CallataGuidesBusiness phone system for motor vehicle towing companies in New Mexico
98 motor vehicle towing companies operated in New Mexico in 2023. Where they are, how big their teams are, and what phone service costs them.
- Establishments
- 98CBP 2023
- Employees
- 469mid-March 2023
- Per 100k residents
- 4.6U.S. 3.1
- State rank
- 32nd of 51by count
The towing company industry in New Mexico
New Mexico had 98 motor vehicle towing companies in 2023, according to Census County Business Patterns (NAICS 488410, Motor Vehicle Towing). They employed 469 people in mid-March and reported $20.0 million in annual payroll. That is the 32nd highest count among the 51 states and DC with published figures. Motor vehicle towing companies make up 0.22% of the 44,861 business establishments in the state.
Per 100,000 residents (2024 estimate) New Mexico has 4.6 motor vehicle towing companies, 48.1% above the national rate of 3.1. The average establishment has 4.8 employees against 6.9 nationally. Payroll per employee is $42,554, 17.6% below the U.S. figure of $51,644.
| Measure | New Mexico | United States |
|---|---|---|
| Establishments | 98 | 10,566 |
| Mid-March employees | 469 | 73,320 |
| Annual payroll | $19,958,000 | $3,786,569,000 |
| Employees per establishment | 4.8 | 6.9 |
| Payroll per employee | $42,554 | $51,644 |
| Establishments per 100,000 residents | 4.6 | 3.1 |
Census County Business Patterns 2023 (mid-March employment; annual payroll). Employees and payroll flagged high-noise are shown but not used in the text. Residents: Census Vintage 2024 estimates.
Motor vehicle towing companies by metro area in New Mexico
Census published towing company counts for 6 metro or micropolitan areas that include part of New Mexico. The largest is Albuquerque, NM, with 41 establishments. Single-state metro and micropolitan areas account for 72% of the statewide total; the rest are outside any published area or in areas Census suppressed.
| Area | Establishments | Employees | Per 100k residents |
|---|---|---|---|
| Albuquerque, NM | 41 | 250 | 4.4 |
| Las Cruces, NM | 9 | — | 3.9 |
| Gallup, NM | 7 | 29 | 10.2 |
| Farmington, NM | 5 | 23 | 4.1 |
| Hobbs, NM | 5 | — | 6.7 |
| Alamogordo, NM | 4 | 8 | 5.7 |
Source: Census County Business Patterns 2023; population from Census Vintage 2024 estimates.
Team sizes at motor vehicle towing companies in New Mexico
72.4% of New Mexico's motor vehicle towing companies with employees had fewer than five people in March 2023, compared with 60.5% nationally. 89.8% had fewer than ten. At that size the phone is shared, so routing (who rings, when, and what happens after hours) matters more than the number of desk phones.
| Employment size | Establishments | Share | U.S. share |
|---|---|---|---|
| 1–4 employees | 71 | 72.4% | 60.5% |
| 5–9 employees | 17 | 17.3% | 19.2% |
| 10–19 employees | 5 | 5.1% | 12.4% |
| 20–49 employees | 5 | 5.1% | 6.6% |
| 50 or more employees | 0 | 0.0% | 1.2% |
Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.
What motor vehicle towing companies in New Mexico use the phone for
Towing is dispatched by phone at all hours, and the company that answers gets the tow. Dispatchers coordinate drivers, customers and repair shops.
Calls a towing company in New Mexico might handle in a typical week include:
- An insurer calls about a claim.
- A stranded driver calls for a tow.
- A property manager calls about an illegally parked car.
Texting drivers
Towing companies text driver arrival times and location requests.
Texting from a local number in New Mexico requires carrier registration (10DLC), a one-time $49 fee on Callata.
Phone system pricing for a 5-person towing company
Motor vehicle towing companies in New Mexico average 4.8 employees, so the comparison uses a 5-person team. On a per-user plan that headcount sets the bill: $124.75 a month on Ooma Office Pro or $150.00 on RingCentral RingEX Core at list price (checked September 28, 2026). Callata comes to $99.00 a month for 5 users ($99 a month with 5 users included, then $20 per additional user), below both.
Over a year, that is $612 less than RingCentral for a towing company in New Mexico of that size. Annual contracts lower some competitors' prices, so compare the plan you would actually sign.
| Provider (plan) | Pricing basis | Per month | Per year |
|---|---|---|---|
| Callata (Callata Office) | $99 incl. 5 users, $20 per extra user | $99.00 | $1,188.00 |
| Quo (Starter) | $19.00 per user | $95.00 | $1,140.00 |
| Nextiva (Core) | $23.00 per user | $115.00 | $1,380.00 |
| Ooma (Office Pro) | $24.95 per user | $124.75 | $1,497.00 |
| Dialpad (Standard) | $27.00 per user | $135.00 | $1,620.00 |
| RingCentral (RingEX Core) | $30.00 per user | $150.00 | $1,800.00 |
Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.
Area codes in New Mexico
New Mexico has 2 geographic area codes in service according to NANPA. Callata includes up to 3 local numbers, so a towing company can hold a number in more than one of them.
| Area code | Exchanges | Time zone | In service since | Overlay with |
|---|---|---|---|---|
| 505 | 684 | Mountain | 1947 | none |
| 575 | 521 | Mountain | 2007 | none |
Exchanges are NANPA-assigned central office codes (NPA-NXX) in the rate centers matched to the area's named places. Source: NANPA utilized code and NPA reports.
How Callata works for motor vehicle towing companies in New Mexico
For $99 a month, Callata puts a team of up to 5 on one plan ($20 for each person after that): up to 3 local numbers, unlimited inbound calls, a pooled allowance of 1,500 outbound US and Canada minutes per user, browser and cell calling, voicemail transcription with urgency triage, recorded calls with AI summaries and business-hours routing, with E911 on every number.
Porting a number you already use in New Mexico is free, and business texting is available once the carrier registration (10DLC) is approved; the registration carries a one-time $49 fee. Which specific numbers are open in a given area code depends on carrier inventory at the time you sign up.
AI agents are optional: an AI receptionist or scheduler can pick up when the team is busy or closed, take a message, send a text or email, or transfer the call. They draw on prepaid AI minutes ($0.25/minute), disclose that they are AI, and outbound AI calls require prior consent and are limited to 8am–9pm.
Frequently asked questions
How many motor vehicle towing companies are in New Mexico?
98 in 2023, according to Census County Business Patterns. They employed 469 people in mid-March.
Which New Mexico metro area has the most motor vehicle towing companies?
Albuquerque, NM, with 41 establishments in 2023.
What does a phone system cost a 5-person towing company?
$150.00 a month on RingCentral RingEX Core or $124.75 on Ooma Office Pro at month-to-month list prices (checked September 28, 2026); $99.00 on Callata ($99 a month with 5 users included, then $20 per additional user).
Do I need to register to text customers from a New Mexico number?
Yes. US carriers require business texting from local numbers to be registered (10DLC). On Callata the registration is a one-time $49 fee, and texting turns on once it is approved.