CallataGuides

Ruston, LA business phone guide

Population, businesses by sector and industry, area codes and local numbers for the Ruston, LA micropolitan area.

Population
48,2432024 est.
Establishments
1,155CBP 2023
Counties
1
Area codes
1

The Ruston, LA area

The Ruston, LA micropolitan area covers 1 county in Louisiana and had 48,243 residents in July 2024, down 0.3% since April 2020. The U.S. population grew 2.6% over the same period. By population it ranks 623rd of the 925 metro and micropolitan areas and 602nd by business establishments.

Counties in the Ruston, LA area
CountyPopulation (2024)
Lincoln Parish, LA48,243

Source: Census Vintage 2024 metropolitan and micropolitan area estimates.

Businesses in Ruston, LA

County Business Patterns counted 1,155 establishments in the area in 2023, employing 15,124 people in mid-March with $641.2 million in annual payroll. That is an average of 13.1 employees per establishment. 50.6% of establishments with employees had fewer than five people. By establishment count, the largest sectors are retail trade (167), health care and social assistance (167), and accommodation and food services (117).

Ruston, LA establishments by sector, 2023
Sector (NAICS)EstablishmentsEmployeesAnnual payroll
Retail Trade (44)1672,558$71,027,000
Health Care and Social Assistance (62)1673,343$140,789,000
Accommodation and Food Services (72)1172,381$44,600,000
Other Services (except Public Administration) (81)104819$20,182,000
Professional, Scientific, and Technical Services (54)103646$46,087,000
Construction (23)86783$44,433,000
Finance and Insurance (52)84539 (high noise)$53,010,000
Real Estate and Rental and Leasing (53)76385$16,619,000
Administrative and Support and Waste Management and Remediation Services (56)57426$21,945,000
Manufacturing (31)391,119$68,627,000
Wholesale Trade (42)38477$28,985,000
Transportation and Warehousing (48)28245$22,852,000
Agriculture, Forestry, Fishing and Hunting (11)1877$6,844,000
Mining, Quarrying, and Oil and Gas Extraction (21)16116$9,048,000
Educational Services (61)16368$12,543,000
Information (51)15221$9,940,000
Arts, Entertainment, and Recreation (71)11189 (high noise)$5,036,000
Utilities (22)740$2,418,000
Management of Companies and Enterprises (55)5391 (high noise)$16,191,000

Source: Census County Business Patterns 2023, two-digit NAICS sectors. Manufacturing, retail and transportation span several two-digit codes; CBP reports them under 31, 44 and 48.

Ruston, LA compared with the U.S.

Ruston, LA has 23.9 business establishments per 1,000 residents, 2.6% below the U.S. figure of 24.6. Establishments average 13.1 employees against 16.7 nationally, and payroll per employee is $42,395 (38.0% below the U.S. $68,342). 50.6% of establishments with employees have fewer than five people (U.S.: 55.5%), while 5.0% have 50 or more. Most establishments are far smaller than the average suggests, so it pays to price a phone plan at the headcount you actually have rather than the average.

Ruston, LA: establishments by employment size, 2023
Employment sizeEstablishmentsShareU.S. share
1–4 employees58550.6%55.5%
5–9 employees21919.0%17.5%
10–19 employees15813.7%12.5%
20–49 employees13511.7%9.1%
50 or more employees585.0%5.4%

Employment-size classes count establishments by mid-March 2023 employment. Establishments with no March employees are excluded from the size classes, so shares are of establishments with employees. Source: Census County Business Patterns 2023.

Small-business industries in Ruston, LA

Of the 141 industries these guides cover, 59 have a published Census count in Ruston, LA. The largest are limited-service restaurants (41), full-service restaurants (29), and physician practices (25). Relative to population, physical, occupational and speech therapy clinics are the most over-represented: 41.5 per 100,000 residents against 15.3 nationally.

Largest covered industries in Ruston, LA, 2023
IndustryEstablishmentsEmployeesEmployees per establishment
Limited-service restaurants411,03625.3
Full-service restaurants2967423.2
Physician practices252289.1
Insurance agencies and brokerages241385.8
Physical, occupational and speech therapy clinics2021710.8
Dental offices171689.9
Law offices16784.9
Plumbing, heating and air-conditioning contractors161398.7
Landscaping services151006.7
Offices of real estate agents and brokers14271.9
Residential property managers13——
Child day care services12847.0
Pharmacies and drug stores912313.7
Electrical contractors915317.0
Hotels and motels9——
Offices of certified public accountants8——
Engineering services firms8——
Residential remodelers8253.1
New single-family housing construction contractors8688.5
Agencies providing services for the elderly and persons with disabilities716123.0
Tax preparation services7233.3
Site preparation contractors7——
All other specialty trade contractors7152.1
Veterinary clinics66310.5
Management consulting firms6——

Selected small-business industries (six-digit NAICS) covered by these guides. Source: Census County Business Patterns 2023.

Which area codes serve Ruston, LA

The area's named cities and towns have 30 NANPA-assigned exchanges across 1 area code; 318 has the most (100%). Callata includes up to 3 local numbers, so a business serving several parts of the area can hold a number in each.

Area codes in the Ruston, LA area
Area codeExchanges in named placesShareTime zone
31830100%Central

Exchanges in rate centers matched to Census places in the area. Source: NANPA.

Local numbers by city

Pages for 2 cities and towns in the area list their area codes, prefixes and carriers.

Cities and towns in the Ruston, LA area
PlacePopulation (2024)Area codesExchanges
Ruston, LA22,33031821
Grambling, LA5,2783185

Phone costs for a typical Ruston, LA business

Per-seat phone plans multiply by headcount. For the rounded average establishment size in Ruston, LA, 13 users on RingCentral RingEX Core come to $390.00 a month and on Ooma Office Pro $324.35, at month-to-month list prices checked September 28, 2026. Callata comes to $259.00 a month for 13 users ($99 a month with 5 users included, then $20 per additional user), below both.

Monthly list price for a 13-person team
Provider (plan)Pricing basisPer monthPer year
Callata (Callata Office)$99 incl. 5 users, $20 per extra user$259.00$3,108.00
Quo (Starter)$19.00 per user$247.00$2,964.00
Nextiva (Core)$23.00 per user$299.00$3,588.00
Ooma (Office Pro)$24.95 per user$324.35$3,892.20
Dialpad (Standard)$27.00 per user$351.00$4,212.00
RingCentral (RingEX Core)$30.00 per user$390.00$4,680.00

Competitor prices are each vendor's published month-to-month list price per user for its lowest plan that includes business calling and texting, checked September 28, 2026: Quo Starter $19, Nextiva Core $23, Ooma Office Pro $24.95 (Essentials excludes texting; one-time $29.95 activation not included), Dialpad Standard $27, RingCentral RingEX Core $30 ($20 billed annually). Prices exclude taxes and fees and may change; annual contracts lower some competitors' prices.

Callata in Ruston, LA

Callata Office costs $99 per month for up to 5 people, and each additional user is $20 a month. That covers up to 3 local numbers, calling from a browser or your cell, transcribed voicemail, recorded calls with AI summaries, after-hours routing and E911 on each number.

Porting a number you already use in Ruston, LA is free, and business texting is available once the carrier registration (10DLC) is approved; the registration carries a one-time $49 fee. Which specific numbers are open in a given area code depends on carrier inventory at the time you sign up.

AI agents are optional: an AI receptionist or scheduler can pick up when the team is busy or closed, take a message, send a text or email, or transfer the call. They draw on prepaid AI minutes ($0.25/minute), disclose that they are AI, and outbound AI calls require prior consent and are limited to 8am–9pm.

Frequently asked questions

What area codes serve Ruston, LA?

318, by NANPA-assigned exchanges in the area's named places.

How many businesses are in the Ruston, LA area?

1,155 establishments in 2023, according to Census County Business Patterns.

How much does a business phone system cost in Ruston, LA?

Callata is $99 a month with 5 users included, then $20 per additional user; for a 13-person team that is $259.00 a month. The same team on Ooma Office Pro lists at $324.35 a month (checked September 28, 2026).