Business phone system for travel agencies in Texas
592 travel agencies operated in Texas in 2023. Where they are, how big their teams are, and what phone service costs them.
- Establishments
- 592CBP 2023
- Employees
- 6,598mid-March 2023
- Per 100k residents
- 1.9U.S. 2.7
- State rank
- 4th of 51by count
The travel agency industry in Texas
County Business Patterns counts 592 establishments in Texas classified as Travel Agencies (NAICS 561510) for 2023. They employed 6,598 people in mid-March and reported $675.2 million in annual payroll. That is the 4th highest count among the 51 states and DC with published figures. Travel agencies make up 0.09% of the 670,878 business establishments in the state.
Per 100,000 residents (2024 estimate) Texas has 1.9 travel agencies, 30.9% below the national rate of 2.7. The average establishment has 11.1 employees against 8.9 nationally. Payroll per employee is $102,337, 4.7% above the U.S. figure of $97,789.
| Measure | Texas | United States |
|---|---|---|
| Establishments | 592 | 9,308 |
| Mid-March employees | 6,598 (moderate noise) | 82,899 |
| Annual payroll | $675,218,000 (moderate noise) | $8,106,618,000 (moderate noise) |
| Employees per establishment | 11.1 | 8.9 |
| Payroll per employee | $102,337 | $97,789 |
| Establishments per 100,000 residents | 1.9 | 2.7 |
Census County Business Patterns 2023 (mid-March employment; annual payroll). Employees and payroll flagged high-noise are shown but not used in the text. Residents: Census Vintage 2024 estimates.
Where travel agencies in Texas are concentrated
Census published travel agency counts for 11 metro or micropolitan areas that include part of Texas. The largest is Dallas, TX, with 242 establishments. Single-state metro and micropolitan areas account for 93% of the statewide total; the rest are outside any published area or in areas Census suppressed.
| Area | Establishments | Employees | Per 100k residents |
|---|---|---|---|
| Dallas, TX | 242 | 2,511 | 2.9 |
| Houston, TX | 181 | 1,423 | 2.3 |
| Austin, TX | 58 | — | 2.3 |
| San Antonio, TX | 32 | — | 1.2 |
| McAllen, TX | 7 | — | 0.8 |
| El Paso, TX | 7 | — | 0.8 |
| Beaumont, TX | 5 | 11 | 1.3 |
| Lubbock, TX | 5 | — | 1.4 |
| Killeen, TX | 4 | — | 0.8 |
| Corpus Christi, TX | 4 | — | 0.9 |
| Waco, TX | 4 | — | 1.3 |
Source: Census County Business Patterns 2023; population from Census Vintage 2024 estimates.
Team sizes at travel agencies in Texas
80.5% of Texas's travel agencies with employees had fewer than five people in March 2023, compared with 79.3% nationally. 91.2% had fewer than ten. That is the size of team where a missed call usually means nobody was free, not that nobody was on staff.
| Employment size | Establishments | Share | U.S. share |
|---|---|---|---|
| 1–4 employees | 474 | 80.5% | 79.3% |
| 5–9 employees | 63 | 10.7% | 11.1% |
| 10–19 employees | 24 | 4.1% | 4.7% |
| 20–49 employees | 18 | 3.1% | 2.7% |
| 50 or more employees | 10 | 1.7% | 2.2% |
Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.
Why the phone matters for travel agencies in Texas
Travel agents plan trips by phone and help travelers when plans go wrong. Reachability during disruptions builds loyalty. That holds for travel agencies in Texas as much as anywhere.
A few of the calls that come in to travel agencies in Texas:
- A group organizer calls about a tour.
- A supplier calls about a booking.
- A couple calls to plan a honeymoon.
After-hours calls
Travel disruptions after hours can be urgent.
Callata voicemail is transcribed and triaged for urgency, and business-hours routing decides where calls go once you close.
Phone system pricing for an 11-person travel agency
Travel agencies in Texas average 11.1 employees, so the comparison uses an 11-person team. Per-seat business phone plans bill every one of those people. At month-to-month list prices checked September 28, 2026, 11 users on RingCentral RingEX Core cost $330.00 a month and 11 on Ooma Office Pro cost $274.45. On Callata the same 11 people cost $219.00 a month, less than either per-seat plan.
The annual difference against RingCentral's monthly list price comes to $1,332. Some vendors discount annual contracts; the table shows month-to-month prices.
| Provider (plan) | Pricing basis | Per month | Per year |
|---|---|---|---|
| Callata (Callata Office) | $99 incl. 5 users, $20 per extra user | $219.00 | $2,628.00 |
| Quo (Starter) | $19.00 per user | $209.00 | $2,508.00 |
| Nextiva (Core) | $23.00 per user | $253.00 | $3,036.00 |
| Ooma (Office Pro) | $24.95 per user | $274.45 | $3,293.40 |
| Dialpad (Standard) | $27.00 per user | $297.00 | $3,564.00 |
| RingCentral (RingEX Core) | $30.00 per user | $330.00 | $3,960.00 |
Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.
Area codes in Texas
Texas has 29 geographic area codes in service according to NANPA. You can choose local numbers in the area codes your travelers know, subject to carrier inventory, or port your current number for free.
| Area code | Exchanges | Time zone | In service since | Overlay with |
|---|---|---|---|---|
| 281 | 786 | Central | 1996 | 346, 621, 713, 832 |
| 469 | 786 | Central | 1999 | 214, 945, 972 |
| 832 | 786 | Central | 1999 | 281, 346, 713 |
| 512 | 785 | Central | 1947 | 737 |
| 713 | 785 | Central | 1947 | 281, 346, 621, 832 |
| 972 | 785 | Central | 1996 | 214, 469, 945 |
| 210 | 784 | Central | 1992 | 726 |
| 214 | 784 | Central | 1947 | 469, 945, 972 |
| 817 | 780 | Central | 1953 | 682 |
| 903 | 771 | Central | 1990 | 430 |
| 346 | 752 | Central | 2014 | 281, 621, 713, 832 |
| 956 | 735 | Central | 1997 | none |
| 806 | 734 | Central | 1957 | none |
| 254 | 671 | Central | 1997 | none |
| 361 | 537 | Central | 1999 | none |
| 940 | 506 | Central | 1997 | none |
| 830 | 496 | Central | 1997 | none |
| 409 | 433 | Central | 1982 | none |
| 936 | 422 | Central | 2000 | none |
| 682 | 421 | Central | 2000 | 817 |
Exchanges are NANPA-assigned central office codes (NPA-NXX) in the rate centers matched to the area's named places. Source: NANPA utilized code and NPA reports.
How Callata works for travel agencies in Texas
For $99 a month, Callata puts a team of up to 5 on one plan ($20 for each person after that): up to 3 local numbers, unlimited inbound calls, a pooled allowance of 1,500 outbound US and Canada minutes per user, browser and cell calling, voicemail transcription with urgency triage, recorded calls with AI summaries and business-hours routing, with E911 on every number.
If you already have a number in Texas, porting it to Callata is free. Texting from a local number requires a one-time carrier registration (10DLC, $49), and the numbers available in any area code depend on carrier inventory when you choose them.
Optional AI agents (receptionist, sales, support or scheduler) can answer calls after hours or when nobody picks up, take messages, text, email and transfer to your team. They are billed from prepaid AI minutes at $0.25 per minute, identify themselves as AI, and may only place outbound calls to people who consented, between 8am and 9pm.
Frequently asked questions
How many travel agencies are in Texas?
592 in 2023, according to Census County Business Patterns. They employed 6,598 people in mid-March.
Which Texas metro area has the most travel agencies?
Dallas, TX, with 242 establishments in 2023.
What does a phone system cost an 11-person travel agency?
$330.00 a month on RingCentral RingEX Core or $274.45 on Ooma Office Pro at month-to-month list prices (checked September 28, 2026); $219.00 on Callata ($99 a month with 5 users included, then $20 per additional user).
Do I need to register to text customers from a Texas number?
Yes. US carriers require business texting from local numbers to be registered (10DLC). On Callata the registration is a one-time $49 fee, and texting turns on once it is approved.