CallataGuides

Business phone system for general rental centers in North Carolina

82 general rental centers operated in North Carolina in 2023. Where they are, how big their teams are, and what phone service costs them.

Establishments
82CBP 2023
Employees
796mid-March 2023
Per 100k residents
0.7U.S. 0.8
State rank
11th of 51by count

How many general rental centers operate in North Carolina

The Census Bureau counted 82 general rental centers in North Carolina in its 2023 County Business Patterns (NAICS 532310). They employed 796 people in mid-March and reported $49.3 million in annual payroll. That is the 11th highest count among the 51 states and DC with published figures. General rental centers make up 0.03% of the 258,169 business establishments in the state.

Per 100,000 residents (2024 estimate) North Carolina has 0.7 general rental centers, 7.3% below the national rate of 0.8. The average establishment has 9.7 employees against 7.2 nationally. Payroll per employee is $61,907, 4.9% above the U.S. figure of $59,025.

General rental centers: North Carolina compared with the U.S., 2023
MeasureNorth CarolinaUnited States
Establishments822,725
Mid-March employees796 (moderate noise)19,738
Annual payroll$49,278,000 (moderate noise)$1,165,027,000
Employees per establishment9.77.2
Payroll per employee$61,907$59,025
Establishments per 100,000 residents0.70.8

Census County Business Patterns 2023 (mid-March employment; annual payroll). Employees and payroll flagged high-noise are shown but not used in the text. Residents: Census Vintage 2024 estimates.

General rental centers by metro area in North Carolina

Census published general rental center counts for 10 metro or micropolitan areas that include part of North Carolina. The largest is Charlotte, NC-SC, with 25 establishments (a multi-state area; its count covers every state it spans). Single-state metro and micropolitan areas account for 39% of the statewide total; the rest are outside any published area or in areas Census suppressed.

General rental centers by metro or micropolitan area, North Carolina, 2023
AreaEstablishmentsEmployeesPer 100k residents
Charlotte, NC-SC251890.9
Raleigh, NC9—0.6
Virginia Beach, VA-NC8—0.4
Durham, NC4460.6
Albemarle, NC4235.9
Greensboro, NC3640.4
Winston, NC3—0.4
Wilmington, NC3—0.6
Asheville, NC3260.7
Hickory, NC3—0.8

Source: Census County Business Patterns 2023; population from Census Vintage 2024 estimates.

Team sizes at general rental centers in North Carolina

31.7% of North Carolina's general rental centers with employees had fewer than five people in March 2023, compared with 50.8% nationally. 59.8% had fewer than ten. That is the size of team where a missed call usually means nobody was free, not that nobody was on staff.

General rental centers in North Carolina by employment size, 2023
Employment sizeEstablishmentsShareU.S. share
1–4 employees2631.7%50.8%
5–9 employees2328.0%26.8%
10–19 employees2024.4%15.4%
20–49 employees1315.9%6.1%
50 or more employees00.0%1.0%

Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.

Why the phone matters for general rental centers in North Carolina

General rental centers rent tools, party equipment and more, and customers call about availability and delivery. Weekend events drive call peaks. That holds for general rental centers in North Carolina as much as anywhere.

A few of the calls that come in to general rental centers in North Carolina:

Calls after closing time

Event-related calls often come in the evening.

Callata voicemail is transcribed and triaged for urgency, and business-hours routing decides where calls go once you close.

Callata vs. per-seat pricing for general rental centers in North Carolina

General rental centers in North Carolina average 9.7 employees, so the comparison uses a 10-person team. On a per-user plan that headcount sets the bill: $249.50 a month on Ooma Office Pro or $300.00 on RingCentral RingEX Core at list price (checked September 28, 2026). On Callata the same 10 people cost $199.00 a month, less than either per-seat plan.

The annual difference against RingCentral's monthly list price comes to $1,212. Some vendors discount annual contracts; the table shows month-to-month prices.

Monthly list price for a 10-person general rental center
Provider (plan)Pricing basisPer monthPer year
Callata (Callata Office)$99 incl. 5 users, $20 per extra user$199.00$2,388.00
Quo (Starter)$19.00 per user$190.00$2,280.00
Nextiva (Core)$23.00 per user$230.00$2,760.00
Ooma (Office Pro)$24.95 per user$249.50$2,994.00
Dialpad (Standard)$27.00 per user$270.00$3,240.00
RingCentral (RingEX Core)$30.00 per user$300.00$3,600.00

Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.

Area codes in North Carolina

North Carolina has 10 geographic area codes in service according to NANPA. You can choose local numbers in the area codes your customers know, subject to carrier inventory, or port your current number for free.

Area codes in North Carolina by assigned exchanges
Area codeExchangesTime zoneIn service sinceOverlay with
910785Eastern1993472
336783Eastern1997743
704782Eastern1947980
919781Eastern1954984
828724Eastern1998none
252695Eastern1998none
980463Eastern2001704
984295Eastern2012919
743160Eastern2016336
472106Eastern2022910

Exchanges are NANPA-assigned central office codes (NPA-NXX) in the rate centers matched to the area's named places. Source: NANPA utilized code and NPA reports.

How Callata works for general rental centers in North Carolina

Callata Office costs $99 per month for up to 5 people, and each additional user is $20 a month. That covers up to 3 local numbers, calling from a browser or your cell, transcribed voicemail, recorded calls with AI summaries, after-hours routing and E911 on each number.

If you already have a number in North Carolina, porting it to Callata is free. Texting from a local number requires a one-time carrier registration (10DLC, $49), and the numbers available in any area code depend on carrier inventory when you choose them.

Optional AI agents (receptionist, sales, support or scheduler) can answer calls after hours or when nobody picks up, take messages, text, email and transfer to your team. They are billed from prepaid AI minutes at $0.25 per minute, identify themselves as AI, and may only place outbound calls to people who consented, between 8am and 9pm.

Frequently asked questions

How many general rental centers are in North Carolina?

82 in 2023, according to Census County Business Patterns. They employed 796 people in mid-March.

Which North Carolina metro area has the most general rental centers?

Charlotte, NC-SC, with 25 establishments in 2023.

What does a phone system cost a 10-person general rental center?

$300.00 a month on RingCentral RingEX Core or $249.50 on Ooma Office Pro at month-to-month list prices (checked September 28, 2026); $199.00 on Callata ($99 a month with 5 users included, then $20 per additional user).

Do I need to register to text customers from a North Carolina number?

Yes. US carriers require business texting from local numbers to be registered (10DLC). On Callata the registration is a one-time $49 fee, and texting turns on once it is approved.