CallataGuides

Rolla, MO business phone guide

Population, businesses by sector and industry, area codes and local numbers for the Rolla, MO micropolitan area.

Population
45,6722024 est.
Establishments
1,050CBP 2023
Counties
1
Area codes
2

Rolla, MO at a glance

The Rolla, MO micropolitan area covers 1 county in Missouri and had 45,672 residents in July 2024, up 2.3% since April 2020. The U.S. population grew 2.6% over the same period. By population it ranks 649th of the 925 metro and micropolitan areas and 643rd by business establishments.

Counties in the Rolla, MO area
CountyPopulation (2024)
Phelps County, MO45,672

Source: Census Vintage 2024 metropolitan and micropolitan area estimates.

Rolla, MO's business base

County Business Patterns counted 1,050 establishments in the area in 2023, employing 15,928 people in mid-March with $712.4 million in annual payroll. That is an average of 15.2 employees per establishment. 51.0% of establishments with employees had fewer than five people. By establishment count, the largest sectors are retail trade (186), health care and social assistance (151), and accommodation and food services (122).

Rolla, MO establishments by sector, 2023
Sector (NAICS)EstablishmentsEmployeesAnnual payroll
Retail Trade (44)1862,836$91,524,000
Health Care and Social Assistance (62)1514,001$211,875,000
Accommodation and Food Services (72)1222,220$41,428,000
Other Services (except Public Administration) (81)118704$23,155,000
Construction (23)91527$30,708,000
Finance and Insurance (52)68418$25,486,000
Professional, Scientific, and Technical Services (54)59301$13,485,000
Transportation and Warehousing (48)441,727$94,682,000
Wholesale Trade (42)39854$62,591,000
Real Estate and Rental and Leasing (53)39136$5,739,000
Administrative and Support and Waste Management and Remediation Services (56)39311$12,244,000
Manufacturing (31)361,503$85,736,000
Information (51)16114$5,207,000
Arts, Entertainment, and Recreation (71)13129$2,427,000
Educational Services (61)1149$1,074,000
Utilities (22)526 (high noise)$1,908,000
Management of Companies and Enterprises (55)540 (high noise)$1,609,000
Mining, Quarrying, and Oil and Gas Extraction (21)430 (high noise)$1,461,000

Source: Census County Business Patterns 2023, two-digit NAICS sectors. Manufacturing, retail and transportation span several two-digit codes; CBP reports them under 31, 44 and 48.

Rolla, MO compared with the U.S.

Rolla, MO has 23.0 business establishments per 1,000 residents, 6.5% below the U.S. figure of 24.6. Establishments average 15.2 employees against 16.7 nationally, and payroll per employee is $44,725 (34.6% below the U.S. $68,342). 51.0% of establishments with employees have fewer than five people (U.S.: 55.5%), while 4.9% have 50 or more. Averages are pulled up by large employers; the size table is the better guide to what a typical business here looks like.

Rolla, MO: establishments by employment size, 2023
Employment sizeEstablishmentsShareU.S. share
1–4 employees53551.0%55.5%
5–9 employees20019.1%17.5%
10–19 employees15014.3%12.5%
20–49 employees11210.7%9.1%
50 or more employees514.9%5.4%

Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.

Small-business industries in Rolla, MO

Of the 141 industries these guides cover, 61 have a published Census count in Rolla, MO. The largest are limited-service restaurants (33), full-service restaurants (28), and general automotive repair shops (21). Relative to population, agencies providing services for the elderly and persons with disabilities are the most over-represented: 43.8 per 100,000 residents against 11.8 nationally.

Largest covered industries in Rolla, MO, 2023
IndustryEstablishmentsEmployeesEmployees per establishment
Limited-service restaurants3390527.4
Full-service restaurants2871525.5
General automotive repair shops211085.1
Physician practices201266.3
Agencies providing services for the elderly and persons with disabilities2028614.3
Insurance agencies and brokerages18——
Hotels and motels1820711.5
Engineering services firms14——
Dental offices13997.6
Plumbing, heating and air-conditioning contractors13665.1
Landscaping services13372.8
Automotive parts and accessories stores1313310.2
Offices of real estate agents and brokers12——
Site preparation contractors11——
Residential remodelers11——
Used car dealers10707.0
Pharmacies and drug stores9——
Law offices9384.2
New single-family housing construction contractors8——
Automotive body, paint and interior repair shops8749.3
Civic and social organizations8——
Physical, occupational and speech therapy clinics7——
Offices of certified public accountants7415.9
Janitorial services7——
Child day care services77210.3

Selected small-business industries (six-digit NAICS) covered by these guides. Source: Census County Business Patterns 2023.

Phone numbers in the Rolla, MO area

The area's named cities and towns have 24 NANPA-assigned exchanges across 2 area codes; 573 has the most (96%). Callata includes up to 3 local numbers, so a business serving several parts of the area can hold a number in each.

Area codes in the Rolla, MO area
Area codeExchanges in named placesShareTime zone
5732396%Central
23514.2%Central

Exchanges in rate centers matched to Census places in the area. Source: NANPA.

Local numbers by city

Pages for 2 cities and towns in the area list their area codes, prefixes and carriers.

Cities and towns in the Rolla, MO area
PlacePopulation (2024)Area codesExchanges
Rolla, MO20,66057315
St. James, MO3,932235, 5735

Phone costs for a typical Rolla, MO business

A 15-person team is the benchmark here, the rounded average establishment size in Rolla, MO. Billed per seat at month-to-month list prices (checked September 28, 2026), RingCentral RingEX Core costs $450.00 a month and Ooma Office Pro $374.25. Callata comes to $299.00 a month for 15 users ($99 a month with 5 users included, then $20 per additional user), below both.

Monthly list price for a 15-person team
Provider (plan)Pricing basisPer monthPer year
Callata (Callata Office)$99 incl. 5 users, $20 per extra user$299.00$3,588.00
Quo (Starter)$19.00 per user$285.00$3,420.00
Nextiva (Core)$23.00 per user$345.00$4,140.00
Ooma (Office Pro)$24.95 per user$374.25$4,491.00
Dialpad (Standard)$27.00 per user$405.00$4,860.00
RingCentral (RingEX Core)$30.00 per user$450.00$5,400.00

Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.

Callata in Rolla, MO

Callata Office costs $99 per month for up to 5 people, and each additional user is $20 a month. That covers up to 3 local numbers, calling from a browser or your cell, transcribed voicemail, recorded calls with AI summaries, after-hours routing and E911 on each number.

Porting a number you already use in Rolla, MO is free, and business texting is available once the carrier registration (10DLC) is approved; the registration carries a one-time $49 fee. Which specific numbers are open in a given area code depends on carrier inventory at the time you sign up.

AI agents are optional: an AI receptionist or scheduler can pick up when the team is busy or closed, take a message, send a text or email, or transfer the call. They draw on prepaid AI minutes ($0.25/minute), disclose that they are AI, and outbound AI calls require prior consent and are limited to 8am–9pm.

Frequently asked questions

What area codes serve Rolla, MO?

573 and 235, by NANPA-assigned exchanges in the area's named places.

How many businesses are in the Rolla, MO area?

1,050 establishments in 2023, according to Census County Business Patterns.

How much does a business phone system cost in Rolla, MO?

Callata is $99 a month with 5 users included, then $20 per additional user; for a 15-person team that is $299.00 a month. The same team on Ooma Office Pro lists at $374.25 a month (checked September 28, 2026).