CallataGuides

Lincoln, NE business phone guide

Population, businesses by sector and industry, area codes and local numbers for the Lincoln, NE metro area.

Population
351,0002024 est.
Establishments
9,484CBP 2023
Counties
2
Area codes
2

About the Lincoln, NE metro area

The Lincoln, NE metro area covers 2 counties in Nebraska and had 351,000 residents in July 2024, up 3.1% since April 2020. The U.S. population grew 2.6% over the same period. Lancaster County, NE is the most populous, with 333,000 people. By population it ranks 158th of the 925 metro and micropolitan areas and 132nd by business establishments.

Counties in the Lincoln, NE area
CountyPopulation (2024)
Lancaster County, NE332,857
Seward County, NE17,769

Source: Census Vintage 2024 metropolitan and micropolitan area estimates.

Lincoln, NE's business base

County Business Patterns counted 9,484 establishments in the area in 2023, employing 162,708 people in mid-March with $8.9 billion in annual payroll. That is an average of 17.2 employees per establishment. 53.1% of establishments with employees had fewer than five people. By establishment count, the largest sectors are construction (1,250), health care and social assistance (1,206), and other services (except public administration) (1,078).

Lincoln, NE establishments by sector, 2023
Sector (NAICS)EstablishmentsEmployeesAnnual payroll
Construction (23)1,25011,400$757,952,000
Health Care and Social Assistance (62)1,20627,752$1,608,201,000
Other Services (except Public Administration) (81)1,0787,440$306,781,000
Retail Trade (44)1,05319,155$659,099,000
Professional, Scientific, and Technical Services (54)89510,332$720,996,000
Accommodation and Food Services (72)84515,598$317,247,000
Finance and Insurance (52)67718,742$1,499,435,000
Administrative and Support and Waste Management and Remediation Services (56)5245,223$225,172,000
Real Estate and Rental and Leasing (53)5182,541$124,110,000
Wholesale Trade (42)3434,740$335,006,000
Manufacturing (31)26916,131$1,048,482,000
Transportation and Warehousing (48)2566,350$407,491,000
Information (51)1666,853$523,823,000
Arts, Entertainment, and Recreation (71)1602,942$56,680,000
Educational Services (61)1495,596$138,475,000
Management of Companies and Enterprises (55)541,686$193,393,000
Agriculture, Forestry, Fishing and Hunting (11)2184$4,597,000
Utilities (22)7125$11,357,000

Source: Census County Business Patterns 2023, two-digit NAICS sectors. Manufacturing, retail and transportation span several two-digit codes; CBP reports them under 31, 44 and 48.

Business density and team size in Lincoln, NE

Lincoln, NE has 27.0 business establishments per 1,000 residents, 10.0% above the U.S. figure of 24.6. Establishments average 17.2 employees against 16.7 nationally, and payroll per employee is $54,940 (19.6% below the U.S. $68,342). 53.1% of establishments with employees have fewer than five people (U.S.: 55.5%), while 5.4% have 50 or more. Because a handful of large employers lift the average, the share of very small establishments says more about who buys a small-business phone system.

Lincoln, NE: establishments by employment size, 2023
Employment sizeEstablishmentsShareU.S. share
1–4 employees5,03253.1%55.5%
5–9 employees1,64917.4%17.5%
10–19 employees1,26313.3%12.5%
20–49 employees1,03010.9%9.1%
50 or more employees5105.4%5.4%

Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.

Small-business industries in Lincoln, NE

Of the 141 industries these guides cover, 133 have a published Census count in Lincoln, NE. The largest are limited-service restaurants (300), offices of real estate agents and brokers (248), and insurance agencies and brokerages (232). Relative to population, mental health practices are the most over-represented: 42.5 per 100,000 residents against 13.7 nationally.

Largest covered industries in Lincoln, NE, 2023
IndustryEstablishmentsEmployeesEmployees per establishment
Limited-service restaurants3006,32521.1
Offices of real estate agents and brokers2483381.4
Insurance agencies and brokerages2329794.2
Full-service restaurants2154,93422.9
Residential remodelers1935592.9
Physician practices1534,13627.0
Dental offices1521,2848.4
Mental health practices1495954.0
Landscaping services1496504.4
Law offices1339277.0
Beauty salons1323742.8
Plumbing, heating and air-conditioning contractors1291,66412.9
Janitorial services1189007.6
Child day care services1101,77916.2
Electrical contractors1081,75516.3
General automotive repair shops1034214.1
Chiropractic offices933653.9
Custom computer programming services firms912,19024.1
New single-family housing construction contractors882813.2
Management consulting firms84——
Finish carpentry contractors712473.5
Drinking places7175210.6
Painting and wall covering contractors692884.2
Poured concrete foundation and structure contractors6873710.8
Hotels and motels671,36320.3

Selected small-business industries (six-digit NAICS) covered by these guides. Source: Census County Business Patterns 2023.

Area codes in Lincoln, NE

The area's named cities and towns have 138 NANPA-assigned exchanges across 2 area codes; 402 has the most (75%). Callata includes up to 3 local numbers, so a business serving several parts of the area can hold a number in each.

Area codes in the Lincoln, NE area
Area codeExchanges in named placesShareTime zone
40210475%Central
5313425%Central

Exchanges in rate centers matched to Census places in the area. Source: NANPA.

Local numbers by city

Pages for 6 cities and towns in the area list their area codes, prefixes and carriers.

Cities and towns in the Lincoln, NE area
PlacePopulation (2024)Area codesExchanges
Lincoln, NE300,619402, 531105
Seward, NE7,752402, 5316
Waverly, NE4,5434022
Hickman, NE3,285402, 5312
Milford, NE2,211402, 5312
Bennet, NE1,089402, 5313

Phone costs for a typical Lincoln, NE business

A 17-person team is the benchmark here, the rounded average establishment size in Lincoln, NE. Billed per seat at month-to-month list prices (checked September 28, 2026), RingCentral RingEX Core costs $510.00 a month and Ooma Office Pro $424.15. Callata comes to $339.00 a month for 17 users ($99 a month with 5 users included, then $20 per additional user), below both.

Monthly list price for a 17-person team
Provider (plan)Pricing basisPer monthPer year
Callata (Callata Office)$99 incl. 5 users, $20 per extra user$339.00$4,068.00
Quo (Starter)$19.00 per user$323.00$3,876.00
Nextiva (Core)$23.00 per user$391.00$4,692.00
Ooma (Office Pro)$24.95 per user$424.15$5,089.80
Dialpad (Standard)$27.00 per user$459.00$5,508.00
RingCentral (RingEX Core)$30.00 per user$510.00$6,120.00

Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.

Callata in Lincoln, NE

For $99 a month, Callata puts a team of up to 5 on one plan ($20 for each person after that): up to 3 local numbers, unlimited inbound calls, a pooled allowance of 1,500 outbound US and Canada minutes per user, browser and cell calling, voicemail transcription with urgency triage, recorded calls with AI summaries and business-hours routing, with E911 on every number.

Porting a number you already use in Lincoln, NE is free, and business texting is available once the carrier registration (10DLC) is approved; the registration carries a one-time $49 fee. Which specific numbers are open in a given area code depends on carrier inventory at the time you sign up.

AI agents are optional: an AI receptionist or scheduler can pick up when the team is busy or closed, take a message, send a text or email, or transfer the call. They draw on prepaid AI minutes ($0.25/minute), disclose that they are AI, and outbound AI calls require prior consent and are limited to 8am–9pm.

Frequently asked questions

What area codes serve Lincoln, NE?

402 and 531, by NANPA-assigned exchanges in the area's named places.

How many businesses are in the Lincoln, NE area?

9,484 establishments in 2023, according to Census County Business Patterns.

How much does a business phone system cost in Lincoln, NE?

Callata is $99 a month with 5 users included, then $20 per additional user; for a 17-person team that is $339.00 a month. The same team on Ooma Office Pro lists at $424.15 a month (checked September 28, 2026).