CallataGuides

Business phone system for other personal care services in New York

2,656 other personal care services operated in New York in 2023. Where they are, how big their teams are, and what phone service costs them.

Establishments
2,656CBP 2023
Employees
12,115mid-March 2023
Per 100k residents
13.4U.S. 9.4
State rank
3rd of 51by count

Other personal care services in New York by the numbers

The Census Bureau counted 2,656 other personal care services in New York in its 2023 County Business Patterns (NAICS 812199). They employed 12,115 people in mid-March and reported $365.1 million in annual payroll. That is the 3rd highest count among the 51 states and DC with published figures. Other personal care services make up 0.49% of the 541,313 business establishments in the state.

Per 100,000 residents (2024 estimate) New York has 13.4 other personal care services, 42.7% above the national rate of 9.4. The average establishment has 4.6 employees against 5.8 nationally. Payroll per employee is $30,132, 2.1% below the U.S. figure of $30,768.

Other personal care services: New York compared with the U.S., 2023
MeasureNew YorkUnited States
Establishments2,65631,863
Mid-March employees12,115183,545
Annual payroll$365,052,000$5,647,267,000
Employees per establishment4.65.8
Payroll per employee$30,132$30,768
Establishments per 100,000 residents13.49.4

Census County Business Patterns 2023 (mid-March employment; annual payroll). Employees and payroll flagged high-noise are shown but not used in the text. Residents: Census Vintage 2024 estimates.

Where other personal care services in New York are concentrated

Census published day spa counts for 18 metro or micropolitan areas that include part of New York. The largest is New York, NY-NJ, with 2,936 establishments (a multi-state area; its count covers every state it spans). Single-state metro and micropolitan areas account for 20% of the statewide total; the rest are outside any published area or in areas Census suppressed.

Other personal care services by metro or micropolitan area, New York, 2023
AreaEstablishmentsEmployeesPer 100k residents
New York, NY-NJ2,93616,07814.7
Buffalo, NY11651510.0
Rochester, NY954919.0
Albany, NY864829.4
Kiryas Joel, NY7224010.1
Syracuse, NY571758.7
Kingston, NY226212.0
Utica, NY15895.2
Binghamton, NY15366.1
Glens Falls, NY12469.6
Watertown, NY10238.8
Jamestown, NY8406.4
Elmira, NY7—8.6
Massena, NY6—5.6
Ithaca, NY6495.7
Corning, NY6—6.5
Olean, NY5316.6
Plattsburgh, NY3—3.9

Source: Census County Business Patterns 2023; population from Census Vintage 2024 estimates.

Team sizes at other personal care services in New York

73.5% of New York's other personal care services with employees had fewer than five people in March 2023, compared with 65.5% nationally. 88.0% had fewer than ten. At that size the phone is shared, so routing (who rings, when, and what happens after hours) matters more than the number of desk phones.

Other personal care services in New York by employment size, 2023
Employment sizeEstablishmentsShareU.S. share
1–4 employees1,95173.5%65.5%
5–9 employees38514.5%17.2%
10–19 employees2168.1%10.6%
20–49 employees943.5%6.1%
50 or more employees80.3%0.5%

Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.

What other personal care services in New York use the phone for

This category includes day spas, massage studios and tanning salons. Bookings, gift card purchases and package questions arrive by phone, often while staff are with clients.

Calls a day spa in New York might handle in a typical week include:

Texting clients

Spas text appointment reminders.

Texting from a local number in New York requires carrier registration (10DLC), a one-time $49 fee on Callata.

Phone system pricing for a 5-person day spa

Other personal care services in New York average 4.6 employees, so the comparison uses a 5-person team. Priced per seat, 5 users would run $150.00 a month on RingCentral RingEX Core and $124.75 on Ooma Office Pro (month-to-month list prices, checked September 28, 2026). Callata comes to $99.00 a month for 5 users ($99 a month with 5 users included, then $20 per additional user), below both.

Over a year, that is $612 less than RingCentral for a day spa in New York of that size. Annual contracts lower some competitors' prices, so compare the plan you would actually sign.

Monthly list price for a 5-person day spa
Provider (plan)Pricing basisPer monthPer year
Callata (Callata Office)$99 incl. 5 users, $20 per extra user$99.00$1,188.00
Quo (Starter)$19.00 per user$95.00$1,140.00
Nextiva (Core)$23.00 per user$115.00$1,380.00
Ooma (Office Pro)$24.95 per user$124.75$1,497.00
Dialpad (Standard)$27.00 per user$135.00$1,620.00
RingCentral (RingEX Core)$30.00 per user$150.00$1,800.00

Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.

Area codes in New York

New York has 23 geographic area codes in service according to NANPA. Callata includes up to 3 local numbers, so a day spa can hold a number in more than one of them.

Area codes in New York by assigned exchanges
Area codeExchangesTime zoneIn service sinceOverlay with
212784Eastern1947332, 646, 917
347784Eastern1999465, 718, 917, 929
516783Eastern1951363
845783Eastern2000329
917783Eastern1992212, 332, 646, 347, 465, 718, 929
631782Eastern1999934
315781Eastern1947680
646781Eastern1999212, 332, 917
718779Eastern1984347, 465, 917, 929
518775Eastern1947838
716767Eastern1947624
929706Eastern2011347, 465, 718, 917
914704Eastern1947none
585675Eastern2001none
607548Eastern1954none
838227Eastern2017518
680210Eastern2017315
332159Eastern2017212, 646, 917
934131Eastern2016631
32969Eastern2023845

Exchanges are NANPA-assigned central office codes (NPA-NXX) in the rate centers matched to the area's named places. Source: NANPA utilized code and NPA reports.

How Callata works for other personal care services in New York

Callata is a business phone system priced at $99 a month with 5 users included, then $20 per additional user. Callata Office includes up to 3 local business numbers, unlimited inbound calling, 1,500 pooled outbound US and Canada minutes per user each month, a browser softphone that can also ring your cell, voicemail with transcription, call recording with AI summaries, business-hours routing and E911 on every number.

Porting a number you already use in New York is free, and business texting is available once the carrier registration (10DLC) is approved; the registration carries a one-time $49 fee. Which specific numbers are open in a given area code depends on carrier inventory at the time you sign up.

AI agents are optional: an AI receptionist or scheduler can pick up when the team is busy or closed, take a message, send a text or email, or transfer the call. They draw on prepaid AI minutes ($0.25/minute), disclose that they are AI, and outbound AI calls require prior consent and are limited to 8am–9pm.

Frequently asked questions

How many other personal care services are in New York?

2,656 in 2023, according to Census County Business Patterns. They employed 12,115 people in mid-March.

Which New York metro area has the most other personal care services?

New York, NY-NJ, with 2,936 establishments in 2023.

What does a phone system cost a 5-person day spa?

$150.00 a month on RingCentral RingEX Core or $124.75 on Ooma Office Pro at month-to-month list prices (checked September 28, 2026); $99.00 on Callata ($99 a month with 5 users included, then $20 per additional user).

Do I need to register to text customers from a New York number?

Yes. US carriers require business texting from local numbers to be registered (10DLC). On Callata the registration is a one-time $49 fee, and texting turns on once it is approved.