CallataGuidesBusiness phone system for agencies providing services for the elderly and persons with disabilities in Santa Rosa, CA
Agencies providing services for the elderly and persons with disabilities in the Santa Rosa-Petaluma, CA metro area: 88 establishments in 2023, the local area codes, and what phone service costs a 17-person team.
- Establishments
- 88CBP 2023
- Employees
- 1,485mid-March 2023
- Per 100k residents
- 18.1U.S. 11.8
- Rank
- 84th of 784areas by count
The in-home care agency market in Santa Rosa, CA
There were 88 agencies providing services for the elderly and persons with disabilities in the Santa Rosa-Petaluma, CA metro area in 2023, according to Census County Business Patterns (NAICS 624120, Services for the Elderly and Persons with Disabilities). They employed 1,485 people in mid-March and paid $59.9 million in annual payroll. By establishment count the area is 84th out of 784 areas with published figures for agencies providing services for the elderly and persons with disabilities.
Measured against its 485,000 residents (2024 estimate), the area has 18.1 agencies providing services for the elderly and persons with disabilities per 100,000 people; the U.S. rate is 11.8, so Santa Rosa, CA is 53.1% above the national figure. The average establishment here has 16.9 employees, compared with 37.9 nationally. Payroll per employee comes to $40,321, 38.6% above the national $29,098.
| Measure | Santa Rosa, CA | California | United States |
|---|---|---|---|
| Establishments | 88 | 4,324 | 40,265 |
| Mid-March employees | 1,485 | 144,870 | 1,527,355 |
| Annual payroll | $59,877,000 | $5,010,725,000 | $44,442,733,000 |
| Employees per establishment | 16.9 | 33.5 | 37.9 |
| Payroll per employee | $40,321 | $34,588 | $29,098 |
| Establishments per 100,000 residents | 18.1 | 11.0 | 11.8 |
Census County Business Patterns 2023 (mid-March employment; annual payroll). Employees and payroll flagged high-noise are shown but not used in the text. Residents: Census Vintage 2024 estimates.
Team sizes at agencies providing services for the elderly and persons with disabilities in Santa Rosa, CA
Of the agencies providing services for the elderly and persons with disabilities in Santa Rosa, CA that had employees in March 2023, 41.0% had fewer than five (the U.S. share is 35.3%). 60.2% had fewer than ten. When a business has only a few people, whoever is free answers the phone, and calls that arrive while everyone is busy go to voicemail unless they are routed somewhere else.
| Employment size | Establishments | Share | U.S. share |
|---|---|---|---|
| 1–4 employees | 34 | 41.0% | 35.3% |
| 5–9 employees | 16 | 19.3% | 15.5% |
| 10–19 employees | 20 | 24.1% | 14.7% |
| 20–49 employees | 13 | 15.7% | 17.7% |
| 50 or more employees | 0 | 0.0% | 16.8% |
Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.
What agencies providing services for the elderly and persons with disabilities in Santa Rosa, CA use the phone for
Non-medical home care agencies schedule caregivers across many client homes, so the phone is used constantly for shift changes, call-outs and new inquiries. Families looking for care often call several agencies in one afternoon.
Calls an in-home care agency in Santa Rosa, CA might handle in a typical week include:
- A caregiver calls out sick before a morning shift.
- A family calls to ask about care for a parent coming home from the hospital.
- A family member calls to adjust the weekly schedule.
Business texting for agencies providing services for the elderly and persons with disabilities
Agencies text caregivers about open shifts and text families when a caregiver is on the way.
Because carriers require registration for business texting from local numbers, Callata files a 10DLC registration for a one-time $49; after approval, anyone on the team can reply from the business number.
Phone system pricing for a 17-person in-home care agency
The average in-home care agency in Santa Rosa, CA has 16.9 employees, so a 17-person team is a reasonable benchmark. Priced per seat, 17 users would run $510.00 a month on RingCentral RingEX Core and $424.15 on Ooma Office Pro (month-to-month list prices, checked September 28, 2026). Callata comes to $339.00 a month for 17 users ($99 a month with 5 users included, then $20 per additional user), below both.
Over a year, that is $2,052 less than RingCentral for an in-home care agency in Santa Rosa, CA of that size. Annual contracts lower some competitors' prices, so compare the plan you would actually sign.
| Provider (plan) | Pricing basis | Per month | Per year |
|---|---|---|---|
| Callata (Callata Office) | $99 incl. 5 users, $20 per extra user | $339.00 | $4,068.00 |
| Quo (Starter) | $19.00 per user | $323.00 | $3,876.00 |
| Nextiva (Core) | $23.00 per user | $391.00 | $4,692.00 |
| Ooma (Office Pro) | $24.95 per user | $424.15 | $5,089.80 |
| Dialpad (Standard) | $27.00 per user | $459.00 | $5,508.00 |
| RingCentral (RingEX Core) | $30.00 per user | $510.00 | $6,120.00 |
Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.
Which area code to use in Santa Rosa, CA
NANPA records place the exchanges of the area's named cities and towns in 2 area codes. 707 has the most, with 193 of 208 exchanges (93%). A local number lets clients and families in Santa Rosa, CA call without dialing out of area. Callata includes up to 3 local numbers, and which numbers are open in an area code depends on carrier inventory when you choose.
| Area code | Exchanges | Time zone | In service since | Overlay with |
|---|---|---|---|---|
| 707 | 193 | Pacific | 1959 | 369 |
| 369 | 15 | Pacific | 2023 | 707 |
Exchanges are NANPA-assigned central office codes (NPA-NXX) in the rate centers matched to the area's named places. Source: NANPA utilized code and NPA reports.
Setting up Callata for an in-home care agency in Santa Rosa, CA
Callata Office costs $99 per month for up to 5 people, and each additional user is $20 a month. That covers up to 3 local numbers, calling from a browser or your cell, transcribed voicemail, recorded calls with AI summaries, after-hours routing and E911 on each number.
Porting a number you already use in Santa Rosa, CA is free, and business texting is available once the carrier registration (10DLC) is approved; the registration carries a one-time $49 fee. Which specific numbers are open in a given area code depends on carrier inventory at the time you sign up.
AI agents are optional: an AI receptionist or scheduler can pick up when the team is busy or closed, take a message, send a text or email, or transfer the call. They draw on prepaid AI minutes ($0.25/minute), disclose that they are AI, and outbound AI calls require prior consent and are limited to 8am–9pm.
Frequently asked questions
How many agencies providing services for the elderly and persons with disabilities are there in Santa Rosa, CA?
Census County Business Patterns counted 88 agencies providing services for the elderly and persons with disabilities in the Santa Rosa-Petaluma, CA metro area in 2023. They employed 1,485 people in mid-March.
What does a business phone system cost for a 17-person in-home care agency?
At month-to-month list prices checked September 28, 2026, 17 users cost $510.00 a month on RingCentral RingEX Core and $424.15 on Ooma Office Pro. On Callata, $99 a month with 5 users included, then $20 per additional user, the same team pays $339.00.
What area code should an in-home care agency in Santa Rosa, CA use?
Area code 707 has the most assigned exchanges among the area's named places, followed by 369. If you already have a local number, you can port it to Callata for free.
Can an AI receptionist answer calls for an in-home care agency?
Yes. Callata's optional AI agents can answer when the team is busy or closed, take a message, text, email or transfer the call. They disclose that they are AI and are billed from prepaid AI minutes at $0.25 per minute.