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Business phone system for beer, wine and liquor stores in Nebraska

135 beer, wine and liquor stores operated in Nebraska in 2023. Where they are, how big their teams are, and what phone service costs them.

Establishments
135CBP 2023
Employees
814mid-March 2023
Per 100k residents
6.7U.S. 10.7
State rank
38th of 51by count

The liquor store industry in Nebraska

County Business Patterns counts 135 establishments in Nebraska classified as Beer, Wine, and Liquor Stores (NAICS 445310) for 2023. They employed 814 people in mid-March and reported $17.4 million in annual payroll. That is the 38th highest count among the 51 states and DC with published figures. Beer, wine and liquor stores make up 0.24% of the 56,503 business establishments in the state.

Per 100,000 residents (2024 estimate) Nebraska has 6.7 beer, wine and liquor stores, 37.2% below the national rate of 10.7. The average establishment has 6.0 employees against 5.3 nationally. Payroll per employee is $21,349, 24.1% below the U.S. figure of $28,143.

Beer, wine and liquor stores: Nebraska compared with the U.S., 2023
MeasureNebraskaUnited States
Establishments13536,433
Mid-March employees814193,533
Annual payroll$17,378,000$5,446,519,000
Employees per establishment6.05.3
Payroll per employee$21,349$28,143
Establishments per 100,000 residents6.710.7

Census County Business Patterns 2023 (mid-March employment; annual payroll). Employees and payroll flagged high-noise are shown but not used in the text. Residents: Census Vintage 2024 estimates.

Nebraska's largest markets for beer, wine and liquor stores

Census published liquor store counts for 9 metro or micropolitan areas that include part of Nebraska. The largest is Omaha, NE-IA, with 44 establishments (a multi-state area; its count covers every state it spans). Single-state metro and micropolitan areas account for 36% of the statewide total; the rest are outside any published area or in areas Census suppressed.

Beer, wine and liquor stores by metro or micropolitan area, Nebraska, 2023
AreaEstablishmentsEmployeesPer 100k residents
Omaha, NE-IA442944.4
Lincoln, NE231616.6
North Platte, NE8—23.5
Sioux City, IA-NE-SD5—3.4
Grand Island, NE4—5.2
Kearney, NE4—6.9
Norfolk, NE4348.2
Columbus, NE3276.5
Lexington, NE3611.4

Source: Census County Business Patterns 2023; population from Census Vintage 2024 estimates.

Team sizes at beer, wine and liquor stores in Nebraska

45.9% of Nebraska's beer, wine and liquor stores with employees had fewer than five people in March 2023, compared with 61.7% nationally. 81.5% had fewer than ten. At that size the phone is shared, so routing (who rings, when, and what happens after hours) matters more than the number of desk phones.

Beer, wine and liquor stores in Nebraska by employment size, 2023
Employment sizeEstablishmentsShareU.S. share
1–4 employees6245.9%61.7%
5–9 employees4835.6%24.8%
10–19 employees1914.1%10.2%
20–49 employees64.4%2.9%
50 or more employees00.0%0.3%

Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.

What beer, wine and liquor stores in Nebraska use the phone for

Liquor stores field calls about stock, special orders and event quantities. Calls from event planners and restaurants are often time-sensitive.

Calls a liquor store in Nebraska might handle in a typical week include:

Texting customers

Stores text special-order notices.

Texting from a local number in Nebraska requires carrier registration (10DLC), a one-time $49 fee on Callata.

Phone system pricing for a 6-person liquor store

Beer, wine and liquor stores in Nebraska average 6.0 employees, so the comparison uses a 6-person team. Priced per seat, 6 users would run $180.00 a month on RingCentral RingEX Core and $149.70 on Ooma Office Pro (month-to-month list prices, checked September 28, 2026). Callata comes to $119.00 a month for 6 users ($99 a month with 5 users included, then $20 per additional user), below both.

Over a year, that is $732 less than RingCentral for a liquor store in Nebraska of that size. Annual contracts lower some competitors' prices, so compare the plan you would actually sign.

Monthly list price for a 6-person liquor store
Provider (plan)Pricing basisPer monthPer year
Callata (Callata Office)$99 incl. 5 users, $20 per extra user$119.00$1,428.00
Quo (Starter)$19.00 per user$114.00$1,368.00
Nextiva (Core)$23.00 per user$138.00$1,656.00
Ooma (Office Pro)$24.95 per user$149.70$1,796.40
Dialpad (Standard)$27.00 per user$162.00$1,944.00
RingCentral (RingEX Core)$30.00 per user$180.00$2,160.00

Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.

Area codes in Nebraska

Nebraska has 3 geographic area codes in service according to NANPA. Callata includes up to 3 local numbers, so a liquor store can hold a number in more than one of them.

Area codes in Nebraska by assigned exchanges
Area codeExchangesTime zoneIn service sinceOverlay with
402782Central1947531
308463Central and Mountain1955none
531265Central2011402

Exchanges are NANPA-assigned central office codes (NPA-NXX) in the rate centers matched to the area's named places. Source: NANPA utilized code and NPA reports.

How Callata works for beer, wine and liquor stores in Nebraska

Callata Office costs $99 per month for up to 5 people, and each additional user is $20 a month. That covers up to 3 local numbers, calling from a browser or your cell, transcribed voicemail, recorded calls with AI summaries, after-hours routing and E911 on each number.

Porting a number you already use in Nebraska is free, and business texting is available once the carrier registration (10DLC) is approved; the registration carries a one-time $49 fee. Which specific numbers are open in a given area code depends on carrier inventory at the time you sign up.

AI agents are optional: an AI receptionist or scheduler can pick up when the team is busy or closed, take a message, send a text or email, or transfer the call. They draw on prepaid AI minutes ($0.25/minute), disclose that they are AI, and outbound AI calls require prior consent and are limited to 8am–9pm.

Frequently asked questions

How many beer, wine and liquor stores are in Nebraska?

135 in 2023, according to Census County Business Patterns. They employed 814 people in mid-March.

Which Nebraska metro area has the most beer, wine and liquor stores?

Omaha, NE-IA, with 44 establishments in 2023.

What does a phone system cost a 6-person liquor store?

$180.00 a month on RingCentral RingEX Core or $149.70 on Ooma Office Pro at month-to-month list prices (checked September 28, 2026); $119.00 on Callata ($99 a month with 5 users included, then $20 per additional user).

Do I need to register to text customers from a Nebraska number?

Yes. US carriers require business texting from local numbers to be registered (10DLC). On Callata the registration is a one-time $49 fee, and texting turns on once it is approved.