CallataGuidesBusiness phone system for motor vehicle towing companies in Utah
113 motor vehicle towing companies operated in Utah in 2023. Where they are, how big their teams are, and what phone service costs them.
- Establishments
- 113CBP 2023
- Employees
- 506mid-March 2023
- Per 100k residents
- 3.2U.S. 3.1
- State rank
- 29th of 51by count
The towing company industry in Utah
County Business Patterns counts 113 establishments in Utah classified as Motor Vehicle Towing (NAICS 488410) for 2023. They employed 506 people in mid-March and reported $22.9 million in annual payroll. That is the 29th highest count among the 51 states and DC with published figures. Motor vehicle towing companies make up 0.12% of the 95,494 business establishments in the state.
Per 100,000 residents (2024 estimate) Utah has 3.2 motor vehicle towing companies, 3.8% above the national rate of 3.1. The average establishment has 4.5 employees against 6.9 nationally. Payroll per employee is $45,322, 12.2% below the U.S. figure of $51,644.
| Measure | Utah | United States |
|---|---|---|
| Establishments | 113 | 10,566 |
| Mid-March employees | 506 (moderate noise) | 73,320 |
| Annual payroll | $22,933,000 | $3,786,569,000 |
| Employees per establishment | 4.5 | 6.9 |
| Payroll per employee | $45,322 | $51,644 |
| Establishments per 100,000 residents | 3.2 | 3.1 |
Census County Business Patterns 2023 (mid-March employment; annual payroll). Employees and payroll flagged high-noise are shown but not used in the text. Residents: Census Vintage 2024 estimates.
Utah's largest markets for motor vehicle towing companies
Census published towing company counts for 7 metro or micropolitan areas that include part of Utah. The largest is Salt Lake City, UT, with 55 establishments. Single-state metro and micropolitan areas account for 86% of the statewide total; the rest are outside any published area or in areas Census suppressed.
| Area | Establishments | Employees | Per 100k residents |
|---|---|---|---|
| Salt Lake City, UT | 55 | 218 | 4.2 |
| Provo, UT | 16 | 71 | 2.1 |
| Ogden, UT | 14 | 111 | 2.1 |
| St. George, UT | 9 | 42 | 4.3 |
| Evanston, WY-UT | 5 | — | 21.4 |
| Brigham City, UT-ID | 4 | — | 5.8 |
| Heber, UT | 3 | — | 3.7 |
Source: Census County Business Patterns 2023; population from Census Vintage 2024 estimates.
Team sizes at motor vehicle towing companies in Utah
69.0% of Utah's motor vehicle towing companies with employees had fewer than five people in March 2023, compared with 60.5% nationally. 90.3% had fewer than ten. At that size the phone is shared, so routing (who rings, when, and what happens after hours) matters more than the number of desk phones.
| Employment size | Establishments | Share | U.S. share |
|---|---|---|---|
| 1–4 employees | 78 | 69.0% | 60.5% |
| 5–9 employees | 24 | 21.2% | 19.2% |
| 10–19 employees | 6 | 5.3% | 12.4% |
| 20–49 employees | 5 | 4.4% | 6.6% |
| 50 or more employees | 0 | 0.0% | 1.2% |
Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.
Why the phone matters for motor vehicle towing companies in Utah
Towing is dispatched by phone at all hours, and the company that answers gets the tow. Dispatchers coordinate drivers, customers and repair shops.
Typical inbound and outbound calls for motor vehicle towing companies in Utah:
- The dispatcher calls a customer with an arrival time.
- A property manager calls about an illegally parked car.
- An insurer calls about a claim.
What motor vehicle towing companies text about
Towing companies text driver arrival times and location requests.
Texting from a local number in Utah requires carrier registration (10DLC), a one-time $49 fee on Callata.
Callata vs. per-seat pricing for motor vehicle towing companies in Utah
Motor vehicle towing companies in Utah average 4.5 employees, so the comparison uses a 4-person team. On a per-user plan that headcount sets the bill: $99.80 a month on Ooma Office Pro or $120.00 on RingCentral RingEX Core at list price (checked September 28, 2026). Callata comes to $99.00 a month for 4 users ($99 a month with 5 users included, then $20 per additional user), below both.
Over a year, that is $252 less than RingCentral for a towing company in Utah of that size. Annual contracts lower some competitors' prices, so compare the plan you would actually sign.
| Provider (plan) | Pricing basis | Per month | Per year |
|---|---|---|---|
| Callata (Callata Office) | $99 incl. 5 users, $20 per extra user | $99.00 | $1,188.00 |
| Quo (Starter) | $19.00 per user | $76.00 | $912.00 |
| Nextiva (Core) | $23.00 per user | $92.00 | $1,104.00 |
| Ooma (Office Pro) | $24.95 per user | $99.80 | $1,197.60 |
| Dialpad (Standard) | $27.00 per user | $108.00 | $1,296.00 |
| RingCentral (RingEX Core) | $30.00 per user | $120.00 | $1,440.00 |
Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.
Area codes in Utah
Utah has 3 geographic area codes in service according to NANPA. Callata includes up to 3 local numbers, so a towing company can hold a number in more than one of them.
| Area code | Exchanges | Time zone | In service since | Overlay with |
|---|---|---|---|---|
| 801 | 783 | Mountain | 1947 | 385 |
| 435 | 501 | Mountain | 1997 | none |
| 385 | 494 | Mountain | 2009 | 801 |
Exchanges are NANPA-assigned central office codes (NPA-NXX) in the rate centers matched to the area's named places. Source: NANPA utilized code and NPA reports.
How Callata works for motor vehicle towing companies in Utah
Callata Office costs $99 per month for up to 5 people, and each additional user is $20 a month. That covers up to 3 local numbers, calling from a browser or your cell, transcribed voicemail, recorded calls with AI summaries, after-hours routing and E911 on each number.
Porting a number you already use in Utah is free, and business texting is available once the carrier registration (10DLC) is approved; the registration carries a one-time $49 fee. Which specific numbers are open in a given area code depends on carrier inventory at the time you sign up.
AI agents are optional: an AI receptionist or scheduler can pick up when the team is busy or closed, take a message, send a text or email, or transfer the call. They draw on prepaid AI minutes ($0.25/minute), disclose that they are AI, and outbound AI calls require prior consent and are limited to 8am–9pm.
Frequently asked questions
How many motor vehicle towing companies are in Utah?
113 in 2023, according to Census County Business Patterns. They employed 506 people in mid-March.
Which Utah metro area has the most motor vehicle towing companies?
Salt Lake City, UT, with 55 establishments in 2023.
What does a phone system cost a 4-person towing company?
$120.00 a month on RingCentral RingEX Core or $99.80 on Ooma Office Pro at month-to-month list prices (checked September 28, 2026); $99.00 on Callata ($99 a month with 5 users included, then $20 per additional user).
Do I need to register to text customers from a Utah number?
Yes. US carriers require business texting from local numbers to be registered (10DLC). On Callata the registration is a one-time $49 fee, and texting turns on once it is approved.