Wilmington, NC business phone guide
Population, businesses by sector and industry, area codes and local numbers for the Wilmington, NC metro area.
- Population
- 481,0002024 est.
- Establishments
- 13,302CBP 2023
- Counties
- 3
- Area codes
- 2
The Wilmington, NC area
The Wilmington, NC metro area covers 3 counties in North Carolina and had 481,000 residents in July 2024, up 13.7% since April 2020. The U.S. population grew 2.6% over the same period. New Hanover County, NC is the most populous, with 243,000 people. By population it ranks 114th of the 925 metro and micropolitan areas and 106th by business establishments.
| County | Population (2024) |
|---|---|
| New Hanover County, NC | 243,333 |
| Brunswick County, NC | 167,112 |
| Pender County, NC | 70,077 |
Source: Census Vintage 2024 metropolitan and micropolitan area estimates.
Wilmington, NC's business base
County Business Patterns counted 13,302 establishments in the area in 2023, employing 166,626 people in mid-March with $9.1 billion in annual payroll. That is an average of 12.5 employees per establishment. 55.1% of establishments with employees had fewer than five people. By establishment count, the largest sectors are retail trade (1,808), construction (1,734), and professional, scientific, and technical services (1,541).
| Sector (NAICS) | Establishments | Employees | Annual payroll |
|---|---|---|---|
| Retail Trade (44) | 1,808 | 26,279 | $923,180,000 |
| Construction (23) | 1,734 | 11,737 | $720,379,000 |
| Professional, Scientific, and Technical Services (54) | 1,541 | 14,316 | $1,281,764,000 |
| Accommodation and Food Services (72) | 1,360 | 25,559 | $594,789,000 |
| Health Care and Social Assistance (62) | 1,353 | 29,237 | $1,774,340,000 |
| Other Services (except Public Administration) (81) | 1,170 | 6,875 | $247,095,000 |
| Real Estate and Rental and Leasing (53) | 1,089 | 4,320 | $236,330,000 |
| Administrative and Support and Waste Management and Remediation Services (56) | 816 | 8,149 | $351,891,000 |
| Finance and Insurance (52) | 645 | 5,634 | $532,512,000 |
| Wholesale Trade (42) | 468 | 4,948 | $382,003,000 |
| Manufacturing (31) | 324 | 9,934 | $881,333,000 |
| Transportation and Warehousing (48) | 285 | 5,072 | $285,429,000 |
| Arts, Entertainment, and Recreation (71) | 267 | 4,760 | $130,655,000 |
| Information (51) | 183 | 4,436 | $389,182,000 |
| Educational Services (61) | 151 | 2,309 | $73,673,000 |
| Management of Companies and Enterprises (55) | 54 | 1,619 | $103,117,000 |
| Utilities (22) | 22 | 1,340 | $166,187,000 |
| Agriculture, Forestry, Fishing and Hunting (11) | 15 | 46 (high noise) | $2,127,000 |
| Mining, Quarrying, and Oil and Gas Extraction (21) | 5 | 51 (high noise) | $3,713,000 |
Source: Census County Business Patterns 2023, two-digit NAICS sectors. Manufacturing, retail and transportation span several two-digit codes; CBP reports them under 31, 44 and 48.
Business density and team size in Wilmington, NC
Wilmington, NC has 27.7 business establishments per 1,000 residents, 12.6% above the U.S. figure of 24.6. Establishments average 12.5 employees against 16.7 nationally, and payroll per employee is $54,494 (20.3% below the U.S. $68,342). 55.1% of establishments with employees have fewer than five people (U.S.: 55.5%), while 4.1% have 50 or more. Because a handful of large employers lift the average, the share of very small establishments says more about who buys a small-business phone system.
| Employment size | Establishments | Share | U.S. share |
|---|---|---|---|
| 1–4 employees | 7,329 | 55.1% | 55.5% |
| 5–9 employees | 2,467 | 18.5% | 17.5% |
| 10–19 employees | 1,727 | 13.0% | 12.5% |
| 20–49 employees | 1,235 | 9.3% | 9.1% |
| 50 or more employees | 544 | 4.1% | 5.4% |
Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.
Small-business industries in Wilmington, NC
Of the 141 industries these guides cover, 136 have a published Census count in Wilmington, NC. The largest are full-service restaurants (521), offices of real estate agents and brokers (519), and limited-service restaurants (407). Relative to population, marinas are the most over-represented: 5.0 per 100,000 residents against 1.1 nationally.
Selected small-business industries (six-digit NAICS) covered by these guides. Source: Census County Business Patterns 2023.
Phone numbers in the Wilmington, NC area
The area's named cities and towns have 157 NANPA-assigned exchanges across 2 area codes; 910 has the most (96%). A local number in the code your customers know is the simplest signal that you are nearby; Callata's plan includes up to 3.
Local numbers by city
Pages for 5 cities and towns in the area list their area codes, prefixes and carriers.
| Place | Population (2024) | Area codes | Exchanges |
|---|---|---|---|
| Wilmington, NC | 125,284 | 472, 910 | 115 |
| Carolina Beach, NC | 6,864 | 472, 910 | 7 |
| Shallotte, NC | 5,161 | 472, 910 | 6 |
| Southport, NC | 4,341 | 472, 910 | 11 |
| Burgaw, NC | 3,825 | 910 | 7 |
Phone costs for a typical Wilmington, NC business
Per-seat phone plans multiply by headcount. For the rounded average establishment size in Wilmington, NC, 13 users on RingCentral RingEX Core come to $390.00 a month and on Ooma Office Pro $324.35, at month-to-month list prices checked September 28, 2026. On Callata the same 13 people cost $259.00 a month, less than either per-seat plan.
| Provider (plan) | Pricing basis | Per month | Per year |
|---|---|---|---|
| Callata (Callata Office) | $99 incl. 5 users, $20 per extra user | $259.00 | $3,108.00 |
| Quo (Starter) | $19.00 per user | $247.00 | $2,964.00 |
| Nextiva (Core) | $23.00 per user | $299.00 | $3,588.00 |
| Ooma (Office Pro) | $24.95 per user | $324.35 | $3,892.20 |
| Dialpad (Standard) | $27.00 per user | $351.00 | $4,212.00 |
| RingCentral (RingEX Core) | $30.00 per user | $390.00 | $4,680.00 |
Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.
Callata in Wilmington, NC
Callata is a business phone system priced at $99 a month with 5 users included, then $20 per additional user. Callata Office includes up to 3 local business numbers, unlimited inbound calling, 1,500 pooled outbound US and Canada minutes per user each month, a browser softphone that can also ring your cell, voicemail with transcription, call recording with AI summaries, business-hours routing and E911 on every number.
If you already have a number in Wilmington, NC, porting it to Callata is free. Texting from a local number requires a one-time carrier registration (10DLC, $49), and the numbers available in any area code depend on carrier inventory when you choose them.
Optional AI agents (receptionist, sales, support or scheduler) can answer calls after hours or when nobody picks up, take messages, text, email and transfer to your team. They are billed from prepaid AI minutes at $0.25 per minute, identify themselves as AI, and may only place outbound calls to people who consented, between 8am and 9pm.
Frequently asked questions
What area codes serve Wilmington, NC?
910 and 472, by NANPA-assigned exchanges in the area's named places.
How many businesses are in the Wilmington, NC area?
13,302 establishments in 2023, according to Census County Business Patterns.
How much does a business phone system cost in Wilmington, NC?
Callata is $99 a month with 5 users included, then $20 per additional user; for a 13-person team that is $259.00 a month. The same team on Ooma Office Pro lists at $324.35 a month (checked September 28, 2026).