census County Business Patterns 2023; population from Census Vintage 2024 estimates.

Team sizes at beer, wine and liquor stores in New Hampshire

21.1% of New Hampshire's beer, wine and liquor stores with employees had fewer than five people in March 2023, compared with 61.7% nationally. 41.1% had fewer than ten. That is the size of team where a missed call usually means nobody was free, not that nobody was on staff.

Beer, wine and liquor stores in New Hampshire by employment size, 2023
Employment sizeEstablishmentsShareU.S. share
1–4 employees2021.1%61.7%
5–9 employees1920.0%24.8%
10–19 employees2930.5%10.2%
20–49 employees2728.4%2.9%
50 or more employees00.0%0.3%

Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.

What beer, wine and liquor stores in New Hampshire use the phone for

Liquor stores field calls about stock, special orders and event quantities. Calls from event planners and restaurants are often time-sensitive.

Typical inbound and outbound calls for beer, wine and liquor stores in New Hampshire:

After-hours calls

After-hours calls are mostly stock and hours questions.

Callata voicemail is transcribed and triaged for urgency, and business-hours routing decides where calls go once you close.

Callata vs. per-seat pricing for beer, wine and liquor stores in New Hampshire

The comparison uses a 5-person team, the rounded U.S. average for beer, wine and liquor stores. Priced per seat, 5 users would run $150.00 a month on RingCentral RingEX Core and $124.75 on Ooma Office Pro (month-to-month list prices, checked September 28, 2026). On Callata the same 5 people cost $99.00 a month, less than either per-seat plan.

The annual difference against RingCentral's monthly list price comes to $612. Some vendors discount annual contracts; the table shows month-to-month prices.

Monthly list price for a 5-person liquor store
Provider (plan)Pricing basisPer monthPer year
Callata (Callata Office)$99 incl. 5 users, $20 per extra user$99.00$1,188.00
Quo (Starter)$19.00 per user$95.00$1,140.00
Nextiva (Core)$23.00 per user$115.00$1,380.00
Ooma (Office Pro)$24.95 per user$124.75$1,497.00
Dialpad (Standard)$27.00 per user$135.00$1,620.00
RingCentral (RingEX Core)$30.00 per user$150.00$1,800.00

Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.

Area codes in New Hampshire

New Hampshire has 1 geographic area code in service according to NANPA. You can choose local numbers in the area codes your customers know, subject to carrier inventory, or port your current number for free.

Area codes in New Hampshire by assigned exchanges
Area codeExchangesTime zoneIn service sinceOverlay with
603752Eastern1947none

Exchanges are NANPA-assigned central office codes (NPA-NXX) in the rate centers matched to the area's named places. Source: NANPA utilized code and NPA reports.

How Callata works for beer, wine and liquor stores in New Hampshire

Callata is a business phone system priced at $99 a month with 5 users included, then $20 per additional user. Callata Office includes up to 3 local business numbers, unlimited inbound calling, 1,500 pooled outbound US and Canada minutes per user each month, a browser softphone that can also ring your cell, voicemail with transcription, call recording with AI summaries, business-hours routing and E911 on every number.

If you already have a number in New Hampshire, porting it to Callata is free. Texting from a local number requires a one-time carrier registration (10DLC, $49), and the numbers available in any area code depend on carrier inventory when you choose them.

Optional AI agents (receptionist, sales, support or scheduler) can answer calls after hours or when nobody picks up, take messages, text, email and transfer to your team. They are billed from prepaid AI minutes at $0.25 per minute, identify themselves as AI, and may only place outbound calls to people who consented, between 8am and 9pm.

Frequently asked questions

How many beer, wine and liquor stores are in New Hampshire?

96 in 2023, according to Census County Business Patterns.

Which New Hampshire metro area has the most beer, wine and liquor stores?

Boston, MA-NH, with 929 establishments in 2023.

What does a phone system cost a 5-person liquor store?

$150.00 a month on RingCentral RingEX Core or $124.75 on Ooma Office Pro at month-to-month list prices (checked September 28, 2026); $99.00 on Callata ($99 a month with 5 users included, then $20 per additional user).

Do I need to register to text customers from a New Hampshire number?

Yes. US carriers require business texting from local numbers to be registered (10DLC). On Callata the registration is a one-time $49 fee, and texting turns on once it is approved.