CallataGuides

Business phone system for marketing consulting firms in New Jersey

1,367 marketing consulting firms operated in New Jersey in 2023. Where they are, how big their teams are, and what phone service costs them.

Establishments
1,367CBP 2023
Employees
9,495mid-March 2023
Per 100k residents
14.4U.S. 15.4
State rank
9th of 51by count

The marketing consultancy industry in New Jersey

New Jersey had 1,367 marketing consulting firms in 2023, according to Census County Business Patterns (NAICS 541613, Marketing Consulting Services). They employed 9,495 people in mid-March and reported $875.5 million in annual payroll. That is the 9th highest count among the 51 states and DC with published figures. Marketing consulting firms make up 0.57% of the 237,968 business establishments in the state.

Per 100,000 residents (2024 estimate) New Jersey has 14.4 marketing consulting firms, 6.4% below the national rate of 15.4. The average establishment has 6.9 employees against 6.0 nationally. Payroll per employee is $92,206, 11.1% above the U.S. figure of $83,009.

Marketing consulting firms: New Jersey compared with the U.S., 2023
MeasureNew JerseyUnited States
Establishments1,36752,258
Mid-March employees9,495315,229
Annual payroll$875,492,000$26,166,723,000
Employees per establishment6.96.0
Payroll per employee$92,206$83,009
Establishments per 100,000 residents14.415.4

Census County Business Patterns 2023 (mid-March employment; annual payroll). Employees and payroll flagged high-noise are shown but not used in the text. Residents: Census Vintage 2024 estimates.

Marketing consulting firms by metro area in New Jersey

Census published marketing consultancy counts for 5 metro or micropolitan areas that include part of New Jersey. The largest is New York, NY-NJ, with 3,988 establishments (a multi-state area; its count covers every state it spans). Single-state metro and micropolitan areas account for 6.7% of the statewide total; the rest are outside any published area or in areas Census suppressed.

Marketing consulting firms by metro or micropolitan area, New Jersey, 2023
AreaEstablishmentsEmployeesPer 100k residents
New York, NY-NJ3,98827,01520.0
Philadelphia, PA-NJ-DE-MD9457,46514.9
Trenton, NJ6640116.8
Allentown, PA-NJ622897.0
Atlantic City, NJ25486.7

Source: Census County Business Patterns 2023; population from Census Vintage 2024 estimates.

Team sizes at marketing consulting firms in New Jersey

79.8% of New Jersey's marketing consulting firms with employees had fewer than five people in March 2023, compared with 83.6% nationally. 87.2% had fewer than ten. At that size the phone is shared, so routing (who rings, when, and what happens after hours) matters more than the number of desk phones.

Marketing consulting firms in New Jersey by employment size, 2023
Employment sizeEstablishmentsShareU.S. share
1–4 employees1,08879.8%83.6%
5–9 employees1027.5%7.2%
10–19 employees755.5%4.3%
20–49 employees725.3%3.1%
50 or more employees272.0%1.8%

Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.

Why the phone matters for marketing consulting firms in New Jersey

Marketing consultants answer to many clients at once, and prospective clients call after seeing campaigns or referrals. A shared line with routing to account owners keeps calls from bouncing.

Typical inbound and outbound calls for marketing consulting firms in New Jersey:

What marketing consulting firms text about

Consultants text approvals and quick check-ins with clients.

Texting from a local number in New Jersey requires carrier registration (10DLC), a one-time $49 fee on Callata.

What a phone system costs a marketing consultancy in New Jersey

Marketing consulting firms in New Jersey average 6.9 employees, so the comparison uses a 7-person team. Priced per seat, 7 users would run $210.00 a month on RingCentral RingEX Core and $174.65 on Ooma Office Pro (month-to-month list prices, checked September 28, 2026). Callata comes to $139.00 a month for 7 users ($99 a month with 5 users included, then $20 per additional user), below both.

Over a year, that is $852 less than RingCentral for a marketing consultancy in New Jersey of that size. Annual contracts lower some competitors' prices, so compare the plan you would actually sign.

Monthly list price for a 7-person marketing consultancy
Provider (plan)Pricing basisPer monthPer year
Callata (Callata Office)$99 incl. 5 users, $20 per extra user$139.00$1,668.00
Quo (Starter)$19.00 per user$133.00$1,596.00
Nextiva (Core)$23.00 per user$161.00$1,932.00
Ooma (Office Pro)$24.95 per user$174.65$2,095.80
Dialpad (Standard)$27.00 per user$189.00$2,268.00
RingCentral (RingEX Core)$30.00 per user$210.00$2,520.00

Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.

Area codes in New Jersey

New Jersey has 10 geographic area codes in service according to NANPA. Callata includes up to 3 local numbers, so a marketing consultancy can hold a number in more than one of them.

Area codes in New Jersey by assigned exchanges
Area codeExchangesTime zoneIn service sinceOverlay with
609780Eastern1957640
732780Eastern1997848
201779Eastern1947551
973779Eastern1997862
908722Eastern1990none
856676Eastern1999none
862390Eastern2001973
551301Eastern2001201
848289Eastern2001732
640132Eastern2018609

Exchanges are NANPA-assigned central office codes (NPA-NXX) in the rate centers matched to the area's named places. Source: NANPA utilized code and NPA reports.

How Callata works for marketing consulting firms in New Jersey

Callata is a business phone system priced at $99 a month with 5 users included, then $20 per additional user. Callata Office includes up to 3 local business numbers, unlimited inbound calling, 1,500 pooled outbound US and Canada minutes per user each month, a browser softphone that can also ring your cell, voicemail with transcription, call recording with AI summaries, business-hours routing and E911 on every number.

Porting a number you already use in New Jersey is free, and business texting is available once the carrier registration (10DLC) is approved; the registration carries a one-time $49 fee. Which specific numbers are open in a given area code depends on carrier inventory at the time you sign up.

AI agents are optional: an AI receptionist or scheduler can pick up when the team is busy or closed, take a message, send a text or email, or transfer the call. They draw on prepaid AI minutes ($0.25/minute), disclose that they are AI, and outbound AI calls require prior consent and are limited to 8am–9pm.

Frequently asked questions

How many marketing consulting firms are in New Jersey?

1,367 in 2023, according to Census County Business Patterns. They employed 9,495 people in mid-March.

Which New Jersey metro area has the most marketing consulting firms?

New York, NY-NJ, with 3,988 establishments in 2023.

What does a phone system cost a 7-person marketing consultancy?

$210.00 a month on RingCentral RingEX Core or $174.65 on Ooma Office Pro at month-to-month list prices (checked September 28, 2026); $139.00 on Callata ($99 a month with 5 users included, then $20 per additional user).

Do I need to register to text customers from a New Jersey number?

Yes. US carriers require business texting from local numbers to be registered (10DLC). On Callata the registration is a one-time $49 fee, and texting turns on once it is approved.