CallataGuidesBusiness phone system for nursery, garden center and farm supply stores in Delaware
41 nursery, garden center and farm supply stores operated in Delaware in 2023. Where they are, how big their teams are, and what phone service costs them.
- Establishments
- 41CBP 2023
- Employees
- 384mid-March 2023
- Per 100k residents
- 3.9U.S. 3.9
- State rank
- 47th of 51by count
The garden center industry in Delaware
Delaware had 41 nursery, garden center and farm supply stores in 2023, according to Census County Business Patterns (NAICS 444220, Nursery, Garden Center, and Farm Supply Stores). They employed 384 people in mid-March and reported $16.1 million in annual payroll. That is the 47th highest count among the 51 states and DC with published figures. Nursery, garden center and farm supply stores make up 0.14% of the 29,706 business establishments in the state.
Per 100,000 residents (2024 estimate) Delaware has 3.9 nursery, garden center and farm supply stores, in line with the national rate of 3.9. The average establishment has 9.4 employees against 11.1 nationally. Payroll per employee is $41,914, 16.2% above the U.S. figure of $36,065.
| Measure | Delaware | United States |
|---|---|---|
| Establishments | 41 | 13,195 |
| Mid-March employees | 384 (moderate noise) | 146,650 (moderate noise) |
| Annual payroll | $16,095,000 (moderate noise) | $5,288,872,000 |
| Employees per establishment | 9.4 | 11.1 |
| Payroll per employee | $41,914 | $36,065 |
| Establishments per 100,000 residents | 3.9 | 3.9 |
Census County Business Patterns 2023 (mid-March employment; annual payroll). Employees and payroll flagged high-noise are shown but not used in the text. Residents: Census Vintage 2024 estimates.
Where nursery, garden center and farm supply stores in Delaware are concentrated
Census published garden center counts for 3 metro or micropolitan areas that include part of Delaware. The largest is Philadelphia, PA-NJ-DE-MD, with 165 establishments (a multi-state area; its count covers every state it spans). Single-state metro and micropolitan areas account for 66% of the statewide total; the rest are outside any published area or in areas Census suppressed.
| Area | Establishments | Employees | Per 100k residents |
|---|---|---|---|
| Philadelphia, PA-NJ-DE-MD | 165 | 1,774 | 2.6 |
| Seaford, DE | 16 | 116 | 5.9 |
| Dover, DE | 11 | 167 | 5.7 |
Source: Census County Business Patterns 2023; population from Census Vintage 2024 estimates.
Team sizes at nursery, garden center and farm supply stores in Delaware
31.7% of Delaware's nursery, garden center and farm supply stores with employees had fewer than five people in March 2023, compared with 36.7% nationally. 63.4% had fewer than ten. That is the size of team where a missed call usually means nobody was free, not that nobody was on staff.
| Employment size | Establishments | Share | U.S. share |
|---|---|---|---|
| 1–4 employees | 13 | 31.7% | 36.7% |
| 5–9 employees | 13 | 31.7% | 20.7% |
| 10–19 employees | 9 | 22.0% | 25.6% |
| 20–49 employees | 6 | 14.6% | 15.3% |
| 50 or more employees | 0 | 0.0% | 1.8% |
Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.
Why the phone matters for nursery, garden center and farm supply stores in Delaware
Garden centers are seasonal and busy, with customers calling about plant availability, delivery and landscaping supplies. Spring peaks strain small staffs.
A few of the calls that come in to nursery, garden center and farm supply stores in Delaware:
- A customer calls about plant care.
- The store calls a customer when an order arrives.
- A customer calls about delivery.
When nobody can pick up
After-hours calls are mostly stock and hours questions.
Callata voicemail is transcribed and triaged for urgency, and business-hours routing decides where calls go once you close.
Callata vs. per-seat pricing for nursery, garden center and farm supply stores in Delaware
Nursery, garden center and farm supply stores in Delaware average 9.4 employees, so the comparison uses a 9-person team. Priced per seat, 9 users would run $270.00 a month on RingCentral RingEX Core and $224.55 on Ooma Office Pro (month-to-month list prices, checked September 28, 2026). On Callata the same 9 people cost $179.00 a month, less than either per-seat plan.
The annual difference against RingCentral's monthly list price comes to $1,092. Some vendors discount annual contracts; the table shows month-to-month prices.
| Provider (plan) | Pricing basis | Per month | Per year |
|---|---|---|---|
| Callata (Callata Office) | $99 incl. 5 users, $20 per extra user | $179.00 | $2,148.00 |
| Quo (Starter) | $19.00 per user | $171.00 | $2,052.00 |
| Nextiva (Core) | $23.00 per user | $207.00 | $2,484.00 |
| Ooma (Office Pro) | $24.95 per user | $224.55 | $2,694.60 |
| Dialpad (Standard) | $27.00 per user | $243.00 | $2,916.00 |
| RingCentral (RingEX Core) | $30.00 per user | $270.00 | $3,240.00 |
Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.
Area codes in Delaware
Delaware has 1 geographic area code in service according to NANPA. You can choose local numbers in the area codes your customers know, subject to carrier inventory, or port your current number for free.
| Area code | Exchanges | Time zone | In service since | Overlay with |
|---|---|---|---|---|
| 302 | 656 | Eastern | 1947 | none |
Exchanges are NANPA-assigned central office codes (NPA-NXX) in the rate centers matched to the area's named places. Source: NANPA utilized code and NPA reports.
How Callata works for nursery, garden center and farm supply stores in Delaware
Callata is a business phone system priced at $99 a month with 5 users included, then $20 per additional user. Callata Office includes up to 3 local business numbers, unlimited inbound calling, 1,500 pooled outbound US and Canada minutes per user each month, a browser softphone that can also ring your cell, voicemail with transcription, call recording with AI summaries, business-hours routing and E911 on every number.
If you already have a number in Delaware, porting it to Callata is free. Texting from a local number requires a one-time carrier registration (10DLC, $49), and the numbers available in any area code depend on carrier inventory when you choose them.
Optional AI agents (receptionist, sales, support or scheduler) can answer calls after hours or when nobody picks up, take messages, text, email and transfer to your team. They are billed from prepaid AI minutes at $0.25 per minute, identify themselves as AI, and may only place outbound calls to people who consented, between 8am and 9pm.
Frequently asked questions
How many nursery, garden center and farm supply stores are in Delaware?
41 in 2023, according to Census County Business Patterns. They employed 384 people in mid-March.
Which Delaware metro area has the most nursery, garden center and farm supply stores?
Philadelphia, PA-NJ-DE-MD, with 165 establishments in 2023.
What does a phone system cost a 9-person garden center?
$270.00 a month on RingCentral RingEX Core or $224.55 on Ooma Office Pro at month-to-month list prices (checked September 28, 2026); $179.00 on Callata ($99 a month with 5 users included, then $20 per additional user).
Do I need to register to text customers from a Delaware number?
Yes. US carriers require business texting from local numbers to be registered (10DLC). On Callata the registration is a one-time $49 fee, and texting turns on once it is approved.