CallataGuidesBusiness phone system for beauty salons in Rapid City, SD
Beauty salons in the Rapid City, SD metro area: 28 establishments in 2023, the local area codes, and what phone service costs a 6-person team.
- Establishments
- 28CBP 2023
- Employees
- 169mid-March 2023
- Per 100k residents
- 17.9U.S. 24.7
- Rank
- 294th of 835areas by count
Beauty salons in Rapid City, SD by the numbers
County Business Patterns counts 28 beauty salons (NAICS 812112, Beauty Salons) in the Rapid City, SD metro area for 2023. Together they reported 169 mid-March employees and $5,778,000 of payroll for the year. That ranks 294th of the 835 metro and micropolitan areas where Census published a count for this industry.
With 156,000 residents in the Census 2024 estimate, that is 17.9 beauty salons per 100,000 people, 27.6% below the national rate of 24.7. Establishments average 6.0 employees, 29.9% above the U.S. average of 4.6. Payroll per employee comes to $34,189, 7.8% above the national $31,717.
| Measure | Rapid City, SD | South Dakota | United States |
|---|---|---|---|
| Establishments | 28 | 160 | 84,176 |
| Mid-March employees | 169 | 790 | 391,064 |
| Annual payroll | $5,778,000 | $25,985,000 | $12,403,477,000 |
| Employees per establishment | 6.0 | 4.9 | 4.6 |
| Payroll per employee | $34,189 | $32,892 | $31,717 |
| Establishments per 100,000 residents | 17.9 | 17.3 | 24.7 |
Census County Business Patterns 2023 (mid-March employment; annual payroll). Employees and payroll flagged high-noise are shown but not used in the text. Residents: Census Vintage 2024 estimates.
How big beauty salons in Rapid City, SD are
Of the beauty salons in Rapid City, SD that had employees in March 2023, 59.3% had fewer than five (the U.S. share is 68.7%). 74.1% had fewer than ten. For a business of a few people, phone coverage is a staffing question as much as a technology one: someone has to be free to pick up, or the call needs somewhere sensible to go.
| Employment size | Establishments | Share | U.S. share |
|---|---|---|---|
| 1–4 employees | 16 | 59.3% | 68.7% |
| 5–9 employees | 4 | 14.8% | 18.4% |
| 10–19 employees | 7 | 25.9% | 9.5% |
| 20–49 employees | not published | — | 3.1% |
| 50 or more employees | 0 | 0.0% | 0.3% |
Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.
Calls a beauty salon in Rapid City, SD has to catch
Salons book appointments by phone and text, and stylists are usually with a client when the phone rings. Missed calls are often missed bookings.
Calls a beauty salon in Rapid City, SD might handle in a typical week include:
- A bride calls about wedding-party styling.
- A client calls to move an appointment.
- A client calls about products.
When nobody can pick up
Clients often call to book in the evening, so capturing those calls matters.
Callata transcribes voicemail and triages it for urgency, so the first callback in the morning can go to the caller who needs it most.
What a phone system costs a beauty salon in Rapid City, SD
The average beauty salon in Rapid City, SD has 6.0 employees, so a 6-person team is a reasonable benchmark. Priced per seat, 6 users would run $180.00 a month on RingCentral RingEX Core and $149.70 on Ooma Office Pro (month-to-month list prices, checked September 28, 2026). On Callata the same 6 people cost $119.00 a month, less than either per-seat plan.
The annual difference against RingCentral's monthly list price comes to $732. Some vendors discount annual contracts; the table shows month-to-month prices.
| Provider (plan) | Pricing basis | Per month | Per year |
|---|---|---|---|
| Callata (Callata Office) | $99 incl. 5 users, $20 per extra user | $119.00 | $1,428.00 |
| Quo (Starter) | $19.00 per user | $114.00 | $1,368.00 |
| Nextiva (Core) | $23.00 per user | $138.00 | $1,656.00 |
| Ooma (Office Pro) | $24.95 per user | $149.70 | $1,796.40 |
| Dialpad (Standard) | $27.00 per user | $162.00 | $1,944.00 |
| RingCentral (RingEX Core) | $30.00 per user | $180.00 | $2,160.00 |
Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.
Which area code to use in Rapid City, SD
The exchanges in the area's named cities and towns are all in area code 605 (77 exchanges in NANPA's file). Callata's plan includes up to 3 local numbers; you can pick them in the area codes your clients recognize, subject to carrier inventory, or port the number you already have for free.
| Area code | Exchanges | Time zone | In service since | Overlay with |
|---|---|---|---|---|
| 605 | 77 | Central and Mountain | 1947 | none |
Exchanges are NANPA-assigned central office codes (NPA-NXX) in the rate centers matched to the area's named places. Source: NANPA utilized code and NPA reports.
How Callata works for beauty salons
For $99 a month, Callata puts a team of up to 5 on one plan ($20 for each person after that): up to 3 local numbers, unlimited inbound calls, a pooled allowance of 1,500 outbound US and Canada minutes per user, browser and cell calling, voicemail transcription with urgency triage, recorded calls with AI summaries and business-hours routing, with E911 on every number.
If you already have a number in Rapid City, SD, porting it to Callata is free. Texting from a local number requires a one-time carrier registration (10DLC, $49), and the numbers available in any area code depend on carrier inventory when you choose them.
Optional AI agents (receptionist, sales, support or scheduler) can answer calls after hours or when nobody picks up, take messages, text, email and transfer to your team. They are billed from prepaid AI minutes at $0.25 per minute, identify themselves as AI, and may only place outbound calls to people who consented, between 8am and 9pm.
Frequently asked questions
How many beauty salons are there in Rapid City, SD?
Census County Business Patterns counted 28 beauty salons in the Rapid City, SD metro area in 2023. They employed 169 people in mid-March.
What does a business phone system cost for a 6-person beauty salon?
At month-to-month list prices checked September 28, 2026, 6 users cost $180.00 a month on RingCentral RingEX Core and $149.70 on Ooma Office Pro. On Callata, $99 a month with 5 users included, then $20 per additional user, the same team pays $119.00.
What area code should a beauty salon in Rapid City, SD use?
Area code 605 has the most assigned exchanges among the area's named places. If you already have a local number, you can port it to Callata for free.
Can an AI receptionist answer calls for a beauty salon?
Yes. Callata's optional AI agents can answer when the team is busy or closed, take a message, text, email or transfer the call. They disclose that they are AI and are billed from prepaid AI minutes at $0.25 per minute.