Bay City, MI business phone guide
Population, businesses by sector and industry, area codes and local numbers for the Bay City, MI metro area.
- Population
- 103,0002024 est.
- Establishments
- 2,044CBP 2023
- Counties
- 1
- Area codes
- 3
The Bay City, MI area
The Bay City, MI metro area covers 1 county in Michigan and had 103,000 residents in July 2024, down 1.2% since April 2020. The U.S. population grew 2.6% over the same period. By population it ranks 387th of the 925 metro and micropolitan areas and 422nd by business establishments.
| County | Population (2024) |
|---|---|
| Bay County, MI | 102,651 |
Source: Census Vintage 2024 metropolitan and micropolitan area estimates.
Businesses in Bay City, MI
County Business Patterns counted 2,044 establishments in the area in 2023, employing 29,377 people in mid-March with $1.4 billion in annual payroll. That is an average of 14.4 employees per establishment. 44.3% of establishments with employees had fewer than five people. By establishment count, the largest sectors are retail trade (356), health care and social assistance (327), and other services (except public administration) (235).
| Sector (NAICS) | Establishments | Employees | Annual payroll |
|---|---|---|---|
| Retail Trade (44) | 356 | 5,060 | $179,747,000 |
| Health Care and Social Assistance (62) | 327 | 6,928 | $295,148,000 |
| Other Services (except Public Administration) (81) | 235 | 1,424 | $40,684,000 |
| Accommodation and Food Services (72) | 215 | 3,543 | $67,276,000 |
| Construction (23) | 169 | 1,307 | $97,895,000 |
| Professional, Scientific, and Technical Services (54) | 122 | 1,152 | $75,610,000 |
| Finance and Insurance (52) | 113 | 798 | $48,105,000 |
| Manufacturing (31) | 100 | 3,999 | $286,217,000 |
| Administrative and Support and Waste Management and Remediation Services (56) | 99 | 1,174 | $50,855,000 |
| Wholesale Trade (42) | 96 | 1,373 | $77,005,000 |
| Real Estate and Rental and Leasing (53) | 55 | 425 (high noise) | $19,016,000 |
| Transportation and Warehousing (48) | 50 | 398 | $21,044,000 |
| Arts, Entertainment, and Recreation (71) | 38 | 358 | $8,012,000 |
| Information (51) | 22 | 210 (high noise) | $12,664,000 |
| Educational Services (61) | 19 | 198 | $4,722,000 |
| Management of Companies and Enterprises (55) | 12 | 559 (high noise) | $50,058,000 |
| Utilities (22) | 6 | 406 (high noise) | $60,721,000 |
| Agriculture, Forestry, Fishing and Hunting (11) | 5 | 27 | $1,209,000 |
| Mining, Quarrying, and Oil and Gas Extraction (21) | 5 | 38 (high noise) | $4,330,000 |
Source: Census County Business Patterns 2023, two-digit NAICS sectors. Manufacturing, retail and transportation span several two-digit codes; CBP reports them under 31, 44 and 48.
Bay City, MI compared with the U.S.
Bay City, MI has 19.9 business establishments per 1,000 residents, 19.0% below the U.S. figure of 24.6. Establishments average 14.4 employees against 16.7 nationally, and payroll per employee is $47,667 (30.3% below the U.S. $68,342). 44.3% of establishments with employees have fewer than five people (U.S.: 55.5%), while 5.3% have 50 or more. Most establishments are far smaller than the average suggests, so it pays to price a phone plan at the headcount you actually have rather than the average.
| Employment size | Establishments | Share | U.S. share |
|---|---|---|---|
| 1–4 employees | 905 | 44.3% | 55.5% |
| 5–9 employees | 465 | 22.8% | 17.5% |
| 10–19 employees | 353 | 17.3% | 12.5% |
| 20–49 employees | 212 | 10.4% | 9.1% |
| 50 or more employees | 108 | 5.3% | 5.4% |
Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.
Small-business industries in Bay City, MI
Of the 141 industries these guides cover, 84 have a published Census count in Bay City, MI. The largest are physician practices (91), full-service restaurants (71), and limited-service restaurants (71). Relative to population, assisted living facilities for the elderly are the most over-represented: 21.4 per 100,000 residents against 6.1 nationally.
| Industry | Establishments | Employees | Employees per establishment |
|---|---|---|---|
| Physician practices | 91 | 1,026 | 11.3 |
| Full-service restaurants | 71 | 1,458 | 20.5 |
| Limited-service restaurants | 71 | 1,383 | 19.5 |
| Insurance agencies and brokerages | 36 | 162 | 4.5 |
| Landscaping services | 36 | 140 | 3.9 |
| Drinking places | 34 | 242 | 7.1 |
| Dental offices | 32 | 291 | 9.1 |
| Residential remodelers | 30 | 128 | 4.3 |
| Law offices | 25 | 89 | 3.6 |
| General automotive repair shops | 24 | 102 | 4.3 |
| Assisted living facilities for the elderly | 22 | 343 | 15.6 |
| Beauty salons | 21 | 116 | 5.5 |
| Pharmacies and drug stores | 20 | 217 | 10.8 |
| Plumbing, heating and air-conditioning contractors | 20 | 125 | 6.3 |
| Supermarkets and grocery stores | 19 | 627 | 33.0 |
| Automotive parts and accessories stores | 18 | 139 | 7.7 |
| Hotels and motels | 18 | 280 | 15.6 |
| Child day care services | 18 | 148 | 8.2 |
| Janitorial services | 17 | 261 | 15.4 |
| Home health care agencies | 16 | 434 | 27.1 |
| Chiropractic offices | 15 | 63 | 4.2 |
| Beer, wine and liquor stores | 15 | 66 | 4.4 |
| Tax preparation services | 14 | 57 | 4.1 |
| Electrical contractors | 13 | 254 | 19.5 |
| Site preparation contractors | 13 | 127 | 9.8 |
Selected small-business industries (six-digit NAICS) covered by these guides. Source: Census County Business Patterns 2023.
Which area codes serve Bay City, MI
The area's named cities and towns have 47 NANPA-assigned exchanges across 3 area codes; 989 has the most (89%). Callata includes up to 3 local numbers, so a business serving several parts of the area can hold a number in each.
Local numbers by city
Pages for 5 cities and towns in the area list their area codes, prefixes and carriers.
| Place | Population (2024) | Area codes | Exchanges |
|---|---|---|---|
| Bay City, MI | 32,086 | 989 | 29 |
| Bangor, MI | 13,855 | 269 | 2 |
| Pinconning, MI | 2,290 | 989 | 8 |
| Auburn, MI | 2,046 | 989 | 5 |
| Merritt, MI | 1,330 | 231 | 3 |
Phone costs for a typical Bay City, MI business
The comparison below uses 14 users, the rounded average establishment size in Bay City, MI. At list prices checked September 28, 2026, that is $349.30 a month on Ooma Office Pro and $420.00 on RingCentral RingEX Core. Callata comes to $279.00 a month for 14 users ($99 a month with 5 users included, then $20 per additional user), below both.
| Provider (plan) | Pricing basis | Per month | Per year |
|---|---|---|---|
| Callata (Callata Office) | $99 incl. 5 users, $20 per extra user | $279.00 | $3,348.00 |
| Quo (Starter) | $19.00 per user | $266.00 | $3,192.00 |
| Nextiva (Core) | $23.00 per user | $322.00 | $3,864.00 |
| Ooma (Office Pro) | $24.95 per user | $349.30 | $4,191.60 |
| Dialpad (Standard) | $27.00 per user | $378.00 | $4,536.00 |
| RingCentral (RingEX Core) | $30.00 per user | $420.00 | $5,040.00 |
Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.
Callata in Bay City, MI
Callata Office costs $99 per month for up to 5 people, and each additional user is $20 a month. That covers up to 3 local numbers, calling from a browser or your cell, transcribed voicemail, recorded calls with AI summaries, after-hours routing and E911 on each number.
Porting a number you already use in Bay City, MI is free, and business texting is available once the carrier registration (10DLC) is approved; the registration carries a one-time $49 fee. Which specific numbers are open in a given area code depends on carrier inventory at the time you sign up.
AI agents are optional: an AI receptionist or scheduler can pick up when the team is busy or closed, take a message, send a text or email, or transfer the call. They draw on prepaid AI minutes ($0.25/minute), disclose that they are AI, and outbound AI calls require prior consent and are limited to 8am–9pm.
Frequently asked questions
What area codes serve Bay City, MI?
989, 231, and 269, by NANPA-assigned exchanges in the area's named places.
How many businesses are in the Bay City, MI area?
2,044 establishments in 2023, according to Census County Business Patterns.
How much does a business phone system cost in Bay City, MI?
Callata is $99 a month with 5 users included, then $20 per additional user; for a 14-person team that is $279.00 a month. The same team on Ooma Office Pro lists at $349.30 a month (checked September 28, 2026).