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Business phone system for construction, mining and forestry machinery and equipment rental and leasing companies in Michigan

75 construction, mining and forestry machinery and equipment rental and leasing companies operated in Michigan in 2023. Where they are, how big their teams are, and what phone service costs them.

Establishments
75CBP 2023
Employees
1,303mid-March 2023
Per 100k residents
0.7U.S. 1.6
State rank
23rd of 50by count

The equipment rental company industry in Michigan

Michigan had 75 construction, mining and forestry machinery and equipment rental and leasing companies in 2023, according to Census County Business Patterns (NAICS 532412, Construction, Mining, and Forestry Machinery and Equipment Rental and Leasing). They employed 1,303 people in mid-March and reported $119.1 million in annual payroll. That is the 23rd highest count among the 50 states and DC with published figures. Construction, mining and forestry machinery and equipment rental and leasing companies make up 0.03% of the 229,564 business establishments in the state.

Per 100,000 residents (2024 estimate) Michigan has 0.7 construction, mining and forestry machinery and equipment rental and leasing companies, 54.2% below the national rate of 1.6. The average establishment has 17.4 employees against 13.6 nationally. Payroll per employee is $91,436, in line with the U.S. figure of $90,948.

Construction, mining and forestry machinery and equipment rental and leasing companies: Michigan compared with the U.S., 2023
MeasureMichiganUnited States
Establishments755,495
Mid-March employees1,303 (moderate noise)74,730
Annual payroll$119,141,000 (moderate noise)$6,796,556,000
Employees per establishment17.413.6
Payroll per employee$91,436$90,948
Establishments per 100,000 residents0.71.6

Census County Business Patterns 2023 (mid-March employment; annual payroll). Employees and payroll flagged high-noise are shown but not used in the text. Residents: Census Vintage 2024 estimates.

Michigan's largest markets for construction, mining and forestry machinery and equipment rental and leasing companies

Census published equipment rental company counts for 4 metro or micropolitan areas that include part of Michigan. The largest is Detroit, MI, with 32 establishments. Single-state metro and micropolitan areas account for 72% of the statewide total; the rest are outside any published area or in areas Census suppressed.

Construction, mining and forestry machinery and equipment rental and leasing companies by metro or micropolitan area, Michigan, 2023
AreaEstablishmentsEmployeesPer 100k residents
Detroit, MI324640.7
Grand Rapids, MI152861.3
Lansing, MI4650.8
Marquette, MI3—4.4

Source: Census County Business Patterns 2023; population from Census Vintage 2024 estimates.

Team sizes at construction, mining and forestry machinery and equipment rental and leasing companies in Michigan

32.4% of Michigan's construction, mining and forestry machinery and equipment rental and leasing companies with employees had fewer than five people in March 2023, compared with 36.2% nationally. 45.9% had fewer than ten. That is the size of team where a missed call usually means nobody was free, not that nobody was on staff.

Construction, mining and forestry machinery and equipment rental and leasing companies in Michigan by employment size, 2023
Employment sizeEstablishmentsShareU.S. share
1–4 employees2432.4%36.2%
5–9 employees1013.5%17.8%
10–19 employees2229.7%26.1%
20–49 employees1520.3%15.9%
50 or more employees34.1%4.0%

Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.

Why the phone matters for construction, mining and forestry machinery and equipment rental and leasing companies in Michigan

Equipment rental companies take reservations, delivery requests and breakdown calls from contractors on tight schedules. Missing a call can idle a job site.

A few of the calls that come in to construction, mining and forestry machinery and equipment rental and leasing companies in Michigan:

When nobody can pick up

Early-morning calls before jobs start are common.

Callata voicemail is transcribed and triaged for urgency, and business-hours routing decides where calls go once you close.

Phone system pricing for a 17-person equipment rental company

Construction, mining and forestry machinery and equipment rental and leasing companies in Michigan average 17.4 employees, so the comparison uses a 17-person team. Priced per seat, 17 users would run $510.00 a month on RingCentral RingEX Core and $424.15 on Ooma Office Pro (month-to-month list prices, checked September 28, 2026). On Callata the same 17 people cost $339.00 a month, less than either per-seat plan.

The annual difference against RingCentral's monthly list price comes to $2,052. Some vendors discount annual contracts; the table shows month-to-month prices.

Monthly list price for a 17-person equipment rental company
Provider (plan)Pricing basisPer monthPer year
Callata (Callata Office)$99 incl. 5 users, $20 per extra user$339.00$4,068.00
Quo (Starter)$19.00 per user$323.00$3,876.00
Nextiva (Core)$23.00 per user$391.00$4,692.00
Ooma (Office Pro)$24.95 per user$424.15$5,089.80
Dialpad (Standard)$27.00 per user$459.00$5,508.00
RingCentral (RingEX Core)$30.00 per user$510.00$6,120.00

Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.

Area codes in Michigan

Michigan has 13 geographic area codes in service according to NANPA. You can choose local numbers in the area codes your contractors know, subject to carrier inventory, or port your current number for free.

Area codes in Michigan by assigned exchanges
Area codeExchangesTime zoneIn service sinceOverlay with
248784Eastern1997947
313769Eastern1947679
989724Eastern2001none
734701Eastern1997679
517616Eastern1947none
231572Eastern1999none
586546Eastern2001none
269545Eastern2002none
616545Eastern1947none
810509Eastern1993none
906360Eastern and Central1961none
947211Eastern2002248
6790Eastern2025313

Exchanges are NANPA-assigned central office codes (NPA-NXX) in the rate centers matched to the area's named places. Source: NANPA utilized code and NPA reports.

How Callata works for construction, mining and forestry machinery and equipment rental and leasing companies in Michigan

For $99 a month, Callata puts a team of up to 5 on one plan ($20 for each person after that): up to 3 local numbers, unlimited inbound calls, a pooled allowance of 1,500 outbound US and Canada minutes per user, browser and cell calling, voicemail transcription with urgency triage, recorded calls with AI summaries and business-hours routing, with E911 on every number.

If you already have a number in Michigan, porting it to Callata is free. Texting from a local number requires a one-time carrier registration (10DLC, $49), and the numbers available in any area code depend on carrier inventory when you choose them.

Optional AI agents (receptionist, sales, support or scheduler) can answer calls after hours or when nobody picks up, take messages, text, email and transfer to your team. They are billed from prepaid AI minutes at $0.25 per minute, identify themselves as AI, and may only place outbound calls to people who consented, between 8am and 9pm.

Frequently asked questions

How many construction, mining and forestry machinery and equipment rental and leasing companies are in Michigan?

75 in 2023, according to Census County Business Patterns. They employed 1,303 people in mid-March.

Which Michigan metro area has the most construction, mining and forestry machinery and equipment rental and leasing companies?

Detroit, MI, with 32 establishments in 2023.

What does a phone system cost a 17-person equipment rental company?

$510.00 a month on RingCentral RingEX Core or $424.15 on Ooma Office Pro at month-to-month list prices (checked September 28, 2026); $339.00 on Callata ($99 a month with 5 users included, then $20 per additional user).

Do I need to register to text customers from a Michigan number?

Yes. US carriers require business texting from local numbers to be registered (10DLC). On Callata the registration is a one-time $49 fee, and texting turns on once it is approved.