CallataGuides

Business phone system for marketing consulting firms in Arkansas

320 marketing consulting firms operated in Arkansas in 2023. Where they are, how big their teams are, and what phone service costs them.

Establishments
320CBP 2023
Employees
1,437mid-March 2023
Per 100k residents
10.4U.S. 15.4
State rank
29th of 51by count

Marketing consulting firms in Arkansas by the numbers

County Business Patterns counts 320 establishments in Arkansas classified as Marketing Consulting Services (NAICS 541613) for 2023. They employed 1,437 people in mid-March and reported $147.4 million in annual payroll. That is the 29th highest count among the 51 states and DC with published figures. Marketing consulting firms make up 0.45% of the 70,452 business establishments in the state.

Per 100,000 residents (2024 estimate) Arkansas has 10.4 marketing consulting firms, 32.6% below the national rate of 15.4. The average establishment has 4.5 employees against 6.0 nationally. Payroll per employee is $102,577, 23.6% above the U.S. figure of $83,009.

Marketing consulting firms: Arkansas compared with the U.S., 2023
MeasureArkansasUnited States
Establishments32052,258
Mid-March employees1,437315,229
Annual payroll$147,403,000$26,166,723,000
Employees per establishment4.56.0
Payroll per employee$102,577$83,009
Establishments per 100,000 residents10.415.4

Census County Business Patterns 2023 (mid-March employment; annual payroll). Employees and payroll flagged high-noise are shown but not used in the text. Residents: Census Vintage 2024 estimates.

Marketing consulting firms by metro area in Arkansas

Census published marketing consultancy counts for 7 metro or micropolitan areas that include part of Arkansas. The largest is Fayetteville, AR, with 197 establishments. Single-state metro and micropolitan areas account for 89% of the statewide total; the rest are outside any published area or in areas Census suppressed.

Marketing consulting firms by metro or micropolitan area, Arkansas, 2023
AreaEstablishmentsEmployeesPer 100k residents
Fayetteville, AR19790532.5
Memphis, TN-MS-AR817406.0
Little Rock, AR713529.2
Fort Smith, AR-OK13—5.6
Hot Springs, AR116211.0
Jonesboro, AR7—5.1
Texarkana, TX-AR3—2.1

Source: Census County Business Patterns 2023; population from Census Vintage 2024 estimates.

Team sizes at marketing consulting firms in Arkansas

81.8% of Arkansas's marketing consulting firms with employees had fewer than five people in March 2023, compared with 83.6% nationally. 91.2% had fewer than ten. That is the size of team where a missed call usually means nobody was free, not that nobody was on staff.

Marketing consulting firms in Arkansas by employment size, 2023
Employment sizeEstablishmentsShareU.S. share
1–4 employees26081.8%83.6%
5–9 employees309.4%7.2%
10–19 employees185.7%4.3%
20–49 employees103.1%3.1%
50 or more employees00.0%1.8%

Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.

Why the phone matters for marketing consulting firms in Arkansas

Marketing consultants answer to many clients at once, and prospective clients call after seeing campaigns or referrals. A shared line with routing to account owners keeps calls from bouncing.

A few of the calls that come in to marketing consulting firms in Arkansas:

After-hours calls

After-hours calls are usually not urgent and can be handled the next day.

Callata voicemail is transcribed and triaged for urgency, and business-hours routing decides where calls go once you close.

Callata vs. per-seat pricing for marketing consulting firms in Arkansas

Marketing consulting firms in Arkansas average 4.5 employees, so the comparison uses a 4-person team. Per-seat business phone plans bill every one of those people. At month-to-month list prices checked September 28, 2026, 4 users on RingCentral RingEX Core cost $120.00 a month and 4 on Ooma Office Pro cost $99.80. On Callata the same 4 people cost $99.00 a month, less than either per-seat plan.

The annual difference against RingCentral's monthly list price comes to $252. Some vendors discount annual contracts; the table shows month-to-month prices.

Monthly list price for a 4-person marketing consultancy
Provider (plan)Pricing basisPer monthPer year
Callata (Callata Office)$99 incl. 5 users, $20 per extra user$99.00$1,188.00
Quo (Starter)$19.00 per user$76.00$912.00
Nextiva (Core)$23.00 per user$92.00$1,104.00
Ooma (Office Pro)$24.95 per user$99.80$1,197.60
Dialpad (Standard)$27.00 per user$108.00$1,296.00
RingCentral (RingEX Core)$30.00 per user$120.00$1,440.00

Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.

Area codes in Arkansas

Arkansas has 4 geographic area codes in service according to NANPA. You can choose local numbers in the area codes your clients know, subject to carrier inventory, or port your current number for free.

Area codes in Arkansas by assigned exchanges
Area codeExchangesTime zoneIn service sinceOverlay with
870785Central1997327
501630Central1947none
479568Central2002none
32742Central2024870

Exchanges are NANPA-assigned central office codes (NPA-NXX) in the rate centers matched to the area's named places. Source: NANPA utilized code and NPA reports.

How Callata works for marketing consulting firms in Arkansas

For $99 a month, Callata puts a team of up to 5 on one plan ($20 for each person after that): up to 3 local numbers, unlimited inbound calls, a pooled allowance of 1,500 outbound US and Canada minutes per user, browser and cell calling, voicemail transcription with urgency triage, recorded calls with AI summaries and business-hours routing, with E911 on every number.

If you already have a number in Arkansas, porting it to Callata is free. Texting from a local number requires a one-time carrier registration (10DLC, $49), and the numbers available in any area code depend on carrier inventory when you choose them.

Optional AI agents (receptionist, sales, support or scheduler) can answer calls after hours or when nobody picks up, take messages, text, email and transfer to your team. They are billed from prepaid AI minutes at $0.25 per minute, identify themselves as AI, and may only place outbound calls to people who consented, between 8am and 9pm.

Frequently asked questions

How many marketing consulting firms are in Arkansas?

320 in 2023, according to Census County Business Patterns. They employed 1,437 people in mid-March.

Which Arkansas metro area has the most marketing consulting firms?

Fayetteville, AR, with 197 establishments in 2023.

What does a phone system cost a 4-person marketing consultancy?

$120.00 a month on RingCentral RingEX Core or $99.80 on Ooma Office Pro at month-to-month list prices (checked September 28, 2026); $99.00 on Callata ($99 a month with 5 users included, then $20 per additional user).

Do I need to register to text customers from a Arkansas number?

Yes. US carriers require business texting from local numbers to be registered (10DLC). On Callata the registration is a one-time $49 fee, and texting turns on once it is approved.