CallataGuidesBusiness phone system for investment advice firms in New Jersey
633 investment advice firms operated in New Jersey in 2023. Where they are, how big their teams are, and what phone service costs them.
- Establishments
- 633CBP 2023
- Employees
- 2,542mid-March 2023
- Per 100k residents
- 6.7U.S. 6.9
- State rank
- 11th of 51by count
Investment advice firms in New Jersey by the numbers
The Census Bureau counted 633 investment advice firms in New Jersey in its 2023 County Business Patterns (NAICS 523930). They employed 2,542 people in mid-March and reported $311.7 million in annual payroll. That is the 11th highest count among the 51 states and DC with published figures. Investment advice firms make up 0.27% of the 237,968 business establishments in the state.
Per 100,000 residents (2024 estimate) New Jersey has 6.7 investment advice firms, 3.0% below the national rate of 6.9. The average establishment has 4.0 employees against 4.7 nationally. Payroll per employee is $122,623, 26.9% below the U.S. figure of $167,820.
| Measure | New Jersey | United States |
|---|---|---|
| Establishments | 633 | 23,359 |
| Mid-March employees | 2,542 | 110,125 |
| Annual payroll | $311,707,000 | $18,481,170,000 |
| Employees per establishment | 4.0 | 4.7 |
| Payroll per employee | $122,623 | $167,820 |
| Establishments per 100,000 residents | 6.7 | 6.9 |
Census County Business Patterns 2023 (mid-March employment; annual payroll). Employees and payroll flagged high-noise are shown but not used in the text. Residents: Census Vintage 2024 estimates.
Where investment advice firms in New Jersey are concentrated
Census published financial advisory firm counts for 5 metro or micropolitan areas that include part of New Jersey. The largest is New York, NY-NJ, with 1,602 establishments (a multi-state area; its count covers every state it spans). Single-state metro and micropolitan areas account for 6.0% of the statewide total; the rest are outside any published area or in areas Census suppressed.
| Area | Establishments | Employees | Per 100k residents |
|---|---|---|---|
| New York, NY-NJ | 1,602 | 16,288 | 8.0 |
| Philadelphia, PA-NJ-DE-MD | 563 | 3,445 | 8.9 |
| Allentown, PA-NJ | 53 | — | 6.0 |
| Trenton, NJ | 31 | — | 7.9 |
| Atlantic City, NJ | 7 | — | 1.9 |
Source: Census County Business Patterns 2023; population from Census Vintage 2024 estimates.
Team sizes at investment advice firms in New Jersey
84.7% of New Jersey's investment advice firms with employees had fewer than five people in March 2023, compared with 84.5% nationally. 93.0% had fewer than ten. At that size the phone is shared, so routing (who rings, when, and what happens after hours) matters more than the number of desk phones.
| Employment size | Establishments | Share | U.S. share |
|---|---|---|---|
| 1–4 employees | 536 | 84.7% | 84.5% |
| 5–9 employees | 53 | 8.4% | 9.4% |
| 10–19 employees | 26 | 4.1% | 3.4% |
| 20–49 employees | 11 | 1.7% | 1.7% |
| 50 or more employees | 7 | 1.1% | 1.1% |
Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.
Calls a financial advisory firm in New Jersey has to catch
Advisory firms build long relationships, so the phone experience reflects on the practice. Clients call about market moves, transfers and planning meetings, and those conversations often need to be documented. That holds for investment advice firms in New Jersey as much as anywhere.
A few of the calls that come in to investment advice firms in New Jersey:
- A custodian calls about a transfer.
- A prospect calls after a referral from a friend.
- The firm calls a client to confirm a distribution request.
What investment advice firms text about
Firms text meeting reminders; many keep account discussions off text to meet recordkeeping rules.
Texting from a local number in New Jersey requires carrier registration (10DLC), a one-time $49 fee on Callata.
Callata vs. per-seat pricing for investment advice firms in New Jersey
Investment advice firms in New Jersey average 4.0 employees, so the comparison uses a 4-person team. On a per-user plan that headcount sets the bill: $99.80 a month on Ooma Office Pro or $120.00 on RingCentral RingEX Core at list price (checked September 28, 2026). Callata comes to $99.00 a month for 4 users ($99 a month with 5 users included, then $20 per additional user), below both.
Over a year, that is $252 less than RingCentral for a financial advisory firm in New Jersey of that size. Annual contracts lower some competitors' prices, so compare the plan you would actually sign.
| Provider (plan) | Pricing basis | Per month | Per year |
|---|---|---|---|
| Callata (Callata Office) | $99 incl. 5 users, $20 per extra user | $99.00 | $1,188.00 |
| Quo (Starter) | $19.00 per user | $76.00 | $912.00 |
| Nextiva (Core) | $23.00 per user | $92.00 | $1,104.00 |
| Ooma (Office Pro) | $24.95 per user | $99.80 | $1,197.60 |
| Dialpad (Standard) | $27.00 per user | $108.00 | $1,296.00 |
| RingCentral (RingEX Core) | $30.00 per user | $120.00 | $1,440.00 |
Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.
Area codes in New Jersey
New Jersey has 10 geographic area codes in service according to NANPA. Callata includes up to 3 local numbers, so a financial advisory firm can hold a number in more than one of them.
| Area code | Exchanges | Time zone | In service since | Overlay with |
|---|---|---|---|---|
| 609 | 780 | Eastern | 1957 | 640 |
| 732 | 780 | Eastern | 1997 | 848 |
| 201 | 779 | Eastern | 1947 | 551 |
| 973 | 779 | Eastern | 1997 | 862 |
| 908 | 722 | Eastern | 1990 | none |
| 856 | 676 | Eastern | 1999 | none |
| 862 | 390 | Eastern | 2001 | 973 |
| 551 | 301 | Eastern | 2001 | 201 |
| 848 | 289 | Eastern | 2001 | 732 |
| 640 | 132 | Eastern | 2018 | 609 |
Exchanges are NANPA-assigned central office codes (NPA-NXX) in the rate centers matched to the area's named places. Source: NANPA utilized code and NPA reports.
How Callata works for investment advice firms in New Jersey
Callata Office costs $99 per month for up to 5 people, and each additional user is $20 a month. That covers up to 3 local numbers, calling from a browser or your cell, transcribed voicemail, recorded calls with AI summaries, after-hours routing and E911 on each number.
Porting a number you already use in New Jersey is free, and business texting is available once the carrier registration (10DLC) is approved; the registration carries a one-time $49 fee. Which specific numbers are open in a given area code depends on carrier inventory at the time you sign up.
AI agents are optional: an AI receptionist or scheduler can pick up when the team is busy or closed, take a message, send a text or email, or transfer the call. They draw on prepaid AI minutes ($0.25/minute), disclose that they are AI, and outbound AI calls require prior consent and are limited to 8am–9pm.
Registered firms should check their books-and-records obligations before texting clients about accounts.
Frequently asked questions
How many investment advice firms are in New Jersey?
633 in 2023, according to Census County Business Patterns. They employed 2,542 people in mid-March.
Which New Jersey metro area has the most investment advice firms?
New York, NY-NJ, with 1,602 establishments in 2023.
What does a phone system cost a 4-person financial advisory firm?
$120.00 a month on RingCentral RingEX Core or $99.80 on Ooma Office Pro at month-to-month list prices (checked September 28, 2026); $99.00 on Callata ($99 a month with 5 users included, then $20 per additional user).
Do I need to register to text customers from a New Jersey number?
Yes. US carriers require business texting from local numbers to be registered (10DLC). On Callata the registration is a one-time $49 fee, and texting turns on once it is approved.