West Plains, MO business phone guide
Population, businesses by sector and industry, area codes and local numbers for the West Plains, MO micropolitan area.
- Population
- 40,7622024 est.
- Establishments
- 1,076CBP 2023
- Counties
- 1
- Area codes
- 1
About the West Plains, MO micropolitan area
The West Plains, MO micropolitan area covers 1 county in Missouri and had 40,762 residents in July 2024, up 2.5% since April 2020. The U.S. population grew 2.6% over the same period. By population it ranks 701st of the 925 metro and micropolitan areas and 635th by business establishments.
| County | Population (2024) |
|---|---|
| Howell County, MO | 40,762 |
Source: Census Vintage 2024 metropolitan and micropolitan area estimates.
West Plains, MO's business base
County Business Patterns counted 1,076 establishments in the area in 2023, employing 15,374 people in mid-March with $647.6 million in annual payroll. That is an average of 14.3 employees per establishment. 54.3% of establishments with employees had fewer than five people. By establishment count, the largest sectors are retail trade (198), health care and social assistance (171), and other services (except public administration) (125).
| Sector (NAICS) | Establishments | Employees | Annual payroll |
|---|---|---|---|
| Retail Trade (44) | 198 | 2,135 | $68,213,000 |
| Health Care and Social Assistance (62) | 171 | 5,755 | $277,946,000 |
| Other Services (except Public Administration) (81) | 125 | 530 | $15,216,000 |
| Construction (23) | 75 | 452 | $29,871,000 |
| Accommodation and Food Services (72) | 74 | 1,392 | $26,584,000 |
| Finance and Insurance (52) | 70 | 369 | $19,726,000 |
| Professional, Scientific, and Technical Services (54) | 67 | 330 | $17,956,000 |
| Manufacturing (31) | 66 | 2,355 | $98,793,000 |
| Transportation and Warehousing (48) | 58 | 372 | $18,836,000 |
| Real Estate and Rental and Leasing (53) | 52 | 168 | $6,301,000 |
| Wholesale Trade (42) | 43 | 620 | $31,953,000 |
| Administrative and Support and Waste Management and Remediation Services (56) | 29 | 348 (high noise) | $7,294,000 |
| Information (51) | 15 | 103 | $3,697,000 |
| Arts, Entertainment, and Recreation (71) | 11 | 25 | $829,000 |
| Educational Services (61) | 8 | 121 | $3,814,000 |
| Management of Companies and Enterprises (55) | 6 | 155 | $9,013,000 |
| Mining, Quarrying, and Oil and Gas Extraction (21) | 3 | 39 (high noise) | $2,035,000 |
Source: Census County Business Patterns 2023, two-digit NAICS sectors. Manufacturing, retail and transportation span several two-digit codes; CBP reports them under 31, 44 and 48.
West Plains, MO compared with the U.S.
West Plains, MO has 26.4 business establishments per 1,000 residents, 7.4% above the U.S. figure of 24.6. Establishments average 14.3 employees against 16.7 nationally, and payroll per employee is $42,121 (38.4% below the U.S. $68,342). 54.3% of establishments with employees have fewer than five people (U.S.: 55.5%), while 4.7% have 50 or more. Averages are pulled up by large employers; the size table is the better guide to what a typical business here looks like.
| Employment size | Establishments | Share | U.S. share |
|---|---|---|---|
| 1–4 employees | 583 | 54.3% | 55.5% |
| 5–9 employees | 204 | 19.0% | 17.5% |
| 10–19 employees | 141 | 13.1% | 12.5% |
| 20–49 employees | 96 | 8.9% | 9.1% |
| 50 or more employees | 50 | 4.7% | 5.4% |
Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.
Small-business industries in West Plains, MO
Of the 141 industries these guides cover, 58 have a published Census count in West Plains, MO. The largest are full-service restaurants (32), limited-service restaurants (26), and insurance agencies and brokerages (25). Relative to population, nursery, garden center and farm supply stores are the most over-represented: 34.3 per 100,000 residents against 3.9 nationally.
| Industry | Establishments | Employees | Employees per establishment |
|---|---|---|---|
| Full-service restaurants | 32 | 434 | 13.6 |
| Limited-service restaurants | 26 | 831 | 32.0 |
| Insurance agencies and brokerages | 25 | 95 | 3.8 |
| Agencies providing services for the elderly and persons with disabilities | 24 | 293 | 12.2 |
| General automotive repair shops | 23 | 95 | 4.1 |
| Physician practices | 19 | — | — |
| Law offices | 15 | 63 | 4.2 |
| Offices of real estate agents and brokers | 15 | 27 | 1.8 |
| Nursery, garden center and farm supply stores | 14 | 114 | 8.1 |
| Physical, occupational and speech therapy clinics | 13 | — | — |
| All other specialty trade contractors | 13 | 164 | 12.6 |
| Automotive body, paint and interior repair shops | 13 | 52 | 4.0 |
| Plumbing, heating and air-conditioning contractors | 12 | 90 | 7.5 |
| Offices of certified public accountants | 11 | 30 | 2.7 |
| Used car dealers | 11 | 46 | 4.2 |
| Child day care services | 11 | 107 | 9.7 |
| Automotive parts and accessories stores | 10 | 70 | 7.0 |
| Chiropractic offices | 9 | 24 | 2.7 |
| Veterinary clinics | 9 | 80 | 8.9 |
| Dental offices | 8 | 51 | 6.4 |
| General freight trucking companies (local) | 8 | 17 | 2.1 |
| Home health care agencies | 7 | 76 | 10.9 |
| Pharmacies and drug stores | 7 | 69 | 9.9 |
| Residential remodelers | 7 | — | — |
| Landscaping services | 7 | — | — |
Selected small-business industries (six-digit NAICS) covered by these guides. Source: Census County Business Patterns 2023.
Which area codes serve West Plains, MO
The area's named cities and towns have 15 NANPA-assigned exchanges across 1 area code; 417 has the most (100%). A local number in the code your customers know is the simplest signal that you are nearby; Callata's plan includes up to 3.
| Area code | Exchanges in named places | Share | Time zone |
|---|---|---|---|
| 417 | 15 | 100% | Central |
Exchanges in rate centers matched to Census places in the area. Source: NANPA.
Local numbers by city
Pages for 2 cities and towns in the area list their area codes, prefixes and carriers.
| Place | Population (2024) | Area codes | Exchanges |
|---|---|---|---|
| West Plains, MO | 12,704 | 417 | 11 |
| Willow Springs, MO | 2,219 | 417 | 4 |
Phone costs for a typical West Plains, MO business
A 14-person team is the benchmark here, the rounded average establishment size in West Plains, MO. Billed per seat at month-to-month list prices (checked September 28, 2026), RingCentral RingEX Core costs $420.00 a month and Ooma Office Pro $349.30. On Callata the same 14 people cost $279.00 a month, less than either per-seat plan.
| Provider (plan) | Pricing basis | Per month | Per year |
|---|---|---|---|
| Callata (Callata Office) | $99 incl. 5 users, $20 per extra user | $279.00 | $3,348.00 |
| Quo (Starter) | $19.00 per user | $266.00 | $3,192.00 |
| Nextiva (Core) | $23.00 per user | $322.00 | $3,864.00 |
| Ooma (Office Pro) | $24.95 per user | $349.30 | $4,191.60 |
| Dialpad (Standard) | $27.00 per user | $378.00 | $4,536.00 |
| RingCentral (RingEX Core) | $30.00 per user | $420.00 | $5,040.00 |
Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.
Callata in West Plains, MO
For $99 a month, Callata puts a team of up to 5 on one plan ($20 for each person after that): up to 3 local numbers, unlimited inbound calls, a pooled allowance of 1,500 outbound US and Canada minutes per user, browser and cell calling, voicemail transcription with urgency triage, recorded calls with AI summaries and business-hours routing, with E911 on every number.
If you already have a number in West Plains, MO, porting it to Callata is free. Texting from a local number requires a one-time carrier registration (10DLC, $49), and the numbers available in any area code depend on carrier inventory when you choose them.
Optional AI agents (receptionist, sales, support or scheduler) can answer calls after hours or when nobody picks up, take messages, text, email and transfer to your team. They are billed from prepaid AI minutes at $0.25 per minute, identify themselves as AI, and may only place outbound calls to people who consented, between 8am and 9pm.
Frequently asked questions
What area codes serve West Plains, MO?
417, by NANPA-assigned exchanges in the area's named places.
How many businesses are in the West Plains, MO area?
1,076 establishments in 2023, according to Census County Business Patterns.
How much does a business phone system cost in West Plains, MO?
Callata is $99 a month with 5 users included, then $20 per additional user; for a 14-person team that is $279.00 a month. The same team on Ooma Office Pro lists at $349.30 a month (checked September 28, 2026).