CallataGuides

Business phone system for drinking places in Maryland

420 drinking places operated in Maryland in 2023. Where they are, how big their teams are, and what phone service costs them.

Establishments
420CBP 2023
Employees
5,117mid-March 2023
Per 100k residents
6.7U.S. 12.0
State rank
27th of 51by count

The bar industry in Maryland

Maryland had 420 drinking places in 2023, according to Census County Business Patterns (NAICS 722410, Drinking Places (Alcoholic Beverages)). They employed 5,117 people in mid-March and reported $133.7 million in annual payroll. That is the 27th highest count among the 51 states and DC with published figures. Drinking places make up 0.29% of the 142,967 business establishments in the state.

Per 100,000 residents (2024 estimate) Maryland has 6.7 drinking places, 44.1% below the national rate of 12.0. The average establishment has 12.2 employees against 10.6 nationally. Payroll per employee is $26,127, 2.0% above the U.S. figure of $25,612.

Drinking places: Maryland compared with the U.S., 2023
MeasureMarylandUnited States
Establishments42040,835
Mid-March employees5,117432,542
Annual payroll$133,694,000$11,078,437,000
Employees per establishment12.210.6
Payroll per employee$26,127$25,612
Establishments per 100,000 residents6.712.0

Census County Business Patterns 2023 (mid-March employment; annual payroll). Employees and payroll flagged high-noise are shown but not used in the text. Residents: Census Vintage 2024 estimates.

Maryland's largest markets for drinking places

Census published bar counts for 9 metro or micropolitan areas that include part of Maryland. The largest is Philadelphia, PA-NJ-DE-MD, with 785 establishments (a multi-state area; its count covers every state it spans). Single-state metro and micropolitan areas account for 69% of the statewide total; the rest are outside any published area or in areas Census suppressed.

Drinking places by metro or micropolitan area, Maryland, 2023
AreaEstablishmentsEmployeesPer 100k residents
Philadelphia, PA-NJ-DE-MD7857,84712.4
Washington, DC-VA-MD-WV3306,3735.1
Baltimore, MD2562,8249.0
Hagerstown, MD-WV4230913.5
Cumberland, MD-WV2917130.9
Ocean Pines, MD1339323.9
Lexington Park, MD121375.7
Salisbury, MD41323.0
Easton, MD48610.5

Source: Census County Business Patterns 2023; population from Census Vintage 2024 estimates.

Team sizes at drinking places in Maryland

41.0% of Maryland's drinking places with employees had fewer than five people in March 2023, compared with 38.7% nationally. 65.0% had fewer than ten. At that size the phone is shared, so routing (who rings, when, and what happens after hours) matters more than the number of desk phones.

Drinking places in Maryland by employment size, 2023
Employment sizeEstablishmentsShareU.S. share
1–4 employees17241.0%38.7%
5–9 employees10124.0%27.4%
10–19 employees7618.1%20.1%
20–49 employees5212.4%11.3%
50 or more employees194.5%2.4%

Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.

What drinking places in Maryland use the phone for

Bars and taverns take calls about events, private parties and hours, often when the room is too loud to hear the phone. Capturing those calls helps book parties.

Calls a bar in Maryland might handle in a typical week include:

Business texting for drinking places

Bars text event reminders and party confirmations.

Texting from a local number in Maryland requires carrier registration (10DLC), a one-time $49 fee on Callata.

What a phone system costs a bar in Maryland

Drinking places in Maryland average 12.2 employees, so the comparison uses a 12-person team. On a per-user plan that headcount sets the bill: $299.40 a month on Ooma Office Pro or $360.00 on RingCentral RingEX Core at list price (checked September 28, 2026). Callata comes to $239.00 a month for 12 users ($99 a month with 5 users included, then $20 per additional user), below both.

Over a year, that is $1,452 less than RingCentral for a bar in Maryland of that size. Annual contracts lower some competitors' prices, so compare the plan you would actually sign.

Monthly list price for a 12-person bar
Provider (plan)Pricing basisPer monthPer year
Callata (Callata Office)$99 incl. 5 users, $20 per extra user$239.00$2,868.00
Quo (Starter)$19.00 per user$228.00$2,736.00
Nextiva (Core)$23.00 per user$276.00$3,312.00
Ooma (Office Pro)$24.95 per user$299.40$3,592.80
Dialpad (Standard)$27.00 per user$324.00$3,888.00
RingCentral (RingEX Core)$30.00 per user$360.00$4,320.00

Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.

Area codes in Maryland

Maryland has 6 geographic area codes in service according to NANPA. Callata includes up to 3 local numbers, so a bar can hold a number in more than one of them.

Area codes in Maryland by assigned exchanges
Area codeExchangesTime zoneIn service sinceOverlay with
240785Eastern1997227, 301
443785Eastern1997410, 667
301784Eastern1947240, 227
410783Eastern1991443, 667
667452Eastern2012410, 443
227141Eastern2023240, 301

Exchanges are NANPA-assigned central office codes (NPA-NXX) in the rate centers matched to the area's named places. Source: NANPA utilized code and NPA reports.

How Callata works for drinking places in Maryland

Callata Office costs $99 per month for up to 5 people, and each additional user is $20 a month. That covers up to 3 local numbers, calling from a browser or your cell, transcribed voicemail, recorded calls with AI summaries, after-hours routing and E911 on each number.

Porting a number you already use in Maryland is free, and business texting is available once the carrier registration (10DLC) is approved; the registration carries a one-time $49 fee. Which specific numbers are open in a given area code depends on carrier inventory at the time you sign up.

AI agents are optional: an AI receptionist or scheduler can pick up when the team is busy or closed, take a message, send a text or email, or transfer the call. They draw on prepaid AI minutes ($0.25/minute), disclose that they are AI, and outbound AI calls require prior consent and are limited to 8am–9pm.

Frequently asked questions

How many drinking places are in Maryland?

420 in 2023, according to Census County Business Patterns. They employed 5,117 people in mid-March.

Which Maryland metro area has the most drinking places?

Philadelphia, PA-NJ-DE-MD, with 785 establishments in 2023.

What does a phone system cost a 12-person bar?

$360.00 a month on RingCentral RingEX Core or $299.40 on Ooma Office Pro at month-to-month list prices (checked September 28, 2026); $239.00 on Callata ($99 a month with 5 users included, then $20 per additional user).

Do I need to register to text customers from a Maryland number?

Yes. US carriers require business texting from local numbers to be registered (10DLC). On Callata the registration is a one-time $49 fee, and texting turns on once it is approved.