Business phone system for nail salons in Missouri
399 nail salons operated in Missouri in 2023. Where they are, how big their teams are, and what phone service costs them.
- Establishments
- 399CBP 2023
- Employees
- 1,448mid-March 2023
- Per 100k residents
- 6.4U.S. 10.1
- State rank
- 22nd of 51by count
How many nail salons operate in Missouri
The Census Bureau counted 399 nail salons in Missouri in its 2023 County Business Patterns (NAICS 812113). They employed 1,448 people in mid-March and reported $50.0 million in annual payroll. That is the 22nd highest count among the 51 states and DC with published figures. Nail salons make up 0.26% of the 151,475 business establishments in the state.
Per 100,000 residents (2024 estimate) Missouri has 6.4 nail salons, 36.9% below the national rate of 10.1. The average establishment has 3.6 employees against 4.3 nationally. Payroll per employee is $34,511, 30.6% above the U.S. figure of $26,425.
| Measure | Missouri | United States |
|---|---|---|
| Establishments | 399 | 34,417 |
| Mid-March employees | 1,448 | 148,059 |
| Annual payroll | $49,972,000 | $3,912,509,000 |
| Employees per establishment | 3.6 | 4.3 |
| Payroll per employee | $34,511 | $26,425 |
| Establishments per 100,000 residents | 6.4 | 10.1 |
Census County Business Patterns 2023 (mid-March employment; annual payroll). Employees and payroll flagged high-noise are shown but not used in the text. Residents: Census Vintage 2024 estimates.
Nail salons by metro area in Missouri
Census published nail salon counts for 11 metro or micropolitan areas that include part of Missouri. The largest is Kansas City, MO-KS, with 256 establishments (a multi-state area; its count covers every state it spans). Single-state metro and micropolitan areas account for 15% of the statewide total; the rest are outside any published area or in areas Census suppressed.
| Area | Establishments | Employees | Per 100k residents |
|---|---|---|---|
| Kansas City, MO-KS | 256 | 1,452 | 11.4 |
| St. Louis, MO-IL | 189 | 469 | 6.7 |
| Springfield, MO | 32 | 110 | 6.4 |
| Joplin, MO-KS | 12 | 20 | 5.8 |
| Columbia, MO | 10 | 42 | 4.6 |
| St. Joseph, MO-KS | 9 | 37 | 7.6 |
| Jefferson City, MO | 7 | — | 4.6 |
| Warrensburg, MO | 5 | — | 8.9 |
| Cape Girardeau, MO-IL | 4 | 10 | 4.0 |
| Branson, MO | 4 | — | 7.0 |
| Quincy, IL-MO | 3 | — | 4.1 |
Source: Census County Business Patterns 2023; population from Census Vintage 2024 estimates.
Team sizes at nail salons in Missouri
74.4% of Missouri's nail salons with employees had fewer than five people in March 2023, compared with 65.6% nationally. 91.7% had fewer than ten. At that size the phone is shared, so routing (who rings, when, and what happens after hours) matters more than the number of desk phones.
| Employment size | Establishments | Share | U.S. share |
|---|---|---|---|
| 1–4 employees | 297 | 74.4% | 65.6% |
| 5–9 employees | 69 | 17.3% | 24.4% |
| 10–19 employees | 30 | 7.5% | 8.5% |
| 20–49 employees | 3 | 0.8% | 1.5% |
| 50 or more employees | 0 | 0.0% | 0.0% |
Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.
Why the phone matters for nail salons in Missouri
Nail salons take walk-ins and appointments, and the phone rings while technicians are working. Quick answers about wait times and openings bring clients in. That holds for nail salons in Missouri as much as anywhere.
Typical inbound and outbound calls for nail salons in Missouri:
- A client calls to ask about wait time.
- The salon calls a client to confirm.
- A client calls about services.
What nail salons text about
Salons text appointment reminders.
Texting from a local number in Missouri requires carrier registration (10DLC), a one-time $49 fee on Callata.
Phone system pricing for a 4-person nail salon
Nail salons in Missouri average 3.6 employees, so the comparison uses a 4-person team. On a per-user plan that headcount sets the bill: $99.80 a month on Ooma Office Pro or $120.00 on RingCentral RingEX Core at list price (checked September 28, 2026). Callata comes to $99.00 a month for 4 users ($99 a month with 5 users included, then $20 per additional user), below both.
Over a year, that is $252 less than RingCentral for a nail salon in Missouri of that size. Annual contracts lower some competitors' prices, so compare the plan you would actually sign.
| Provider (plan) | Pricing basis | Per month | Per year |
|---|---|---|---|
| Callata (Callata Office) | $99 incl. 5 users, $20 per extra user | $99.00 | $1,188.00 |
| Quo (Starter) | $19.00 per user | $76.00 | $912.00 |
| Nextiva (Core) | $23.00 per user | $92.00 | $1,104.00 |
| Ooma (Office Pro) | $24.95 per user | $99.80 | $1,197.60 |
| Dialpad (Standard) | $27.00 per user | $108.00 | $1,296.00 |
| RingCentral (RingEX Core) | $30.00 per user | $120.00 | $1,440.00 |
Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.
Area codes in Missouri
Missouri has 9 geographic area codes in service according to NANPA. Callata includes up to 3 local numbers, so a nail salon can hold a number in more than one of them.
| Area code | Exchanges | Time zone | In service since | Overlay with |
|---|---|---|---|---|
| 573 | 786 | Central | 1996 | 235 |
| 816 | 785 | Central | 1947 | 975 |
| 314 | 783 | Central | 1947 | 557 |
| 417 | 711 | Central | 1950 | none |
| 660 | 516 | Central | 1997 | none |
| 636 | 435 | Central | 1999 | none |
| 557 | 83 | Central | 2022 | 314 |
| 235 | 41 | Central | 2024 | 573 |
| 975 | 28 | Central | 2023 | 816 |
Exchanges are NANPA-assigned central office codes (NPA-NXX) in the rate centers matched to the area's named places. Source: NANPA utilized code and NPA reports.
How Callata works for nail salons in Missouri
Callata is a business phone system priced at $99 a month with 5 users included, then $20 per additional user. Callata Office includes up to 3 local business numbers, unlimited inbound calling, 1,500 pooled outbound US and Canada minutes per user each month, a browser softphone that can also ring your cell, voicemail with transcription, call recording with AI summaries, business-hours routing and E911 on every number.
Porting a number you already use in Missouri is free, and business texting is available once the carrier registration (10DLC) is approved; the registration carries a one-time $49 fee. Which specific numbers are open in a given area code depends on carrier inventory at the time you sign up.
AI agents are optional: an AI receptionist or scheduler can pick up when the team is busy or closed, take a message, send a text or email, or transfer the call. They draw on prepaid AI minutes ($0.25/minute), disclose that they are AI, and outbound AI calls require prior consent and are limited to 8am–9pm.
Frequently asked questions
How many nail salons are in Missouri?
399 in 2023, according to Census County Business Patterns. They employed 1,448 people in mid-March.
Which Missouri metro area has the most nail salons?
Kansas City, MO-KS, with 256 establishments in 2023.
What does a phone system cost a 4-person nail salon?
$120.00 a month on RingCentral RingEX Core or $99.80 on Ooma Office Pro at month-to-month list prices (checked September 28, 2026); $99.00 on Callata ($99 a month with 5 users included, then $20 per additional user).
Do I need to register to text customers from a Missouri number?
Yes. US carriers require business texting from local numbers to be registered (10DLC). On Callata the registration is a one-time $49 fee, and texting turns on once it is approved.